𝐃𝐨 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰 𝐰𝐡𝐲 𝐲𝐨𝐮𝐫 𝐛𝐫𝐚𝐧𝐝 𝐢𝐬 𝐧𝐨𝐭 𝐠𝐫𝐨𝐰𝐢𝐧𝐠? 𝐃𝐨𝐧’𝐭 𝐦𝐚𝐫𝐤𝐞𝐭 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐚 𝐩𝐥𝐚𝐧, 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐣𝐮𝐬𝐭 𝐛𝐮𝐫𝐧 𝐦𝐨𝐧𝐞𝐲!
𝘛𝘩𝘦 𝘨𝘰𝘢𝘭 𝘰𝘧 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘪𝘴 𝘵𝘰 𝘮𝘢𝘬𝘦 𝘮𝘰𝘳𝘦 𝘮𝘰𝘯𝘦𝘺, 𝘺𝘦𝘴.
But nobody will buy from you if they don't know who you are.
Let’s understand the importance of brand building and visual storytelling in getting you noticed and stand out from the crowd.
So you can sell.
Like hot cakes.
Did you know that our brain processes visuals 60,000 times faster than text?
This shows why videos are more engaging than text.
Visual storytelling is a key part of how brands talk to their customers.
It’s more than just pretty pictures; it’s about telling a story that grabs people’s attention and makes them feel something.
Why Visual Stories Work Well:
▶️ They Get Attention Fast: Pictures get noticed much faster than words.
▶️ They Make Your Brand Known: When you use the same style in your stories, people start to recognize your brand quickly.
▶️ They Lead to Action: A good story with pictures can make it clear what you want your audience to do next.
▶️ They Speak to Everyone: Pictures can be understood by people worldwide, no matter what language they speak.
At Pantech Digital, our clients create videos to showcase how easy and effective it is to use their products.
These videos, led by creators, share the product experience.
It’s straightforward and relatable, like getting advice from a friend who we trust in.
This makes it easier for customers to understand and trust the product, which is great for building a connection with the audience.
Big brands like Nike, Adidas, Apple, and many more are using this technique for boosting their conversions by 30%.
Here are four ways you can make a great visual story for your brand:
* 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐢𝐬𝐩𝐥𝐚𝐲: Through immersive experiences in real usage scenarios, showcase the highlights of the product's functionality. benefits, etc., to enhance the interest and transactions of target customers.
* 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐢𝐬𝐩𝐥𝐚𝐲 + 𝐕𝐨𝐢𝐜𝐞𝐨𝐯𝐞𝐫: A single-person appearance, localized live voiceover performance, and customized script content based on product selling points. Reinforcing core selling points to promote conversion and transactions of target users.
* 𝐒𝐭𝐨𝐫𝐲𝐥𝐢𝐧𝐞 (𝐬𝐨𝐥𝐨): Centered around an engaging scenario or narrative script, a local talent performs a short storyline.
* 𝐒𝐭𝐨𝐫𝐲𝐥𝐢𝐧𝐞 (𝐝𝐮𝐨): Based on an engaging scenario or narrative script, two local talents perform a short storyline.
Visual storytelling is a strong way for brands to connect with people.
Using images to share their stories helps brands stand out, earn loyalty, and grow.
For any brand that wants to leave a mark, using visual storytelling is essential.
P.S: Sharing link to the visual story types in the first comment. Share your story with us as well :)
#Influencermarketing #visualstorytelling #storytelling
