EFU Life Assurance Ltd.

EFU Life is proud to partner with Dr. Essa Laboratory & Diagnostic Centre Official to elevate healthcare and wellness solutions across Pakistan. This collaboration marks another exciting chapter in EFU Life's journey, following the successful launch of our mHealth app, the expansion into health insurance, and the introduction of our wellness brand ‘WIN’. Together, both organizations are combining their strengths to deliver innovative, accessible, and affordable healthcare solutions that cater to a wide range of customers, from micro markets to high-net-worth individuals. Together, we are dedicated to making significant strides toward a healthier nation. Let's unlock the potential of holistic wellbeing! Read more: https://lnkd.in/dNVDZvw6 #EFULife #HealthcareInnovation #Wellbeing #CollaborationForChange

It all begins with care and we at EFU Life, pledge to #BeHerStrength, offering support, guidance, and hope along the way. From raising awareness to empowering our team, we’re dedicated to fostering a culture that encourages hope and resilience. Every initiative at EFU Life reflects our shared effort in providing guidance, protection, confidence, and unity. Your wellness being our priority, we are committed to empowering women in their battle against breast cancer. Together, let’s #BeHerStrength—because no one should face breast cancer alone! #EFULife #BCAM #BreastCancerAwareness #CollectiveSupport #Wellness

We are excited to announce our partnership with Spectrum Communications Pvt. Ltd. to enhance our LinkedIn presence. With a shared commitment to creativity and strategic excellence, this collaboration marks a new chapter in our LinkedIn journey, ensuring a stronger, more impactful connection with our audience. #EFULife #SpectrumCommunications #Partnership

Art is made with our Hands and Minds. We are here, we leave our marks, on the wall, on each other. Each handprint is a person, a mind, struggling yet triumphant. With well-being as the core driver of our wellness mantra, we came together to raise each other up and created a masterpiece depicting harmony, creativity, and the true spirit of collaboration. We know, only together do we rise.   This month, let’s commit to nurturing a culture where we grow as one team and as one community! #EFULife #ArtTherapy #MentalHealthAtWork #EFULifeWIN #Wellness #LetsWinTogether

Here at EFU Life, we believe that a positive mindset creates a positive workplace! This #MentalHealthDay, we endorse the affirmations that uplift and inspire us as one community. From embracing challenges to celebrating wins, we are committed to fostering a culture of collective growth and success. Internal platforms like Mindful Me are uniquely designed to give our employees a safe space where they feel valued both professionally and personally. How do you reaffirm yourself? Share your thoughts in the comments, and let's build a community of positivity together!   #EFULife #WorldMentalHealthDay #MentalHealthAtwork #Wellness

We’re excited to announce that EFU Life is the first in the industry to implement RozeeGPT as part of our AI-first HR strategy. With advanced AI tools such as automated CV screening, video interviews, and precise candidate matching, we're transforming our hiring process for maximum efficiency. This partnership empowers our talent acquisition team to enhance recruitment, speed up decision-making, and secure top talent more effectively. At EFU Life, we are committed to leveraging the latest technology to stay ahead in today’s dynamic job market. Rozee #EFULife #AI #Recruitment #RozeeGPT #Technology #HRStrategy

At EFU Life, we believe in fostering a positive workplace culture that supports mental well-being. Did you know that 78% of employees report that an emphasis on a healthy workplace is crucial for their well-being? We want to hear from you—what practice would you adopt to boost your mental well-being at work? Your insights will help us enhance our initiatives and create an even more supportive work environment. #EFULife #WorldMentalHealthDay #MentalHealthAtWork #MindfulMe #Wellness

We are delighted to share that EFU Life proudly sponsored and actively participated in #AMC8, themed Microfinance @ I.I. Chundrigar Road: A Conclave to Discuss Microfinance with the Wall Street of Pakistan, organized by the Pakistan Microfinance Network. #AnnualMicrofinanceConference has evolved into a flagship event, and EFU Life has been a consistent participant, supporting and contributing to its success year after year. The conference gathered key stakeholders, including government representatives, regulators such as #SBP and #SECP, international speakers, microfinance practitioners, and the insurance industry, all committed to advancing financial inclusion and sustainable development in Pakistan. Our MD & CEO, Mr. Mohammed Ali Ahmed, and General Manager & Independent Director PMN, Ms. Nilofer Sohail, participated in the insurance panel discussion, Climate Resilience Through Inclusive Insurance. The key points discussed were the critical role of insurance in achieving the #SDGs, enhancing financial inclusion, and building resilience—not only against climate risks but also in supporting the overall sustainability of the microfinance sector. The panel addressed the challenges of making insurance more accessible and affordable for underserved communities and explored opportunities for collaboration among microfinance institutions, insurers, government bodies, and regulators. The aim was to align efforts with international best practices to drive inclusive insurance and contribute to sustainable development. #Microfinance #FinancialInclusion #Insurance #ClimateResilience #SDGs #EFULife #SECP #SBP #PakistanMicrofinanceNetwork

Join an exclusive workshop with Mr.Azeem Pirani, COO EFU Life on "The Future of Insurance in Pakistan' as he talks about the latest trends, strategies and technological innovations shaping the way forward for the insurance industry. Register Now! #LifeInsurance #FutureOfInsurance #InsuranceRevolution #RiskManagement #Technology #Takaful

It is with great pride that we announce, EFU Life has been honored with the prestigious 'Brand of the Year Award 2023-2024’ for the Best Life Insurance Company by The Brands Foundation. This is the 12th time the Company has been conferred with this recognition. The award was received by Mr. Mohammad Atif Khan, Regional Manager on behalf of the Company, from the Governor of Punjab, Mr. Sardar Saleem Haider. This award is a distinctive and premier recognition for the brand recognized as a champion in the industry on current market position and consumer preference. #EFULife #BrandOfTheYearAward #LifeInsurance