Footprints AI

88% of grocers say media monetization is a top growth priority, and 93% of CPG brands want the ability to tie in digital and store engagement. The retail media opportunity is massive, already worth $85B in the US grocery sector.  However, building in-house media capabilities takes significant capital investments and specialized expertise. As the CEE region's leading retail media network, Footprints AI enables partners to harness this potential without capital investment, providing end-to-end retail media solutions that drive engagement and revenue. Andrew Lipsman Steve Dennis Roger Dunn ShiSh S. Subhodip Bandyopadhyay Catalin Pavel Paul Batog Gints Štrauss Ieva Bluma Nina Mimica #FootprintsAI #RetailMedia #DataMonetization #RetailInnovation #BeyondTradeRevenue #RetailTransformation

Footprints AI was Recognized as a Vendor to Watch in the IDC MarketScape: Worldwide Retail Media Network Service Providers 2024 Vendor Assessment. Big congrats to Ananda Chakravarty and his team that put together the first report of this kind for IDC. It covers companies behind the retail media scene, driving the retail media's 22% YoY growth phenomena. "Footprints AI: This organization has been growing at breakneck speed since its launch in 2017. Although Footprints did not meet the criteria at the start of this report, the organization has made tremendous inroads in retail media launches, including working with key retailers such as Profi (Ahold Delhaize), Lagardere, Bolt Food and Auchan amongst others. Footprints brings to the table next level data and analytics capabilities and promotes an omnichannel focus for retail media, addressing a key pain point of scaling retail media revenues, a common issue for many retailers. The company is evolving into a syndicated retail media network with the implementation of private AI software for individual retailers. This enables Footprints AI to accurately understand, predict, and influence customer shopping and purchase behaviors at the store level. Keep your eyes on this firm." You can find this report behind a paywall here: https://lnkd.in/d3_5JbHp

We are proud to reinforce our strategic partnership with UST in delivering cutting-edge retail media network solutions across the globe! “Our collaboration with UST empowers retailers to rapidly generate a new source of profits using their customer behavioral data, while creating personalized shopping experiences and driving sustainable growth,” says Dan Marc, CEO at Footprints AI. Discover how we’re transforming the retail landscape together: https://lnkd.in/d_nX4Sgn A big thank you to our incredible teams and partners who continue to make this partnership a success. #FootprintsAI #USTGlobal #RetailTech #RetailMedia #GlobalPartnership UST Subhodip Bandyopadhyay Andrei Petcu Izabela Lamatic Ekta Hirani Gitesh Kumar Raul Chong

🚀 𝗙𝗼𝗼𝘁𝗽𝗿𝗶𝗻𝘁𝘀 𝗔𝗜 𝗶𝘀 𝗛𝗶𝗿𝗶𝗻𝗴 – 𝗦𝗵𝗮𝗽𝗲 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗥𝗲𝘁𝗮𝗶𝗹 𝗠𝗲𝗱𝗶𝗮 𝗶𝗻 𝘁𝗵𝗲 𝗖𝗘𝗘 𝗖𝗹𝘂𝘀𝘁𝗲𝗿! 🚀 Are you ready to 𝗲𝗹𝗲𝘃𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗰𝗮𝗿𝗲𝗲𝗿 in the fastest-growing media channel globally? Footprints AI is on the move, and we’re seeking top-tier talent to join our international retail media team. We're hiring for the positions of Retail Media 𝗦𝗮𝗹𝗲𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗿, 𝗔𝗰𝗰𝗼𝘂𝗻𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗿, 𝗮𝗻𝗱 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 in our rapidly expanding CEE Cluster. 🌟 𝗪𝗵𝘆 𝗝𝗼𝗶𝗻 𝗙𝗼𝗼𝘁𝗽𝗿𝗶𝗻𝘁𝘀 𝗔𝗜? We’re at the forefront of the retail revolution with our AI-driven Retail Media platform. Over the past year, we’ve launched innovative media networks in partnership with major retailers like 𝗣𝗿𝗼𝗳𝗶, 𝗥𝗜𝗠𝗜, 𝗕𝗼𝗹𝘁 𝗙𝗼𝗼𝗱, 𝗟𝗮𝗴𝗮𝗿𝗱𝗲𝗿𝗲, 𝗮𝗻𝗱 𝗺𝗼𝗿𝗲. Our AI technology is reshaping how retailers grow their media revenue, delivering 𝗼𝘂𝘁𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 for advertisers. Join a team that’s making a real impact on over 𝟭𝟱 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝗿𝗲𝘁𝗮𝗶𝗹 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 every month! 𝗪𝗵𝗮𝘁 𝗪𝗲 𝗢𝗳𝗳𝗲𝗿: • Lead in AdTech innovation while working with a 𝘀𝗺𝗮𝗿𝘁, 𝗮𝗴𝗶𝗹𝗲, 𝗮𝗻𝗱 𝗱𝗶𝘃𝗲𝗿𝘀𝗲 team. • Enjoy a 𝗹𝗶𝗺𝗶𝘁𝗹𝗲𝘀𝘀 𝗯𝗼𝗻𝘂𝘀 structure and an 𝗲𝗺𝗽𝗹𝗼𝘆𝗲𝗲 𝘀𝗵𝗮𝗿𝗲 𝗼𝗽𝘁𝗶𝗼𝗻𝘀 program. • Develop your career in a 𝗳𝗮𝘀𝘁-𝗽𝗮𝗰𝗲𝗱, supportive environment. 𝗪𝗵𝗮𝘁 𝗪𝗲’𝗿𝗲 𝗟𝗼𝗼𝗸𝗶𝗻𝗴 𝗙𝗼𝗿: • Proven experience in 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 with major brands. • A global outlook with expertise in the 𝗖𝗘𝗘 𝗿𝗲𝗴𝗶𝗼𝗻. • 𝗥𝗲𝘁𝗮𝗶𝗹 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 is a strong asset. • A passion for 𝗔𝗱𝗧𝗲𝗰𝗵, 𝗱𝗮𝘁𝗮, 𝗮𝗻𝗱 𝗔𝗜 solutions. 🌍 𝗟𝗼𝗰𝗮𝘁𝗶𝗼𝗻: We welcome candidates from 𝗖𝗘𝗘 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀. Ready to be part of something truly groundbreaking? 𝗔𝗽𝗽𝗹𝘆 𝗻𝗼𝘄! • Retail Media Sales Manager: https://lnkd.in/dftFkr9u • Retail Media Account Manager: https://lnkd.in/dz8HHyeV • Retail Media Campaign Manager: https://lnkd.in/d768Smkg #RetailMedia #DigitalMarketing #MarTech #AdTech #CEECluster #Innovation #AI #JobOpening

Descopera cum Footprints AI a crescut vanzarile Chio cu Retail Media Omnichannel!

🚀 Case Study: 16X Better ROAS for Chio Chips! Prepare to be amazed by retail media's unmatched power to boost in-store sales! We’re thrilled to present one of our latest success stories with Chio, top snack brand of Intersnack Group. By teaming up with Footprints AI, Profi and MAS PLC Chio didn’t just meet their in-store sales goals—they surpassed them. This Footprints AI-powered retail media campaign captured 48% of digital conversions, outperforming platforms like YouTube and Facebook. It didn’t just exceed sales objectives; it achieved a 12% volume increase and a remarkable 16X better ROAS. Read more about this case study here: https://lnkd.in/d3E7a7s7. #retailmedia

🚀 Exciting Times for Retail and AI! We’re happy to share that retail media is gaining serious traction and drawing continuous interest from Romanian media and public. Dan Marc, CEO and Founder of Footprints AI, was recently featured in Romanian business newspaper Ziarul BURSA's issue for retail, among a dozen industry experts! In his interview, Dan highlighted the transformative role of retail media—the use of data-driven advertising within retail ecosystems to enhance customer experiences and drive revenue. Key insights from Dan’s interview: 🔹 Retail Media Growth: Retail media is expected to see investments surpassing TV advertising, reflecting its crucial role in modern marketing strategies. 🔹 AI in Retail: Tackling technological integration, but offering immense opportunities in personalizing offers, optimizing operations and ensuring new scalable revenue streams for adopting retailers. 🔹 Customer Experience: Transforming anonymous data into predictive insights to enhance shopping experiences. Dan also shared our vision for continued growth and expansion into new markets, including the US and Western Europe. Read more about Dan’s insights and our journey in the full interview on Bursa’s website. https://lnkd.in/dvXm87qN https://lnkd.in/dJ-NTn5X #RetailMedia #AI #RetailTech #Innovation #FootprintsAI #CustomerExperience

💸💸Speeding up retail transformation alongside UST! In the ever-evolving landscape of retail, #innovation is key to staying ahead. Dan Marc, co-founder and CEO of Footprints AI, a pioneer in retail media and AI-driven retail solutions, discusses the strategic partnership with UST, the global leader in enterprise transformation and retail technology solutions. Footprints AI and UST are combining their strengths to bring an unprecedented level of sophistication to retail environments. By integrating UST's cutting-edge expertise with Footprints AI's state-of-the-art Omnichannel Retail Media platform, which provides #RetailDataInsights and #RetailMedia end-to-end services, they are ready to offer their solutions at scale globally. ———————————— Have a look at the testimonial to better understand what Retail Media is, what it means for today's #RetailEconomy, and why this complex money-making mechanism is the new gold mine in #GlobalAdvertising. ————————————

WHY 8 OUT OF 10 RETAIL MEDIA INITIATIVES FAIL? Despite the promise of retail media, expected to account for up to 35% of retail profits by 2030, a staggering 8 out of 10 initiatives fail. The main reason lies not in retail operations but in the media strategy. Retail media is a media challenge. Don’t let your retail media initiative fail. Partner with Footprints AI and JOIN our software & go-to-market solutions to achieve unparalleled success in the retail media landscape. #retailmedia #retail #media #advertising

🚀 Our #retailmedia ecosystem is reaching new heights!🌟 We’re beyond happy to announce a game-changing partnership between Footprints AI and Infobip, the world's leading omnichannel communications platform! 🌐 After our great collaboration at NRF New York and NRF APAC, where we showcased a comprehensive suite of retail media solutions alongside UST, we're excited to deepen our relationship with Infobip. Footprints AI, a pioneer in retail media with one of the most advanced AI-powered platforms for #retailmedia and #retaildatainsights, is now leveraging Infobip's robust capabilities to deliver richer, more integrated omnichannel communications for our clients globally. This partnership is already in effect, enabling us to enhance our services and provide unparalleled value to our customers worldwide 🌎🌍🌏. _________________________ Reach out to our experts to discover how our enhanced services can elevate your retail business. www.footprints-ai.com #FootprintsAI #Infobip #RetailMedia #Omnichannel #AI #RetailTech #Innovation #Partnership #NRF2024 #RetailTransformation Drew Maddison Subhodip Bandyopadhyay