Scandinavian Outdoor Group (SOG)

The time has come to reimagine and refresh the traditional trade show experience. ISPO and European Outdoor Group (EOG) are introducing a completely redesigned concept for the upcoming OutDoor by ISPO next summer. Join the webinar next week to hear about the new concepts and opportunities, and talk about the Scandinavian Village! #outdoorindustry #outdoor #outdoortradeshow

Welcome to Scandinavian Village at ISPO Munich! Join us to explore top Scandinavian brands, experience innovative outdoor products, and enjoy ☕ at the Scandinavian Bar. On the first evening, we invite you to our After Work event, where we’ll mingle, network, and unveil the winners of the Scandinavian Outdoor Award, showcasing the latest in innovative and sustainable outdoor gear from Scandinavia! #scandinavianoutdoors #outdoor #outdoorindustry #scandinavianvillage

Outdoor and Fashion industries come together to share insights and collaborate! Don't miss this event hosted by Epicenter Store in Stockholm next week. 🛒 Discover how outdoor brands can enhance customer experiences and boost sales, while fashion can adopt rental models to provide consumers access to high-quality products without long-term commitment. 🛒 Also - get the support you need to navigate the upcoming European traceability regulations. Expert speakers will provide practical strategies, insights, and support to help you meet the new requirements and avoid costly penalties. 20% for all SOG members. Contact us at info@scandinavianoutdoorgroup.com for your discount code. 📅 OKT 24 ⏰ 10.00 - 16.00 🔗 SECURE YOUR SPOT NOW: https://lnkd.in/dSuvnfCq #outdoorindustry #fashionindustry #outdoor #fashion

If you haven't dealt with PFAS yet, now is the time to act! #pfas #outdoorindustry

Thank you to everyone for an inspiring few days in Copenhagen! Connecting with peers in the outdoor industry and fostering strong relationships for the future was truly rewarding. As we wrap up this Networking Day, we leave a little wiser, more inspired, and with new friendships. 1+1=3 #outdoorindustry #scandinavianoutdoors #scandinavianoutdoorgroup

Sign up for a full day event to explore how outdoor and fashion brands can collaborate! 20% for all SOG members. Contact us at info@scandinavianoutdoorgroup.com for your discount code. The event will take place in Stockholm 24 October.

SOG Members, register now! Only two weeks until we meet in Copenhagen. SOG FALL NETWORKING DAYS 2024, COPENHAGEN Malva Carlsson is leading regeneration work at Houdini Sportswear, a progressive and rapidly growing outdoor brand and a trailblazer in corporate responsibility. Malva is working with the Houdini ecosystem on a journey towards circular and regenerative practices. Houdini’s purpose and vision aim to inspire and enable mankind to reconnect with nature, leading to a healthier, happier lifestyle in partnership with nature. Read more & register: https://lnkd.in/djMDankm #scandinavianoutdoorgroup #outdoorindustry #collaboration #regeneration #outdoor

SOG FALL NETWORKING DAYS 2024, COPENHAGEN - an opportunity for all SOG Members & Partners The future of retail is constantly evolving. After 30 years of growth, recent challenges like the pandemic, stagflation, and political turmoil have reshaped the market. Retail strategist Magnus Ohlsson, Retailomania shares his perspective on the future of retail and an economic outlook up until 2030. Discover the key strategies that separate winners from losers in both thriving and challenging markets! Read more & register: https://lnkd.in/djMDankm

For the third consecutive year, SOG is organizing two events in Jämtland for retailers from across Europe as part of the Outdoor Academy of Scandinavia. We invited customers to two events in September, and the first one has just been successfully completed. The participating brands included Lundhags - Mad about Nature since 1932, Primus-Silva , Nordisk Company, and Woolpower AB, with some help from Drytech AS and Hilleberg The Tentmaker AB. Together, we rigorously tested products (well, it was a bit too sunny for perfect test conditions…), hiked through various types of mountain terrain, held clinics, practiced nighttime navigation, cooked meals on Primus stoves, waded through flowing rivers, and had an absolutely amazing time. Retailers from Bever, Naturkompaniet, Tiso Group, Friluftsland and Spejder Sport A/S participated. #scandinavianoutooorgroup #outdooracademy #oas #producttest #scandinavianoutdoors

SOG FALL NETWORKING DAYS 2024, COPENHAGEN - an opportunity for all SOG Members & Partners Are you ready to take your risk awareness to the next level? Learn from experts, share experiences to better understand the risk and opportunity landscape that your business operate in. In a complex and changing business climate, a company’s ability to handle unwanted situations is crucial for survival and long-term success. You will be guided through a range of different unwanted business situations. During this session you will gain insights and strategies how to proactively handle scenarios with the aim to sustained operational efficiency. Read more & register: https://lnkd.in/djMDankm #scandinavianoutdoorgroup #outdoorindustry #collaboration