Third and Final Day of CAIA House in Berlin! 💗
Our popular styling station was open all day, welcoming influencers and press to get a full face of CAIA from our talented makeup artists.
We also hosted our panel talk, “The Power of Synergy,” featuring Alan Balletshofer, fashion expert Julian Daynov, and our amazing Product Manager Róisín Hazel Leavey as the CAIA beauty expert. The panel was attended by guests who were mostly new to CAIA, providing a fantastic opportunity to introduce them to our brand and products.
In the evening, we opened the doors of CAIA House for our community, collaborating with the event series ARTFUSION for “Beauty on Canvas.” The attendees painted their own canvases while chatting about makeup and receiving touch-ups from our makeup artists. Our community was thrilled to finally see, touch, and find their perfect shades in person.
The Berlin CAIA House was a great success! We connected with our existing community, reached new audiences, and allowed attendees to experience CAIA as a brand and explore our best-selling products in real life. 🫶