ZURU Toy Company

On Thursday 31 October, spooky season descended on the ZURU NZ office 🎃 There were cupcakes. There were cobwebs. There was even spooky music 🕸 But the ultimate treat (or was it a trick?) was a surprise visit from several well-known characters. How many can you name? 👻🦇 Happy Halloween! #ZURU #ZURUToys #Toys

A huge congrats to Myuran Sivapalan, our Canadian marketing maestro, who has been selected as a 2024 Rising Star by the Canadian Toy Association! 🎉 Being recognized by the industry is a huge deal, but will come as no surprise to anyone who has worked alongside Myuran. After only 18 months, he’s wowed everyone with his stellar work ethic, constantly delivering at the highest quality. It helps that he’s a nice guy, too😊 So, if you see Myuran around, remember, you owe him a pat on the back🙌 #ZURU #ZURUToys #Toys

Arriving just in time for Halloween celebrations everywhere, ZURU Toy Company’s new Smashers Horror House is supported by webisode content on YouTube and Prime Video. #Smashers #HorrorHouse #unboxing #collectibles #content #webisodes #spooky #Halloween

It feels like we only just finished previews in LA, but it's already time to get excited about the next round! We are looking forward to seeing our partners again in Nuremberg in 2025. Get in touch to book your appointment to see what innovation is going to hit the market in 2025 and a few sneak peeks into 2026 ✨ Find us in Hall 12 Booth P16, P19 & P22 📍 #ZURU #ZURUToys #Toys Will Collinson Luke Hartwell

Our team are all about the excellent production values. From the drawing board through to the finished product, a lot of thought, attention and care go into story telling. That’s why we invest in creating advertising assets that are best-in-class. Catch a glimpse into just a few snippets of some of the content our incredible team has developed this year! Cushla Henry Nimesh Govind #ZURU #ZURUToys #Toys

As the world's first 3D injection molded Gummy + Toy product, Gumi Yum Surprise has already become the #1 new Candy AND Confectionery brand in Target (USA) and the #1 kids confectionery brand in both of Australia's biggest grocers, driving 80-100% category growth. ZURU's ability to deliver world-first innovation stems from our core focus on end-to-end production automation. We have just opened our new GumiLand factory in Dongguan which spans 100,000sqm and enables us to produce +300 million units annually and allowing us to take this brand global. Keep your eyes peeled for upcoming updates and new launches as we scale this up! 👀 Henry G. Ash Matuschka Ojas S. #ZURU #ZURUToys

Our teams continued success is built on the partnerships we foster with our retailers around the globe 🌎 It was an honor to have the Walmart Team, lead by Jessica Mireles, in our Shenzhen HQ this week, working on future plans together to continue disrupting this category in new ways 🚀 A big thankyou to for making the time to visit us, we greatly appreciated the time spent together. Alex Winiata Omer Rafiq #Toys #ZURU #ZURUToys

We are always learning from those who know best. So, that’s exactly what our marketing teams did last week. Two platforms, two amazing days and many more learnings at the TikTok and YouTube summits. Thank you so much to all involved. Looking forward to great things together and the continued learning! #ZURU #ZURUToys

The latest release has just dropped in our Raise a Rainbocorn game on Roblox with new areas to unlock, new Rainbocorns to hatch and new ways to play! 🌈 Hatch new Unicorns in the magical area of Unicorn university!  ✨Hang out in the Rainbocorn library and even watch Rainbocorn webisodes in-game!  💗 Come and visit us on Roblox https://lnkd.in/g2DCX6g4 #roblox #raisearainbocorn #rainbocorns #unicornuniversity

Based in sunny California, Vik is the powerhouse leading our ecommerce operations. When he isn't busy winning huge awards (no big deal) you'll catch him kicking back with video games and a bit of footy. Vik Meshefejian #ZURU #ZURUToys #Toys