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The Evolution and Challenges of Personalized Nutrition The field of personalized nutrition is transforming fast, aiming to tailor dietary recommendations uniquely to each individual. Yet, like any emerging industry, it's faced notable challenges. Here’s a glimpse at the pitfalls, potential, and promise of this space: 🔴 Failures - Overhyped Genetic Testing: DNA-based diets promised precision but often lacked scientific backing, leaving consumers confused. - One-Size-Fits-All Diets: Many "personalized" programs ignore unique biology, leading to low adherence and poor results. - Data Privacy Concerns: Mishandling of health data has bred distrust in services reliant on sensitive information. ⚠️ Challenges - Misleading Claims: Some startups promised results without scientific proof, misleading consumers with oversimplified quizzes. - Algorithm Gaps: Generic algorithms overlooked individual needs, resulting in high churn rates. - Health Risks: Flawed genetic testing led to adverse reactions, highlighting the need for caution. 🔮 The Future of Personalized Nutrition - Wearable Integration: Real-time biomarker tracking will enable responsive, individualized dietary guidance. - Advanced AI: Improved analysis of genetics, microbiome, and lifestyle data will lead to science-backed plans. - Holistic Health: A broader focus on lifestyle, mental well-being, and physical activity will enhance health outcomes. As we shape the future of personalized nutrition, scientific rigor and ethical practices are crucial to meaningful progress. If would like to work with us we'd love to hear from you. Contact us: info@qina.tech 🎉 Join Our FREE Webinar: Failures, F*ups, and the Future of Personalized Nutrition! 📅 When: 7th November 2024 | 2 PM CET 🌐 Register Here: https://lnkd.in/dXvPZ7P3 Don’t miss this opportunity to learn from past lessons and explore the field’s future! #PersonalizedNutrition #HealthTech #NutritionScience #WearableTech #AI #FutureOfHealth #DataPrivacy

Coming up this week: Our Webinar: Failures, F*ups, and the Future of Personalised Nutrition! 🌱 🗓 Thursday, November 7, 2024 | 🕒 2 PM CET Hosted by Qina—your hub for insights in personalised nutrition. If you're a senior executive in nutrition, health, ingredients, or the food industry. Don’t miss this 1-hour session diving deep into the biggest failures, lessons, and game-changing insights from the past decade of personalised nutrition. What to Expect: 🔹 Expert Panel Discussion: Gain insights from leaders across food, health, and regulation. 🔹 Case Studies: Learn where companies went wrong—and how they could have succeeded. 🔹 Key Lessons: Discover actionable strategies to avoid costly missteps. 🔹 Future Strategies: Position your business for success in 2025 and beyond. 🔹 Networking: Connect with top professionals and exchange valuable ideas. This is your chance to learn from past challenges, gain wisdom for future wins and prepare your organization for the evolving personalised nutrition landscape. Why Register: 🔑 Stay Ahead: Learn about the key industry trends for 2025. 🔑 Expert Guidance: Gain insights from professionals who understand this complex sector. 🔑 Drive Innovation: Make informed, strategic decisions to lead your company forward. Register for FREE! 📅 When: 7th November 2024 | 2pm-3pm CET 🌐 Where: https://lnkd.in/dXvPZ7P3 See you soon! #Webinar #PersonalizedNutrition #Leadership #CLevel #Strategy #HealthInnovation #Qina #FutureofFood

Prefer video content over text? we have a solution to make researching the marketplace more fun and engaging. One way we leverage AI is to have an AI presenter "talk" through each business listing on the Qina platform. For those who prefer to watch rather than read, our Neela provides a brief overview of what each listing entails and will also provide a product review. Listen while you're out, watch anytime. #B2B #SaaS #video #engagement

🤖 Suggestic: Revolutionizing Personalized Nutrition 🌱 And a success story to end the week… In an era where personalized health solutions are paramount, Suggestic is leading the way with its AI-driven app designed to create tailored nutrition plans! Imagine having a personal nutritionist right in your pocket, guiding you based on your unique health data, dietary preferences, and wellness goals. That’s exactly what Suggestic offers. By leveraging machine learning algorithms, the platform customizes meal plans, provides real-time grocery lists, and even suggests restaurant options that align with individual dietary needs. What sets Suggestic apart is its innovative integration of genetic data. This capability allows users to receive even more personalized recommendations, helping them make informed choices that align with their health aspirations. Key Takeaway: AI can transform nutrition management, making it accessible and tailored to each person's needs. This not only supports healthier lifestyle choices but also empowers users to take charge of their wellness journey. Interested in the future of personalized nutrition? Sign up on Qina.tech to get the freshest data to stay informed and ahead of your competition. To work with us contact us at info@qina.tech and join the conversation by signing up for our webinar below. Register for FREE! Webinar: Failures, F*ups, and the Future of Personalized Nutrition 📅 When: 7th November 2024 | 2pm-3pm CET 🌐 Where: https://lnkd.in/dXvPZ7P3 #PersonalizedNutrition #AI #HealthTech #Wellness #Nutrition #Innovation"

The Personalized nutrition industry is going through another shift right now. But what has gone before? Let's first remember that providing personalized nutrition services is not new, credentialled practitioners have been providing dietary advice targetted and prevent, manage and treat conditions and diseases with a food-first approach AKA "Food as medicine" for decades. What is new is how advances in science and technology have advanced our understanding of how our responses to environmental factors such as diet and lifestyle differ and how this can be measured. What started off on very shaky ground in the early phase in the 2000's as an industry very much focused on a genetics- approach, led to the launch of some of the nutrigenetics startups that would go on to shape the industry. The second phase entered around 2017 after the publication of landmark papers and the launch of brands that set the trends and the standard for the industry focusing more on creating a better consumer experience by incorporating behaviour change strategies. We are entering the third phase of the industry marked by a market shake-out of me-too's, a focus on efficacy and prevention, as well as an increased demand for transparency and regulation. What do you think is next?

🍽️🤖The AI Meal Delivery Boom and Its Bust In recent years, several startups aimed to revolutionize meal delivery through AI, promising personalized nutrition tailored to individual dietary needs and preferences. Companies like Territory Foods and Snap Kitchen generated buzz with their claims of using AI algorithms to curate meal options that would optimize health and wellness for consumers. However, many of these ventures have struggled to maintain their momentum and, in some cases, have shut down entirely. Key Takeaways: 1. Underestimating Consumer Preferences: While AI can analyze dietary data, it often fails to consider the emotional and cultural aspects of food. Many customers prioritize taste and familiarity over the nutrition-focused recommendations generated by AI, leading to dissatisfaction and low retention rates. 2. Overly Complex Solutions: Some AI-driven meal delivery services attempted to create highly customized plans, which resulted in convoluted user experiences. When customers found the ordering process overwhelming or confusing, they often opted for simpler alternatives. 3. Sustainability and Cost Issues: Many of these startups didn’t adequately address the costs of high-quality ingredients and sustainable sourcing. As prices rose, consumers became reluctant to pay a premium for meal services that didn’t deliver on their promises of health and convenience. 4. Lack of Strong Branding: The competitive meal delivery market requires distinct branding to stand out. Many AI-focused companies struggled to create a compelling narrative that resonated with consumers, resulting in a lack of loyalty and brand recognition. As we reflect on these challenges, it's crucial to recognize that while AI can enhance nutrition and meal planning, it must be integrated thoughtfully, considering human experiences and preferences. Ready to launch your new project or need our consulitng to help you with an existing one. We would love to talk to you, reach out to us at info@qina.tech. If you're still learning or doing research join us for our upcoming webinar, where we’ll further explore the lessons learned from both successes and failures in AI-driven personalized nutrition: Register for FREE: Webinar: Failures, F*ups, and the Future of Personalized Nutrition 📅 When: 7th November 2024 | 2pm-3pm CET 🌐 Where: https://lnkd.in/dXvPZ7P3 Let’s learn together how to navigate the landscape of AI in nutrition with a focus on sustainability and real-world impact. #AI #Nutrition #FoodTech #LessonsLearned #MealDelivery #Sustainability #PersonalizedNutrition

The Personalized nutrition industry is going through another phase in its evolution RIGHT NOW!, which means you need to keep up to plan for 2025! We are pleased to announce the launch of our trend report 2025! Access the latest 11 key trends in the industry, backed up by our proprietary data and expert analysis. Learn about: 💡 The key industry trends and what is driving these shifts 💡 Find out who the movers and shakers are in the industry 💡 What we think of some of the developments in the industry 💡 How to prepare for the next 2 years to stay relevant and ahead of the competition Click below to learn more about our latest report BONUS ✅ - Once purchased, you will also get access to the Elevate plan which includes 40 issues of our Personalised Nutrition Update newsletter. #personalizednutrition #digitalhealth #wellness #futureofhealth

Our weekly Personalized Nutrition Update is ready! To find out how to keep up with all the updates visit https://www.qina.tech/ In this week’s newsletter: One-year outcomes of a digital twin intervention for type 2 diabetes, Cristiano Ronaldo Invests in Bioniq Bringing Its Total Valuation to $82 Million, January AI Unveils New Glucose Prediction & Nutrition Features with HealthKit Integration, Exploring the Interplay of Genetics and Nutrition in the Rising Epidemic of Obesity and Metabolic Diseases, and more of the latest research, technology news, consumer trends, resources, and events! For members, if you are logged into your dashboard click this link to read our latest newsletter, https://lnkd.in/exDKDkeq Happy Reading! Mariette Abrahams PhD MBA and the Qina team Minutia.AI DNA Diagnostics Center | Eurofins Nourica Apple Bioniq Healthify January AI Samsung Healthcare Oviva

⚠️The Rise and Fall of IBM Watson for Oncology 💔 While the promise of AI in healthcare is immense, the journey can be fraught with challenges. One significant example is IBM Watson for Oncology, which aimed to transform cancer treatment with AI but ultimately faced serious hurdles. Launched with the ambition of using AI to guide treatment plans, IBM Watson for Oncology integrated nutritional guidance as part of its holistic approach to cancer care. However, the platform struggled to adapt to the rapidly evolving medical field. Critics pointed out that many of Watson’s treatment recommendations were inaccurate or irrelevant in real-world settings. The mismatch between Watson’s advanced capabilities and the practical demands of oncologists led to disappointing results. As a result, IBM scaled down its healthcare ambitions in 2022, serving as a reminder that even the most sophisticated AI systems must be rigorously tested and aligned with current medical practices. Key Takeaway: The journey of AI in healthcare illustrates that ambition must be matched with real-world applicability. Successful integration requires not only innovative technology but also a deep understanding of the complexities involved in patient care. As we continue to explore the possibilities of AI in nutrition and health, let’s learn from IBM Watson’s experience to ensure that our innovations are not only groundbreaking but also effective and relevant. Join us for our next webinar as we discuss other winners and losers so far and how to progress with the learnings gained. Register for FREE! Webinar: Failures, F*ups, and the Future of Personalized Nutrition 📅 When: 7th November 2024 | 2pm-3pm CET 🌐 Where: https://lnkd.in/dXvPZ7P3 #AI #Healthcare #Oncology #LessonsLearned #IBM #HealthTech #Nutrition #AIHealthCare

At Qina we have developed our unique way of blending our domain expertise, our experience and our proprietary data to provide deep insights, strategic guidance and innovation services. We always look for new ways of solving problems and including fresh perspectives and voices in our approach. While we adapt our process for each project, it generally consists of 5 phases as shown in the diagrams below. We work flexibly, transparently and in the cloud. Get in touch to find out how we can support your next project or event #innovation #futureofnutrition #digitalhealth