Develop promotional campaign execution focused communication strategy to support monthly promotional calendar.
Analyze key metrics to identify trends, optimize campaigns, and improve website performance.
Participate in the strategic dialogue with the clients and with the Cheil team; spotting and developing communication strategy.
Drive online traffic and conversions through effective management of search engine optimization (SEO), search engine marketing (SEM), and other digital marketing initiatives.
Provide promotional campaign execution supporting and monitoring.
Conduct Asset QA and estore campaign assurance check.
Collaborate with creative teams in the development promotional campaign artwork.
Liaise with clients to identify specific campaign requirement and develop ideas.
Working with the account service team and media agencies and another related team on project requirement and ensuring to deliver advertising materials on time.
Liaise with other Account service, Creative team, media agencies and clients on a day-to-day basis.
Produce realistic project timelines with clearly defined project deliverables, ensuring all deadlines are met and quality meets or exceeds expectations.
Document all project activities, including meeting agendas and summaries, with follow up activities.
Required Skills/Abilities:
Studied in marketing strategy, marketing communications.\
3-5 years' experience in strategic plan for advertising agency in hybrid campaign or campaign management
Strong knowledge in marketing concept, branding, integrated marketing communication and data analysis
Having regional experience with international and regional account exposure is a plus.