Veja como você pode transmitir dados complexos por meio de representações visuais como um executivo.

Start with the core message: identify key insights and trends. Use charts and graphs that best illustrate these points—bar charts for comparisons, line graphs for trends, pie charts for proportions. Simplify visuals by avoiding clutter and emphasizing important data through color coding or highlighting. Provide context with brief annotations. Ensure visuals are easy to interpret at a glance. Tailor your approach to the executive's priorities, focusing on actionable insights.

Understanding data is important for effective communication with executives. Start by identifying key data points, trends, and patterns relevant to your audience. Always have your audience in mind. The International Business Communication Standards (IBCS) provide guidelines for consistent and clear data visualization. IBCS promotes standardized notation, ensuring easy comparison and understanding. Adopting IBCS in your company enhances clarity and efficiency in presenting data, making it accessible for decision-makers. Understanding data basics and applying IBCS standards are essential for effective communication with executive in my opinion.

Communicating data effectively to executives requires simplicity. Use simple visuals to convey your message clearly. Complex visuals can confuse the audience and also myself :D. Simple charts and graphs make data easy to understand. Know your audience. Understand what they know and what they do not. Tailor your visuals to their level of expertise. For instance, if explaining statistical concepts like p-value, use straightforward visuals and clear explanations. The goal is to make data accessible and actionable. Simple visuals help highlight key points without overwhelming the audience. By focusing on clarity and simplicity, you ensure your message is understood and can inform decision-making. This has helped be creating Power BI reports.

Simplicity in data is crucial. I always say: simplicity is key. Aggregate data to an appropriate level of granularity. Avoid unnecessary detail. Only visualize what is needed. Drilling down to the lowest granularity can distract from actionable insights. Focus on clarity, not creativity - at least not when it is needed. This ensures your message is clear and decision-makers can act on the information provided. Also do not use too many visuals on one single page. Try to think of data like a funnel. Go from the highest aggregation to the lowest granularity level in our report. Power BI, Tableau and other reporting tools enable you to do so.

Conforme aprendi no livro "Data Story" de Nancy Duarte, mais do que contar uma história, é essencial fazer recomendações que gerem ações. Sua comunicação de dados deve incluir O QUE é o problema, POR QUE ele ocorre e, o mais importante, COMO resolvê-lo.

Communicating data effectively to executives requires storytelling. A strong narrative helps convey your message clearly. Data alone can be overwhelming and hard to interpret. A story provides context and meaning, making the data relatable and understandable. Know your audience. Tailor your story to their needs if possible. :)

Creating reports in Power BI is easier with visualization templates. These templates, along with JSON files, save settings for specific visuals, ensuring consistency. Templates help you set styles, colors, and layouts, making your reports look uniform and professional. Using templates saves time and ensures your visuals match your organization's standards. You can customize templates to fit your company's branding and needs, making your reports more relevant and engaging. JSON files in Power BI let you fine-tune visual settings. This accuracy improves the clarity and usefulness of your reports. Store your templates in Notion, Onenote, OneDrive or Sharepoint for later use.

El artículo ofrece una guía útil sobre la importancia de practicar la entrega de visualizaciones de datos. Con la adición de ejemplos prácticos, métodos de práctica efectiva y consejos sobre técnicas de comunicación, el contenido puede ser aún más valioso para aquellos que buscan perfeccionar sus habilidades de presentación. Practicar no solo mejora la confianza del presentador, sino que también garantiza que el mensaje se entregue de manera clara y con el impacto deseado, manteniendo el compromiso de la audiencia y resaltando la importancia de los datos presentados.