We Are Era

From Club Manager to Digital Rights Manager at ERA! 🤯 Paula joined our DRM team at We Are Era Nederland this summer, and she’s already made a big impression with her knowledge and skills. She studied linguistics and that is still one of her biggest passions. Recently, Paula’s also been getting into lino printing to help balance out her screen time. As a true Argentinian, she loves football, both watching and playing. 🇦🇷 We asked Paula some fun questions about her new role at ERA as well as her hobbies. 😊 💬 Paula, what does a typical workday look like for you? 🙋♀️ My workday at ERA is all about YouTube. Whether it's handling deliveries for our partners, solving issues on the YouTube CMS, or working on figuring out complex situations that will help protect our partners' content. 💬 Tell us one of your highlights at ERA so far! 🙋♀️ Honestly, being a part of a team that is growing so much has been the highlight in itself! 💬 What is one Argentinian dish that you want everyone to try? 🙋♀️ A proper asado (Argentinian barbecue) is a whole experience! Good meat with chimichurri and salsa criolla, plus a glass of malbec. 😉 💬 What does “ERA of You” mean to you?  🙋♀️ "ERA of You" to me represents being encouraged to be myself and focusing on my strengths and skills, which ultimately will help me grow and bring my best to the team. Wanna learn more about Paula? Take a deeper dive into her answers down below! 🙏 #DRM #Amsterdam #YouTube #DigitalRights

Let’s kickstart the week with those small victories that feel huge! 💪🚀 Who else can relate? 😅 Happy Monday, everyone! cc Nima & Hanna ❤️ #MondayMorningMood #OfficeVibes #MondayMotivation #IT

#MTM24 – It’s a wrap! 🙏 Fabian Grischkat, one of our exclusive ERA talents, led a thought-provoking session today at MEDIENTAGE MÜNCHEN. He examined how social media platforms fuel polarized content and explored ways to counter hate speech online and protect democratic values. Fabian's impulse was followed by a discussion with Anna-Lena von Hodenberg, moderated by Alina Fichter. Meanwhile, our CEO, Tobias Schiwek, shared insights in “TV Meets Social”, as part of an interview with Petra Schwegler, diving into the growing synergy between content creators and traditional media. He highlighted how creators drive authenticity and engagement, transforming the future of visual media. Thank you to everyone who joined! And thank you for having us, Munich! It was a pleasure! ❤️ #MTM24 #SocialChange #CreatorEconomy #Discussion

Follow us for an exclusive look behind the scenes of our recent campaign! 🤫🤩 In this video, our MESH Collective team member Samuel is sharing insights around #MeMyselfandAI, MESH's recent campaign for Vodafone Stiftung. Over the next three months, we’ll be sharing 63 creative videos across 8 countries to help young people in Europe understand the world of AI, from #ChatGPT to social media algorithms. The campaign will be tackling important questions, including how AI actually works, where AI's data comes from, and what risks young people should be aware of. A huge thank you to all MESHies and everyone else who helped make this campaign happen! ❤️🙌 🎥 Lewis Jones #MeMyselfandAI #Edutainment #SocialImpact #AI #YouthEmpowerment

We are #1 on YouTube! 🤩🥂 Our latest campaign with Deutsche Telekom and Tomatolix has skyrocketed to the top spot of Germany's YouTube charts in under 24 hours. We couldn’t be prouder! Together with the incredible Felix (aka Tomatolix), we’ve been capturing the journey of Telekom’s fiber optic expansion across Germany in some truly unique content pieces. Felix’s audience got an exclusive look into a top-secret data center and Cologne's iconic TV tower, providing a rare behind-the-scenes glimpse at how Telekom's technology is shaping the future of connectivity. And what can we say? The engagement, views, and community love show that we’ve found the perfect partnership to bring this story to life. 🤝 A huge thank you to Hannah, Andreas, Benjamin, and everyone else at ERA involved, as well as to the teams at Deutsche Telekom and newbase GmbH. ❤️🔥 Join us in celebrating this milestone and check out the full video on #YouTube [German language]: https://lnkd.in/gvH5TR3n #Proud #Trends #PerfectMatch

We brought together top creators for 48 hours of magic! 🤩 Last week, we invited some of our incredible exclusive ERA talents – Louisa Schneider, Brix Schaumburg, Tara Wittwer, Elisabeth Koblitz, Bernd Schötteler, Fabian Grischkat and many others – from across Germany for two full days of creativity, collaboration, and growth. Together, ... 👉 we bonded & networked: Creators from various fields – entertainment, sustainability, sports, food, fashion, comedy, and more – came together to connect and collaborate. 👉 we engaged in a persian cooking class: This creative cooking session sparked meaningful conversations and led to some unique social media content. 👉 we gained exclusive industry insights: Our inspiring “Ask Me Anything” sessions featured guest speakers Guido from Meta and Christian from Canva, who shared valuable tips and knowledge. 👉 we unleashed our content creation power: It was a great experience, resulting in tons of exciting new content produced. Thanks to Julia and Jana, our amazing talent, our guest speakers, and everyone else who joined and contributed to making these two days such a success! ❤️ #CreatorEconomy #TalentManagement #Networking

What if TikTok and YouTube Shorts could teach you AI!? 🤖🎓 We're excited to announce the launch of #MeMyselfandAI, a campaign created by our MESH Collective team for Vodafone Stiftung. This 3-month initiative, spanning 8 countries and 63 creative videos, is designed to equip Europe’s youth with the knowledge they need to navigate the world of AI, from #ChatGPT to social media algorithms. We’re answering big questions like: How does AI work? Where does the data come from? What risks should we watch out for? Content creator frgretel will be the face of the campaign on the @kliick_de TikTok channel. What’s more, we’re making sure this education reaches young people everywhere, including those with limited access to tech learning. 🙌 Big shout-outs to everyone involved in bringing this important campaign to life! ❤️ Read more to discover how we're empowering the next generation of AI users [German language]: https://lnkd.in/etqraTif #Edutainment #SocialImpact #AI #Campaign

How about sending an emoji to your favorite colleague today? Just because! ☺️ cc Hanna & Henrike ❤️ #MondayMorningMood #OfficeVibes #GoodVibesOnly

11 years at ERA and she's still redefining the game! 🤩❤️ Our VP Platform Operations & Rights started her journey at ERA as an intern eleven (!) years ago and is still as passionate as on day one. Kristina sets her focus on everything platform- and rights-related and tackles daily challenges with her team in #Berlin as well as with many international colleagues from our offices across Europe. With her team in Digital Rights Management (DRM), Kristina focuses on protecting and optimizing digital content across platforms, ensuring creators and partners can maximize value and maintain control over their intellectual property. She loves defining ways to diversify services, implementing new product innovations and defining efficient team workflows. 🙌 Dive into Kristina’s story below to discover what fuels her passion – both in her work and beyond! ⬇️ 💬 Kristina, what are you currently working on with our colleagues from Stockholm and Amsterdam?   🙋♀️ With the We Are Era Nederland team, we work closely in finding ways to make our DRM services more diverse and accessible. With our We Are Era Nordics team, we define the path of stable cross-team collaboration in the journey of acquiring more amazing DRM partners. 💬 You have a background in banking. Which expertise from back then do you still implement today? 🙋♀️ My attention to detail and continuous need to improve myself and things around me. 💬 What makes you passionate about bouldering?   🙋♀️ There are many things: mindfulness, the problem-solving aspect of it, but also the physical aspect of strength and endurance which it requires. 💬 What other sports activities do you love?  🙋♀️ I love biking – for me it’s more than just a way of transportation, it is a lifestyle. It gives me some form of freedom and exhilaration – it is like meditation on wheels for me. 🚴♀️  Curious for more insights? Don’t forget to swipe through the slides down below! #DRM #ERAofKristina #Teamwork #Innovations 

OMG, our office is on fire! 🤯🔥🚨 ...at least in our brand-new TikTok video. 🙈 This is how our team handled this "crisis" (cc Roman | Miriam | Franka | Lukas | Lukas | Lewis)... 😜 If the office was on fire, what would YOU save? #OfficeHumor #OnFire #NotActuallyOnFire #HappyMonday