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All aboard! Since shoppers value the shopping experience nearly as much as the product itself, we decided to hit the road with SHEIN for a full-on immersive KSA bus tour. After transforming a bus into a mobile fashion haven, we invited excited shoppers to explore the latest SHEIN styles and get exclusive discounts. Each stop on the tour features a four-day action-packed agenda, with interactive styling sessions, a make-up corner, and fun contests for a chance to win exciting prizes. We’ve seen online shopping grow rapidly, but shoppers still enjoy getting hands-on with products. The Tabby x SHEIN shopping experience on wheels has allowed us to bring this unique blend of fashion and fintech right to shoppers' doorsteps.

When Balikbayan Store launched, Michelle Guinto had a problem. She had worked tirelessly to create a platform that connects Filipino buyers and sellers, but after onboarding some merchants, she needed to get some customers quickly. Michelle turned to social media and used her infectious personality to gain some traction. Watch the story of Balikbayan and read her 5 tips to small business social media success in the comments. 

Join us on the main stage tomorrow, where Hosam will lay out Tabby's plans to go from just BNPL to everything money app. Not one to be missed on the last day of 24 Fintech.

Today we welcome Tweeq to Tabby. Tweeq is a Saudi-based digital wallet, building an alternative to traditional banking accounts. Together, through regulatory approvals, we’ll continue to build best-in-class financial products designed to empower our customers to do even more with their money when they spend, send or save. https://lnkd.in/dd3hhCqn

Three days of fintech innovation begins tomorrow at 24 Fintech. First up is Abdulaziz Saja, speaking about the opportunities an evolving payment landscape brings to consumer finance. Listen to Aziz tomorrow on the Trends Stage at 10.40, right next door to the Tabby booth.

A common mistake retailers make when pricing their products is focusing on the cost to produce rather than the value they offer. Before committing to your first significant stock order, you must have a robust retail strategy in place. This guide covers your finances, how to position your brand, what to consider when setting your prices, and what channels are best for reaching your customers. Have a read to brush up on some of the ecommerce basics.

We’re excited to be exhibiting at 24 Fintech in Riyadh next week. Come down to the Tabby booth and be the first to demo our exciting new products we have in the pipeline. Make sure to also see Hosam Arab and Abdulaziz Saja share their insights into the future of consumer finance at their talks.

Our recent ‘Myth-busting BNPL’ report revealed that Tabby is used twice as much on essential purchases than discretionary ones. Since BNPL is often the most accessible and affordable way for consumers to access credit, it's important for Tabby to be available for need-based services such as education and healthcare. Watch the video to see Abdulaziz Saja discuss this and more with Asharq الشرق

It’s hard to believe that just 12 months ago, Trendyol Group had not launched in the Middle East. Since last September, they’ve established themselves as a major player in the retail space and become one of the most downloaded shopping apps in the region. Trendyol’s growth has come from delivering stylish Turkish products with an exceptional customer experience, integrating BNPL into their checkout exclusively through Tabby. While we’ll leave the fashion advice to Trendyol, Tabby does know a thing or two about creating a seamless shopping experience.

Buying jewellery is a magical experience, but how do you replicate that feeling online? Hiral Krupesh saw the online shopping boom take over other industries and wanted to make it work for jewellery. By implementing a few clever tactics and focusing on providing an exceptional customer experience, she grew her business from a simple Facebook page to a thriving international brand. Watch the story of Carat Craft, the first in our 'Scratch to success' series, where we share the stories and insights from talented ecommerce entrepreneurs across the Middle East.