KARL LAGERFELD

Last weekend, 30 KARL LAGERFELD employees put on their running gear to participate in the Amsterdam Half Marathon as part of our #KarlGoesRunning initiative. At KARL LAGERFELD, we’re committed to fostering team spirit and prioritizing both mental and physical well-being. This race wasn’t just about the finish line—it was about personal growth. Whether first-time runners or experienced athletes, every participant set their own goals, pushed their limits, and supported each other along the way. Many colleagues showed up to cheer them on, reflecting the strong sense of community that defines #TEAMKARL.

At KARL LAGERFELD, teamwork is at the heart of everything we do. Recently, the growing #TEAMKARL HR team took a break from the office for a fun team-building event in Amsterdam. A friendly game of Boules helped everyone mingle and connect, fostering new relationships and strengthening existing ones. Mariana Araujo, an intern at KARL, shared: “As a new intern, it was amazing to step outside the office and get to know the team in a different way. With the team expanding, this event was a great chance to build stronger relationships. The competitive energy made it exciting, but it also reminded me how crucial it is to nurture connections, especially in a team like ours where collaboration is key. It was a fun experience that brought us closer together!”

As part of KARL LAGERFELD’s Give Back Program - an initiative that gives each employee two (paid) days per year to spend volunteering at a cause of their choice - #TEAMKARL recently rejoined Juttersgeluk for another beach clean-up at Zandvoort.   From interns to management, the KARL LAGERFELD team is united in making a positive impact on the planet. This beach clean-up was not only about caring for the environment but also an opportunity to explore the art of beachcombing.    Participants called it a truly rewarding experience, and the team is already looking forward to the next activity in 2025: helping to clean Amsterdam’s iconic canals.

In a unique collision of fashion and sport, KARL LAGERFELD proudly teamed up with FIBA3x3 this summer, both on and off the court. Celebrating the players and their passion for urban street culture, the partnership offered an exciting opportunity to engage with FIBA’s diverse audience, international cultures and communities.   From Hong Kong to Hungary, Marseille to Paris, KARL LAGERFELD followed the journey of these incredible athletes right through to the win. A special congratulations to Worthy de Jong (Team Netherlands) and Marie Reichert (Team Germany) for taking home gold medals!

Meet Stuart Baxter, Retail Director, Outlet at KARL LAGERFELD. Originally from the Roman city of Chester in England, Stuart has been part of #TEAMKARL for three months and it’s been an exciting time so far, managing retail operations across stores, supporting teams in personal growth, and driving the expansion of the brand’s Outlet business across Europe with his team.     Stuart collaborates with Area Managers to improve KARL customer experiences. He also works on strategic growth initiatives with internal and external partners, so every day is different and brings a new set of challenges and inspiration. Stuart says: “Our teams both in stores and in our offices have made me feel very welcome and we have some incredible talent.”    On his favorite part of the job, he says: “I started my career on the shop floor and I still get the same buzz today as I did back then when visiting stores. In our stores is where we learn the most about our customers and our people, which is key to our future success.”

Introducing KARL IKONIK – A new chapter in sophisticated scent. KARL IKONIK pour femme, a woody amber floral, and KARL IKONIK pour homme, a bold ambery fougère hit shelves this week. Each fragrance pays homage to Karl Lagerfeld's iconic silhouette—one of the most renowned in the world of fashion. Crafted from glass with a beautiful chrome finish, each sculptured bottle embodies a recognizable element of Karl, from his poised stance and distinct posture, to his fingerless gloves and famous ponytail. Coveted. Collectable. IKONIK. These fragrance bottles are designed to live long after the product runs out, making them coveted collector’s items in memory of an icon.

The Fall-Winter collection was celebrated in iconic style this week with two intimate and exclusive events. Hosted by KARL LAGERFELD and D la Repubblica, a private dinner at Milan’s Mariencò Restaurant included a sensational live performance by Debbie. In Germany, the Maison and Elle Germany welcomed special guests to Soho House Berlin. The event included another special live performance by Jess Glynne.

Today we celebrate the innovator, the collaborator, the eccentric, the eclectic. Happy birthday to the ultimate icon, with love from the entire #TEAMKARL family. Words spoken by Caroline Lebar, a longtime colleague and friend of Karl Lagerfeld.

From the heart of London’s West End, the Maison KARL LAGERFELD is delighted to unveil its new FUTURE LEGACY concept at its Regent Street store. Following an extensive renovation, the refurbished space offers an immersive shopping experience and one-of-a-kind customer journey. FUTURE LEGACY takes inspiration from Karl Lagerfeld’s own passion for architecture and interior design, offering a fresh interpretation of the signature brand aesthetic. Bold, light, minimalistic and modern, the space is filled with juxtapositions of fashion, art and innovation in storytelling. FUTURE LEGACY firmly establishes the next phase in the brand’s retail evolution and will soon be rolling out at stores worldwide. Until then, the team at KARL LAGERFELD Regent Street looks forward to welcoming you to immerse yourself in the World of KARL.

In a celebration of creativity and craftsmanship, the Maison KARL LAGERFELD introduces KARL LAGERFELD STUDIO. Inspired by the designer’s atelier, these standout pieces blend Parisian-chic sophistication with premium materials, for an aesthetic that is elevated, elegant and refined. With rich archives to explore, Creative Director Hun Kim continuously returns to the brand’s abundant heritage and reimagines essential KARL LAGERFELD silhouettes for today. In true KARL spirit, these are effortless and perennially appealing silhouettes to mix and match for maximum impact. KARL LAGERFELD STUDIO is making its worldwide debut for the Fall-Winter 2024 season and features a complete spectrum of pinnacle pieces across ready-to-wear and accessories.