Bulletproof

We love to see it. Big thanks to Creative Boom for putting this list together. https://lnkd.in/erEfaABv

It’s a PENTAWARDS Bronze for Johnnie Walker Blue Label Elusive Umami! Elusive Umami is the first instalment in Johnnie Walker’s series of disruptive releases designed to amplify Blue Label’s role in culture. Congratulations to our team Rory Harker, Fiona Lim, Alice Jones, Amina Ghaith, Ryan Edwards, Alison Mehta, calligrapher Eisai Japanese Calligraphy, and clients at Diageo, who brought this design to life. #Pentawards #JohnnieWalker #LimitedEdition

Today marks the launch of the limited edition Johnnie Walker Blue Label Ice Chalet in collaboration with luxury skiwear and lifestyle brand, Perfect Moment. Unveiled by Johnnie Walker Blue Label ambassador and Perfect Moment shareholder, Priyanka Chopra Jonas, Johnnie Walker Blue Label Ice Chalet captures the essence of the luxury Après Ski experience, featuring a rare new blend crafted by Master Blender Emma Walker, along with a bottle and bag designed in collaboration with Perfect Moment and inspired by 'Blue Hour'—the moment after the sun sets and twilight begins, perfect for a celebration on the mountain. Huge congrats to our team who hustled hard to bring this campaign to life: Rory Harker, Fahud Ahmed, Amina Ghaith, Alice Jones, Maisey Shepherd, Camila Shoji, Henry Bull, Hattie Abbott, James Laurie, Ryan Edwards, Harriet Powell, our partners at Highsnobiety, collaborators Creative Blood, Purple Martin, Star Power, Sophie Jones London, Ilan Lampl, Tara Garnell, Rebecca Corbin-Murray and of course, all of our clients at Diageo. More to come 👀 #JohnnieWalkerIceChalet Drink responsibly. DRINKiQ.com

Uncertainty is all part of the entrepreneurial journey, and our founder Gush Mundae knows this all too well. In a recent interview with Entrepreneur UK, Gush shares how he stays focused amidst the inevitable market fluctuations, drawing on his immigrant experience to lead with resilience and creativity. Read the full interview here: https://lnkd.in/ejrKVy46 #entrepreneurs #business #leadership

We are seriously proud to announce that we are B Corp certified!     We’re now part of an extended family, B Lab, who also believe in business as a force for good. It's great to be recognised for something we have been doing for years; looking after our people, clients, and planet.    Huge thanks and congratulations to our team working on this behind the scenes.   #BCorp

The world's lightest whisky glass bottle 🥃   We're thrilled to see this piece of innovation finally out in the world. Huge congratulations to our clients at Diageo on the creation of such an important piece of work, defining what the future of luxury looks like.   Looking forward to seeing Johnnie Walker Blue Label Ultra officially unveiled at London Design Festival tomorrow!   Read more about the work in Forbes here: https://lnkd.in/evgNNYwf   #JohnnieWalker #Innovation #Design #Luxury #TechnicalInnovation #FutureofPack

Introducing ‘Create Desire Through Disruption’ — our new brand platform brought to life through our refreshed brand identity and website. Rooted in our beginnings 26 years ago, evolving us for today's world.   This was a true labour of love, sweat, and some serious ink. Props to our brilliant team involved who took on the toughest brief of all.   Read more about our evolution: https://lnkd.in/gu5bJUTF   See it all in action on our new site: https://lnkd.in/eC5Yvjjv   #CreateDesireThroughDisruption

Just two of the world's most iconic brands collaborating. No biggie.   We loved being part of the team crafting the new OREO and Coca-Cola campaign as they become #besties for a limited time. We even made a few besties of our own along the way with a very special thanks to G O L D E N ®, The Martin Agency, AKQA, Weber Shandwick and of course, Mondelēz International and The Coca-Cola Company.   Stay tuned—there's more to come next month 👀   Read all about it: https://lnkd.in/eVaT7YK4 #OREO #CocaCola #Branding #BrandCollabs

Sport wasn't alone in the spotlight during #Paris2024. Working with bestselling author and podcaster Lindsey Tramuta, our Global Strategic Business Director Andi Davids delves into this summer’s hottest collab where sport, chic and the city collide. “Brand collaborations work as a relay race of meaning, each brand passing the semiotic baton, grabbing hold of the other’s equity to shift perceptions, move into adjacent categories and reach new audiences. The key to success is choosing the right partner. The Olympic Games, the epitome of sporting, has chosen wisely, partnering with the epitome of luxury – Paris itself.” Read the opinion piece in full below. #Branding #BrandCollaboration #Paris2024 #CultureFirst #Olympics

#WhatMatters to our Founder Gush Mundae? From his first creative memories to a new foodie fix, find out in the latest edition of Debbie Millman's project for Print Magazine. Read it here: https://lnkd.in/egRBSW-u #PRINTMag