Apple Car Designs Give Tantalizing Look at What Might Have Been
The Apple car was a case study in what happens when corporate indecision, technological challenges and market realities combine: a wasted opportunity that sets back the company’s future. Also: New MacBook Air models debut with M3 chips; the Vision Pro works out some kinks; and Apple (briefly) risks getting itself fined again in the EU.
Last week in Power On: Apple’s car was doomed by its lofty goals to outdo Tesla.