Como você projeta interfaces de IA amigáveis?

Our goal as we build an AI-powered interior design platform is to put human needs first. Through in-depth user research, we aim to deeply understand each client's unique aesthetic vision. Our focus is on creating an experience where our human designers and intuitive AI tools seamlessly collaborate to empower people to bring their creative dreams to life. We believe that centering human imagination, while leveraging AI as an amplifying partner, is key to designing spaces that meaningfully reflect our clients' individuality. By keeping human values at the core, we can develop technology that augments how people creatively shape their ideal environments.

Understanding users is indeed a prerequisite for designing any interface. In addition to surveys and interviews, ethnographic studies can offer valuable insights into user behaviour in a natural environment. This is particularly useful for AI interfaces, which aim to seamlessly integrate into the user's life or workflow. Multi-Modality and Flexibility: AI interfaces should support multiple modes of interaction, such as text, voice and gestures, and in the near future probably even brain-to-computer interfaces. Additionally AI interfaces should ideally: Reduce cognitive load; Enhance transparency and explainability; Provide feedback loops and adaptability; Provide consistency and affordance; Consider ethical considerations.

In a previous engagement, we developed an AI system to assess financial risks for investment banks. The value proposition was twofold: 1) Increased accuracy in risk prediction, verified by exhaustive backtesting, and 2) real-time assessments allowing for quicker decision-making. It was also made clear that the tool is not a substitute for human judgment. This was communicated through concise, easy-to-understand user guides and disclaimers within the tool itself. By carefully crafting your AI value proposition and being transparent with your users, you not only guide them on how to use the system effectively but also build the essential component of trust.

In a predictive analytics project in healthcare, the system's primary task was to flag high-risk patients for specific pre-existing conditions. Gaining the trust of healthcare professionals who would act on these predictive insights was paramount. To achieve this, we embedded an "Explain" button next to each prediction. When clicked, it provided a layman-friendly breakdown of the variables contributing to that risk score. The system was designed to allow healthcare providers to input additional data or adjust existing data points to recalculate risk. Transparency and trust are not just ethical imperatives but also determinants of an AI system's success. They contribute to user satisfaction, long-term engagement and technology adoption.

In a retail project, we developed a chatbot designed to assist customers in navigating a large online catalogue. Beyond providing responses, the bot was designed with an animated avatar to give it a "personality." Users could also switch to voice interaction for a more 'hands-free' shopping experience. Real-time analytics showed that users engaged more actively with the chatbot than the traditional search and filter methods. Customer feedback cited the bot's 'personality' as the primary factors contributing to a more engaging shopping experience. Creating natural and engaging interactions in AI interfaces is essential. It's not just about what the system can do, but also how it does it that influences engagement and long-term adoption.

In an industrial automation project, the AI interface was designed for operators with varying levels of technical expertise. We adhered strictly to industry-standard icons and colour schemes. We also incorporated a context-sensitive help feature, where hovering displayed a short description. Labels were chosen unambiguously, and jargon was supplemented by tooltips providing plain-language explanations. User feedback revealed that even those with limited technical knowledge found the interface easy to understand and operate.