YUX Design

YUX Design

Research Services

Dakar, Dakar 6,438 followers

Exploring African Futures

About us

YUX is a pan-African research & design company founded in 2016 in Senegal. We mix social sciences, design thinking and technology to co-create services tailored to African communities and their diversity. YUX is today a multicultural team of 50 full-time people based between Dakar, Abidjan, Lagos, Kigali, Nairobi, and Accra and we partner with global organizations like Gates Foundation, UNICEF, MSF, IRC, Google, Wikipedia, GSMA, Orange, MTN and many local startups for projects in health, education, agriculture and fintech. In order to inspire and make UX and Human Centered Design accessible in Africa, we created the market research software LOOKA, the YUX Design Academy and the video game studio Kayfo.

Website
https://yux.design
Industry
Research Services
Company size
11-50 employees
Headquarters
Dakar, Dakar
Type
Privately Held
Founded
2016
Specialties
User Experience Design, Concept & Usability Testing, User Interface & Graphic Design, Training for designers, design, UX Design, UI Design, User Research, design centré utilisateur, human centered design, HCD, Digital, Africa, Senegal, User Testing, Tests Utilisateurs, market research, interaction design, UX Design Africa, User Testing Africa, Usability Testing Africa, HCD Africa, Human Centered Design Africa, UX Research Africa, User Experience Africa, Health, maternal health, reproductive health, qualitative research, and Quantitative Research

Locations

Employees at YUX Design

Updates

  • YUX Design reposted this

    View profile for Shikoh Gitau, graphic

    Digital | Data| Innovation| Artificial Intelligence |Digital Economy| Start-ups |Entrepreneurship| Philanthropist | Investor| Polymath | AFRICA

    hey my peeps in Senegal Tidjane Deme , YUX Design and Togo Cina Lawson please help spread the word!

    View organization page for Qhala, graphic

    6,528 followers

    Are you passionate about research and the digital economy? We're looking for a dedicated Research Assistant based in Senegal and Togo to work closely with our research team to collect and analyse data, ultimately producing insightful reports that discuss findings and recommendations. Your strong qualitative and quantitative research skills will be essential in crafting reports that provide strategic insights and recommendations. If you're ready to make an impact, we want to hear from you! Apply now through the link. https://lnkd.in/drg8iHi5 #ResearchAssistant #DigitalEconomy #IkoKaziKE

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  • View organization page for YUX Design, graphic

    6,438 followers

    🌍 Thrilled to announce the inaugural African Futures Conference on October 29! ➡️ Join us as we explore Africa's future in education with our representatives, Yann Le Beux and Adja Souadou Mane Sow. This onlive event is an opportunity to engage with thought leaders and gain valuable insights into development trends shaping our continent. 🚨 Don't miss out on this chance to be part of insightful discussions ➡️ Register here: https://lnkd.in/eRb_R9ZU Looking forward to seeing you there! 🌟 #AfricaFuture #Africa #DesignResearch

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  • View organization page for YUX Design, graphic

    6,438 followers

     📍What’s better than a bit of creativity to bring a team closer? 🎨 Last week in Dakar, both the Yux and LOOKA Research teams came together for a Sip and Paint activity! 🖌️ Each piece of art reflects a little of our personalities and the energy we contribute to the team. 🌟 It was a great reminder that creativity and teamwork truly go hand in hand. 🤝 Check out our masterpieces! 🎨 Which one speaks to you the most? #TeamWork #Yuxdesign #Looka

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  • View organization page for YUX Design, graphic

    6,438 followers

    📍 How do we prioritize mental health in the fast-paced world of UX research? On July 18th, 2024, we hosted a webinar as part of our State of UX Report Mental Health Series, focusing on the stress and burnout affecting UX professionals across Africa. With a panel of expert speakers, we explored the mental health challenges in our field and shared strategies to prioritize participant well-being. ➡️ Here are some key takeaways: 🔘 Did you know? 60.4% of UX professionals have experienced burnout in the past year! 🔘 Sasha Oseadeyo Ena Ofori explored how stress affects our field, reminding us that recognizing these challenges is the first step toward addressing them. 🔘 Katherine Train PhD and Lidewij Niezink shared five types of empathy to foster participant well-being: self-empathy, kinesthetic empathy, reflective empathy, imaginative empathy, and empathic creativity. 🔘 Amanda Iheme emphasized the importance of self-care—setting boundaries and seeking peer support are vital for coping with research-related trauma. 🔗 Read more about our discussion and key takeaways here: https://lnkd.in/e7w7sHfw 👉🏾 Let’s continue this conversation! What strategies do you use to manage stress in your work? share your thoughts in comment 👇🏾 #userresearch #mentalhealth #designresearch #soux

    Researcher Wellness: Strategies for Thriving in UX Research Across Africa

    Researcher Wellness: Strategies for Thriving in UX Research Across Africa

    yux.design

  • YUX Design reposted this

    View organization page for Forum 2040, graphic

    658 followers

    L'avenir de l'éducation en Afrique passe par les langues nationales 🌍 Au Sénégal, un tournant décisif est en cours avec l'intégration des langues nationales dans l'enseignement, comme le souligne cet article du Monde. Forum 2040 a placé ce sujet majeur au cœur de ses ateliers avec YUX Design lors notre recherche expérimentale en 2023. Moustapha Guirassy, le Ministre de l'Education Nationale du Sénégal et en charge de cette réforme, avait salué cette initiative dans la préface à notre publication. Selon l'UNESCO, l'enseignement dans les langues maternelles améliore non seulement les résultats scolaires mais favorise aussi l'inclusion sociale, en permettant aux élèves de mieux comprendre et s’approprier les contenus d'apprentissage. Les chiffres du recensement en 2023 ont montré que 0,6% des Sénégalais utilisent le français au quotidien alors que le wolof est parlé par plus de 53,5% des citoyens. De plus, des études de The World Bank montrent que l'éducation multilingue réduit le taux d'abandon scolaire et renforce la rétention des élèves, surtout dans les premières années. Dans notre recherche au Sénégal (https://tally.so/r/wMOElE) , nos jeunes participants ont souligné, à partir de leurs expériences personnelles, que mobiliser les langues nationales dès le plus jeune âge permet de valoriser le patrimoine linguistique et culturel, tout en construisant un système éducatif plus inclusif, adapté aux réalités des pays africains. Promouvoir les langues nationales, c’est non seulement un pas en avant pour soutenir une éducation plus efficace et inclusive, mais aussi un engagement fort pour préserver et raviver les cultures et les langues locales qui font les richesses de notre continent. ✊🏽 Qu'en pensez-vous? Rencontrez vous les mêmes enjeux dans votre pays? Assiste-t-on à la même transition dans les universités et les écoles professionnels? Et quel rôle peut jouer l’IA pour accompagner la transformation du matériel pédagogique en langues nationales ? #Éducation #LanguesNationales #Afrique #Forum2040 #Yux #Inclusion #Apprentissage #InnovationÉducative #Sénégal

    Au Sénégal, les nouvelles autorités font le choix de l’enseignement dans les langues nationales

    Au Sénégal, les nouvelles autorités font le choix de l’enseignement dans les langues nationales

    lemonde.fr

  • View organization page for YUX Design, graphic

    6,438 followers

    🌍✨ Join our team represented by Yann Le Beux and Adja Souadou Mane Sow, for the inaugural African Futures Conference on October 29! An opportunity to engage with thought leaders and gain valuable insights into Africa's future in education. 📅 Don’t miss out—register here: https://lnkd.in/dQdURrva Let’s shape a brighter future together! #foresight #africa #DesignResearch

  • View organization page for YUX Design, graphic

    6,438 followers

    🌍 What if a chatbot could change the way young people access reproductive health information? Last month marked the beginning of a collaboration with Dimagi, @RAES, Université Cheikh Anta Diop de Dakar (UCAD), and The Gates Foundation aimed at revolutionizing youth reproductive health in West Africa through a generative AI chatbot. Our journey started with engaging co-design sessions where young adults shared their insights, emphasizing the importance of cultural relevance and empathy in health communication. This project is not just about technology; it’s about creating a safe space for young people to access vital information. Curious to learn more about our objectives, research methodology, and initial findings? Check out our latest article here: https://lnkd.in/eWzNN6Ms Imagine having personalized health information at your fingertips! 💬 What are your thoughts on using AI in public health? Let’s discuss in comment👇🏾 #Research #UXDesign #YouthHealth #AI

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  • YUX Design reposted this

    View organization page for Forum 2040, graphic

    658 followers

    ✨ Quand la jeunesse fait émerger de nouveaux imaginaires éducatifs puissants Dans notre dernière publication avec YUX Design, nous mettions en avant une méthode de codesign unique alliant le conte oratoire et l’intelligence artificielle, donnant lieu à sept contes futuristes illustrés, ancrés dans les réalités culturelles africaines et qui racontent les futurs possibles de l’éducation au Sénégal. Ces récits, conçus par des jeunes de Dakar et de Fissel, montrent comment le numérique, la réappropriation des savoirs ancestraux ou encore l’entrepreneuriat pourraient transformer l’école et émanciper la jeunesse d’ici 2040! Une transformation qui est déjà en route partout au Sénégal.    Une source d'inspiration pour tous ceux qui croient qu’il est possible et nécessaire d’engager une grande transformation de l’éducation et d’y impliquer nos jeunesses en premier lieu! Nous vous donnerons bientôt l’opportunité de participer à cette belle aventure des imaginaires éducatifs avec un grand projet panafricain…Attention, restez connecté.es pour découvrir ce projet! Appel à contribution: Nous cherchons des partenaires traducteurs en Afrique de l’Ouest pour valoriser ces récits en langues locales! Faites nous signe! Téléchargez vers le rapport sur les imaginaires éducatifs au Sénégal: https://tally.so/r/wMOElE #FuturesOfAfrica #YoungVoices #Education2040 #Forum2040

  • YUX Design reposted this

    View organization page for YUX Design Academy, graphic

    1,974 followers

    📍 Thrilled to share highlights from our recent UX Research workshop held during Bold Art’s inspiring "Art-a-thon"! 🎨✨ Our Challenge: "How Might We Create Everyday Wear For Nairobians Using Locally Available Resources?"  This question guided our talented participants through a journey of creativity and innovation. Key Highlights: ➡️ Expert Guidance: Led by Melissah W. and Francis Mwangi, our diverse group of designers and artists explored essential design thinking principles. ➡️ Hands-On Learning: Participants engaged in empathy mapping, prioritization exercises, and conducted real-world research through interviews and observations. ➡️ Collaborative Spirit: The synergy between digital artists, painters, graffiti artists, and product designers fostered a vibrant atmosphere of creativity. The insights gained from this workshop are invaluable as we continue to push the boundaries of design in our community. A heartfelt thank you to all participants and our partners, including Arttribute, Anilla Stephannie, UX Kitchen KE, for making this event a success! 💬 What local resources do you think could inspire innovative design solutions? Share your thoughts with us!👇🏾 #UXResearch #DesignThinking #Collaboration #YUXAcademy

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  • YUX Design reposted this

    View organization page for YUX Design, graphic

    6,438 followers

    📍 We are thrilled to announce the addition of two talented Junior Design Researchers to our team: Anta Betty KANTEYE and Khady Seydi! Both will be instrumental in advancing our projects in the healthcare sector, where they will gain hands-on experience with specific segmentation methodologies. A bit about them: - Anta is passionate about hair and possesses an intuitive ability to sense the needs of others. She believes that “Every choice is a renunciation” (Friedrich Nietzsche). - Khady is an advocate for self-care and enjoys diving into podcasts. She embodies the spirit of adventure with her favorite quote: “Life is either a daring adventure or nothing.” Fun fact: They both share a love for mbaxal! Welcome aboard, Anta and Khady! #DesignResearch #TeamGrowth #Healthcare 

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