Ask Bellwether

The number one key drive behind your ATV comes down to your front line teams and how they sell... If your staff is made up of timid sellers with weak product knowledge, that will be reflected in your ATV. However, if your team feels ready to close sales then upsell and cross sell with ease, you’ll be away laughing!

After much anticipation, the Mānawa Bay - Premium Outlet Centre has officially opened its doors. This project has been in development for some time, and its completion marks a significant milestone for the Auckland region. The outlet centre boasts an offering of a diverse range of premium brands and retail (some completely new to NZ such as HOKA, Ariat International and Lindt & Sprüngli). We can see that Mānawa Bay - Premium Outlet Centre is set to provide a top-tier shopping experience for both locals and visitors alike and it's exciting to see the culmination of years of planning and hard work coming together for what should be a very positive impact on the local economy. #ManawaBay #RetailDevelopment #EconomicGrowth #PremiumOutlets Ft. Noah Goddard

Find out why monitoring your Dollars Per Visitor (DPV) is so important.... #retail #retailselling #conversion #boostretailsales

When your retail sales are on a decline, minimizing unnecessary expenditure is crucial! Identifying your optimal staff to customer ratio, should be a top priority for everyone managing a bricks and mortar retail store. Keep reading for our thoughts on this critical KPI below...👇

We’ve seen it time and time again, a shopping experience in a store that comes out the gate, at a great pace. The sales rep nails their greeting with a "good morning" or "good afternoon" and smashes expectations, by demonstrating awesome product knowledge skills in the “Meeting Phase” with that customer. Then everything falls off the train tracks…

Get ready for some surprising results! 🔎📊 Today we conducted a survey to try get a pulse on how prepared consumers are this Christmas, you'll never guess the results!

#5 Black Friday Stats that you need to know if you work in retail! 🛍 #1. 25% of retailers were advertising a promotional offer that fell in the 15% - 25% off range. #2. 31% of retailers were advertising a promotional offer that fell in the 30% - 40% off range. #3. 8% of retailers were coming in hot with an over 50% off offer! #4 26% of retailers were bringing to the table a very mixed bag, so promotions that ranged from 15% off some items up to 70% off selected styles. The craziest stat of all....Is there a good reason NOT to do Black Friday? Some very brave retailers out there. 👀 #5 10% of retailers didn't have any Black Friday / Cyber Monday promos up. Some had even skipped right to Christmas. Want more? DM us for the full report. Last weekend we hit the sidewalks and surveyed just over 100 retailers, throughout Black Friday. This data is collected in person, from two of the biggest malls in Auckland NZ area. Let us know your thoughts on this data in the comments below! 👇We'd love to hear more on what you are seeing right now out there on in the thick of it. Thanks to Philip Elliott Noah Goddard and Trinity Smith

Okay retailers, you can finally take a breather! Black Friday and Cyber Monday are starting to wind down. Check out this quick recap and wrap up, then let us know your highlights, wins, lowlights or learnings from the weekend, in the comments below. 👇

Great insights from Philip Elliott and Steve Worthy on this one! We're eager to hear your thoughts on what consumer trends you think we will see, over the coming weeks. Share your predictions in the comments below! https://lnkd.in/gummNQ3C

🛍️💥 Black Friday Deals: Hold Out or Join In? 💥🛍️ Comment below and share your thoughts on when is the right time for retailers to pull the trigger on their Black Friday sales! Do you cater to the early-bird deal hunters and stay ahead of your competitors or hold out and maximize on the actual day? Let's start a discussion below! ⬇️ #BlackFridayDeals #EarlyBirds #JoinTheSales #ShopTillYouDrop #CommentBelow...