AllSaints

We’re continuing our 30th anniversary celebrations this week and making sure that these particular celebrations are focused around giving back. From today, say hello to our 30 pop-ups with Shelter. We have been a proud partner of housing and homelessness charity Shelter since 2022, working together to fight against homelessness and fashion waste. Did you know in the UK alone it’s estimated that 700,000 tonnes of waste and clothing end up in landfills every year? By working with Shelter we are encouraging people to reduce this waste. It’s time to recycle, upcycle and shop more consciously for responsible styles that are made to last. To commemorate our milestone year and to give back to a charity close to our hearts, we have donated over 5000 units of stock in total across 30 Shelter stores throughout the UK, all available to shop from today. Design director, Rebecca Nye has also personally selected 60 golden ticket items which have been allocated across the various locations. Our distribution centre colleagues have been hard at work delivering our stock to the Shelter stores. Today, volunteers from our store and visual merchandising teams have been out and about, partnering with our Shelter store colleagues to merchandise our lines in their locations and bring some AllSaints magic to the displays. We’re so grateful to everyone involved in this project for their efforts to bring it to life. In the words of COO, Catherine Scorey Jobling "We are passionate about making sure our brand is a force for positivity and change, and working with Shelter is an important part of that. This year is particularly special for AllSaints as we celebrate our 30th anniversary and we wanted to celebrate in ways that felt significant and genuinely meaningful. We’re really looking forward to seeing people enjoying discovering items in store.” Our AllSaints pop-ups are available to shop in the following Shelter stores nationwide: Barnes, Brighton, Bristol Clifton, Bristol Prom, Canterbury, Carlisle, Clapham Common, Clapham Junction, Crystal Palace, East Dulwich, Eastbourne, Horsforth, Hampstead Heath, Kings Cross, Muswell Hill, Nantwich, Primrose Hill, Turnham Green, Wimbledon Village, Edinburgh Stockbridge, Edinburgh Morningside, Edinburgh Tollcross, Edinburgh Nicolson st, Edinburgh Forrest Rd, Inverness, Glasgow Botanics, Glasgow Union St, Glasgow Byres Rd, Glasgow Pollokshaws and Helensburgh. Come and say hello, donate to an incredible cause and perhaps leave with your new favourite AllSaints wardrobe piece! #WeAreAllSaints #Shelter

Last Thursday we invited members of the press, stylists and friends of the brand to our Los Angeles, Beverly Drive location to celebrate the launch of our new Eau de Parfum fragrance collection in North America. Our scent bar gave guests the opportunity to experience the individual notes of our three new fragrances, Sunset Riot Intense, Ravaged Rose and Shoreditch Leather. Guests were also treated to sounds by DJ Zen and able to enjoy custom cocktails as they mingled with new and familiar faces against the backdrop of our fragrance collection framing the event space.  We couldn’t have done it without our PR & marketing and Beverly Drive store team. Thank you to them for all of their support. Have you tried our new fragrance range yet? Make sure to stop by and sample it for yourself this fall. #WeAreAllSaints 📸 BFA

We’re thrilled to announce that we have been nominated in five categories at this year’s Drapers Awards. 📌 Best store design - AllSaints Trafford Centre, Manchester 📌 Retail star of the year - District manager, Gillian Forsyth  📌 Team of the year - Wholesale, franchise, licensing and ecomm-partners team 📌 Best marketing campaign of the year (company turnover >100m) - AllSaints X Royal Ballet 📌 Diversity & Inclusion award - Inclusion & beyond at AllSaints We’re delighted to see our team's efforts recognised and very proud to be nominated alongside such great brands and inspirational individuals. We look forward to celebrating together at the awards ceremony on November 13th. Wish us luck! #WeAreAllSaints

Have you seen our leather windows? Launched in selected stores globally last month as we celebrated our 30th anniversary and in place throughout October - it was time to give our most iconic category centre stage! We’ve chosen some of our most loved styles and displayed them alongside some new arrivals deserving of your attention. Each jacket is suspended with an Archive Edit, AllSaints Rocks belt. And of course, we’ve got something up our sleeve for shearling in November. A huge thank you to our visual merchandising and store teams for getting these in place as well as our design, buying, merchandising, distribution centre and production teams for their support. Partnership with our valued suppliers was also key in transforming our vision from concept to reality.  Come and see them in an AllSaints door near you. Which one will you try? #WeAreAllSaints

Being a business of feelings was a key theme at this year’s NAUKEU Brand Day. For the first time, we invited our North America retail leaders to the UK so we could experience the magic of brand day and celebrate our brands 30th year all together. Hear about what this experience meant to some of our visiting leaders below. What did it mean to you to attend this year's brand day in London? Eric Jackson: “This was not only my first time to leave the country but I'm also the first person in my family to leave the country! Growing up in a large family, I wasn’t fortunate enough to travel so taking that flight to London was epic! Before this trip I thought it didn’t get much grander, more creative, more beautiful than New York City! But London - the architecture - chefs kiss! Whether I stay with the brand another 10 years or was to leave tomorrow, this trip will forever be apart of me. I feel blessed to work for a brand that has helped me to experience this. #SPELLBOUND” Ashley Bell: “Attending Brand Day for the first time truly showed me how AllSaints not only cares for our employees and the culture we cultivate but precisely how much passion each individual working for AllSaints has! It’s so inspiring to see this amount of passion permeating throughout the brand. I am honoured to be a part of it.” Ryan Harris: “Attending Brand Day in London this year was an unforgettable experience, filling me with a mix of unknown excitement and inspiration. It was a moment that symbolised the fulfilment of long-held dreams, as I had always wanted to purchase my own home and get to travel to London. Within just two weeks, both of these aspirations became reality. Being part of a brand like AllSaints is hard to express fully in words, but it’s a privilege to contribute to something so creative, dynamic, and globally recognised. It was a true milestone in both my personal and professional journey.” #WeAreAllSaints

They're here! Our seasonal stylist vacancies are live across North America, UK and Europe. We're excited to welcome lots of new team members this holiday season, as we celebrate our 30th year in style. Find out more and submit your application through our careers site today: https://lnkd.in/dQUN5B5v We can't wait to meet you. #WeAreAllSaints

Two weeks ago today, as part of London Fashion Week, we presented our SS25 runway show at The Serpentine North Gallery in Hyde Park. A highlight of our 30th anniversary celebrations, we hosted our runway twice in this eminent location - a preview for our teams earlier in the day and later that afternoon the main event, attended by valued partners, suppliers, members of the press and friends of the brand. Our teams were also invited to dial in live from across the world so everyone could feel a part of the magic that COO Catherine Scorey Jobling and our design team had created! Our SS25 Metamorphosis collection encourages us to take a moment to welcome the future. An evolution. A growth. The beginning of a new chapter. The collection is a representation of both the fragility of nature and the strength needed to survive. Nature is resilient. As is our brand. At a time where the fashion industry needs to do better at stewarding the earth’s precious resources we are committing to incremental changes for right now, and larger goals for the future, our sustainability efforts are always growing. This season breathes new life into wardrobe foundations. Effortless separates and bold statements. AllSaints signatures are reworked with a considered modernity. A focus on causal elevation, intentional details and premium fabrications. Iconic pieces created to last. This collection is a tangible celebration of how we adapt and evolve. AllSaints Metamorphosis. The great transformation. OUR DNA IS ALIVE #WeAreAllSaints 📸 Getty Images

Continuing our AllSaints Icons series where we celebrate our team members who have contributed to 10 or more years of our brands 30 year journey, today, meet office and events manager Carrie Goode. Carrie is based in East London Studios and has been contributing to the success of our brand for the past 15 years. Tell us a little bit about your AllSaints journey? "I started my journey back in 2009 in our Lakeside store and instantly fell in love with the brand. I was then given the chance to join our customer experience team in East London Studios and from there I became our reception and showroom coordinator, working closely with the entire office & wholesale teams. I then got the incredible opportunity to become executive assistant to our former CEO for a number of years, before becoming our brands office & events manager. I have absolutely loved every moment and I'm forever grateful for the opportunities AllSaints has provided me with." What's been your proudest moment as a member of the AllSaints team? "Every year I have a new moment of pride and this grows year on year. As I hit my 15th anniversary this September (and the brand turns 30) I would have to say that spending it at our recent global brand day event has to be a career highlight. Celebrating our archive collection and seeing the items that I remember selling on my very first day with the brand, re-inspired, was magical and a full 360 moment. Experiencing the journey of how far our culture has grown from 2009 to 2024 has been incredible. Seeing teams being given the opportunity to fly out of their home countries (some for the first time in their lives) so we could come together under one roof and celebrate together was a moment that will stay with me forever." What's made the culture one you've wanted to be a part of for 15 years and counting? "Our incredible team and the career opportunities that AllSaints provide. I am so proud of how we always strive to have so much fun and are such passionate and approachable people behind the scenes. This makes work enjoyable every day. It feels like one big family. I’ve always had that feeling throughout every role that I’ve had within the brand. It's magic!" #WeAreAllSaints

𝗕𝗿𝗮𝗻𝗱 𝗗𝗮𝘆 - 𝗗𝗮𝘆 𝗧𝘄𝗼 We hosted the second day of our NAUKEU Brand Day at East London music venue, Troxy on Monday. Opened first in the 30’s, it felt serendipitous for this art deco space to play host to our 30th birthday celebrations. The morning saw presentations on global retail strategy, operations and the magic of sales lead by retail director, Francesca Mallinson, head of retail operations Perry Feneley, president of wholesale, franchise and licensing, Patrick Heitkam and head of North America wholesale, John Jacobs. We were delighted to also have Chris Brook-Carter & Andrea Woodside from Retail Trust join us to lead a meaningful presentation on wellbeing and Ryan Tahmassebi from WorkBuzz to host an in-depth session on seeing the future through engagement. Members of our design team also joined us to customise our attendees leather jackets throughout the day. In the afternoon, our UK office based teams arrived to join the celebrations. We heard about the power of culture from global people and culture director, Alex D. and our directors joined us for a panel Q&A. We were also delighted to have CEO, Peter Wood host an AllSaints history quiz and an impactful session centred around the business of feelings and creating a future of our own to be proud of. The afternoon rounded off with announcing our worthy brand day award winners and then it was time to hit the dance floor! Brand Days always feel special. A time to reconnect with our brand, our purpose and each other. This one felt especially noteworthy, getting to celebrate our milestone year all together. Thank you to Catherine Scorey Jobling, Francesca Mallinson, Alex D., Carrie Goode, Perry Feneley, Kate Sloan and to each of the teams across the business who played their part in putting together such a memorable event. Here’s to the next 30. #WeAreAllSaints

Apparently timing is everything… it was a privilege to represent AllSaints at 10 Downing Street last night at a reception hosted by our new Prime Minister celebrating 40 years of London Fashion Week. And it was great to meet so many AllSaints customers while I was there 😉🙏 But I had to make my excuses and leave Downing Stret sharpish because the party I really wanted to be at was with our team at the Troxy. Attended by our brand leaders from across UK, Europe and North America as well as our East London Studios team members and some of our UK DC team celebrating our 30th birthday we will be with our LA Studios team members next month and we will round off our celebrations in Asia. The video clip shows the moment our latest record results went live on The Times website at the Troxy last night. It really was a magical moment. If the dance floor doesn’t look too busy it’s because like any good party most of the chat was taking place in the kitchen 😉 #weareallsaints