Loyalty Point

On October 2nd, we’ll meet at the third edition of the CX OEX Summit! 🚀 It will be a fantastic opportunity for sharing experiences, networking 🤝, diving into inspiring case studies 📊 and panel discussions 🎤 One of the key topics will be loyalty programs 🎯 and the concerns some marketers have about investing in them. Together with experts from -Decathlon Polska, Douglas, Intermarché and Vision Express Polska, we’ll dispel all doubts. Loyalty truly delivers a return on investment 💸 📽️ Check out the special invitation from Przemysław Orłowski to learn what we’ve prepared for you! 🔗 Link to the event: https://cxoexsummit.pl/  #CXOEXSummit #OEXGroup #CustomerExperience #CX #Loyalty

Learn about the latest trends and investments shaping Customer Service standards! On October 2nd, at the CX OEX Summit conference, organized in partnership with Kozminski University, we will present a report on CX in Poland 🚀 During the event, you'll discover how technology and a human-centered approach shape exceptional customer experiences and how they can become a key competitive advantage. In the report, you'll find:   💡 Insights from 20 interviews with CX experts   💡 Results from a survey of over 100 respondents  💡 Practical advice on CX investments   💡 The latest market trends 🎥 Check out the invitation from the survey authors: Prof. ALK, Dr. Jolanta Tkaczyk and Arkadiusz Wodkowski. #CXOEXSummit #CX #CustomerExperience #OEXGroup

Join us on October 2nd at the CX OEX Summit Conference to explore the myths surrounding the implementation of loyalty programs. We are excited to welcome Aneta Pruk, Senior Marketing Manager at Vision Express, as one of the panelists 👏 So, what insights does Aneta bring to the table about customer experience? 🤔 💡 "Today, despite the growing role of technology, AI, and automation, it is the authenticity of brands and the consistency of experiences with their values that create the most lasting relationships." This is an event you won’t want to miss!🔥 #CXOEXSummit #CustomerExperience #CX #OEXGroup

Last Sunday, the Loyalty Point team proudly participated in the Poland Business Run charity event organized by OEX SA and REAL MANAGEMENT S.A. 🚀 🏃♀️🏃♂️ A big shout-out to Weronika Dębek, Artur Jasinski, Angelika Kociołek, Adam Kudelski and Daniel Szulc for running with purpose – supporting individuals with mobility impairments and those recovering from mastectomy. 🙌 Kudos to them for their dedication to such a noble cause! https://lnkd.in/gdNt52A #PolandBusinessRun #OEXGroup #RealManagement #AfterWork

🚀 We're counting down the days until the CX OEX Summit conference and we're thrilled to announce that miłosz brzeziński will be joining us! 🎤✨     Miłosz will deliver a dynamic power speech that promises to captivate and energize all attendees. As a consultant specializing in efficiency and the social understanding of psychological phenomena, Milosz brings a wealth of global experience.     🤩 We can't wait to hear his inspiring talk and connect with everyone in person. See you on October 2nd!  🗓  An invitation from Miłosz to listen to 👇 https://lnkd.in/dp3S-acq  #CXOEXSummit #Conference #Inspiration #OEXGroup

🔍 What should a loyalty program look like? Keep it simple, personal and fresh! 🌟 But how do you fulfill these promises? 🤔 The best place to start is by choosing the right mechanics that fit your business 🛠️ Different types of mechanics in a loyalty strategy help achieve different goals 🎯 See how you can achieve your goals using different strategies. Remember, not every mechanic will work in every industry📊 You need to know which methods will most effectively drive results for your unique business! 🚀 #LoyaltyProgram #CustomerExperience #BusinessStrategy

🎉 We are excited to announce that Piotr Wojtczak, Head of Digital Marketing at Intermarché, will be of the participants in the discussion dedicated to loyalty programs at the CX OEX Summit. – Today, we can confidently say that micro-moments have become a key factor in shaping customer purchasing decisions. Companies that can effectively leverage these micro-moments will gain a competitive edge – explains Piotr 🗣️ Join us and explore how loyalty programs influence customer experience! See you on October 2nd 🚀 🔗 www.cxoexsummit.pl #CXOEXSummit2024 #CX #CustomerExperience #OEXGroup

Creating a Successful Loyalty Program 🎯 Designing a loyalty program is more than just offering rewards - it's about creating an experience that deeply connects with your customers 💬 While benefits are important, their primary role is to encourage the habit of showing the card at every transaction 💳 What should you keep in mind when implementing a loyalty program? WIDE COMMUNICATION 📣  ACCESSIBILITY 🚪  BUILDING A CARD SHOWING HABIT 🛒  QUALITATIVE PACKAGING 🎁  FLEXIBILITY 🔄 Offering more than just price discounts will help differentiate your business from the competition and foster emotional attachment to your brand💡 #loyaltystrategy #loyaltycard #loyaltyprogram 

Customer loyalty has been repeatedly conjugated in all cases and a great deal has been said about the rightness of developing it. It is heard from all over that a loyalty program is an investment and not a cost. Where to look for these increases? 🚀    Implementing a loyalty program offers several key benefits that can supercharge your business growth: 🎯 Personalized and Targeted Communication: Tailor your messaging to individual customer needs, boosting marketing effectiveness. 💡 Cost-Effective Business Decisions: Use data insights to optimize processes and manage costs more efficiently. 🛍️ Optimized Product Assortment: Align your offerings with customer preferences for better results. 🤝 Expansion of Distribution Networks: Strengthen relationships with retail partners using loyalty programs. 📈 Increased Media Campaign Efficiency: Precisely target audiences to maximize your advertising ROI.  Discover more about the positive and often unexpected effects of loyalty programs on our blog!  https://lnkd.in/g5--PC9g     #BusinessGrowth #RetailInnovation #DataDriven

The holiday season is underway and we're excited to announce a new loyalty program in travel industry! Our latest project, "Bumerang" 🪃 (eng. Boomerang, named after the unique throwing toy known for its return flight), was launched for Rainbow Tours S.A and its customers in July. The program operates on a simple principle: the more you spend, the more comes back to you💸 We have been collaborating with Rainbow Tours S.A for over 5 years and our work on the concept of the loyalty program was paused in 2020 due to the Covid-19 pandemic. Now, we've resumed the project with renewed energy, utilizing the Loyalty Drive Enterprise (LDE) platform for its technical implementation. A dedicated team of specialists from Loyalty Point, including analytical and IT experts, worked tirelessly on the project's implementation. Customers in the "Bumerang" program collect benefits that come back to them, just like a boomerang. For each trip, customers receive cashback, which they can use to discount their next trip🧳 Michal Jaworski, Director of E-commerce, Marketing, and Omnichannel Strategy, is a strong advocate for loyalty💡 He believes that the "Bumerang" model is pioneering in the travel market, designed to support ongoing sales and, more importantly, encourage customer return. – The fact that 20,000 customers signed up for the "Bumerang" within the first two weeks shows that we hit the jackpot with this idea – he adds. Building loyalty in the travel agency industry is challenging but not impossible and the "Bumerang" aims to be an effective tool in creating a superior experience for all travelers and tourists. Join the program and stay tuned for more! ✈️  https://r.pl/bumerang  #loyaltyprogram #travelloyaltyprogram #travelindustry