Some companies would like you to believe that agency new business is a complex dark art. Something “other” to what you do. The truth is every high value agency has its own powerful growth engine. Simple. Predictable. Scalable. As the Crow Flies is a plug-in team, focussed entirely on scaling independent agencies. We want to understand where you are now (your “reality”) and where you want to be (your “ambition”). This allows us to plot the most direct path to achieving that ambition and build the engine that will give you greater control over your future value.
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Manchester, GB
New year, new gaff 👌🏼
Helping agencies scale through outstanding new business performance // Top 5% of the UK's BD100
Back in the game! ✨ After 18 months off-grid (maternity leave + launching a business from home = social sacrifice), I am finally back in the streets of Manchester 🏡 Steven Byrne and I have set up our As the Crow Flies camp with the wonderful folk at FLOW Creative in Stevenson Square so you'll be bound to see us pounding the streets🚪 Come say hi, neighbours 👋🏼
📈 We've had so many conversations with agencies since the start of the year, all centred around how to drive growth in 2024. It was a tough year last year for many businesses, and it's critical that 2024 delivers the goods. 🚀 If you and your trusty teams are getting your heads together on where to focus your attentions, boosting your pipeline is very likely on the agenda. 🔥 Let us give you a helping hand with some simple activities that will help shift your mindset and inspire some action. 📨 And if you want to know more about how to effectively implement any of these just drop us a message, we're happy to help. (Claire Richardson-Critcher and Steven Byrne share new hacks every Monday morning, but this is a handy little collation)
Every Monday morning, Claire Richardson-Critcher and Steven Byrne have been sharing their Firestarters to help agencies ignite their pipelines, and shift how they think and act on New Business. He's a roundup of all of our 2023 hacks so far, ready to fire you up come January 🔥
Today we launch our content series, The Exit Interview. Steven Byrne and Claire Richardson-Critcher have been talking to the brilliant Founders and Leaders that have grown and sold their agencies, as well as the brokers that advise on how to drive the greatest value from your exit. In Episode 01, Simon Lewis, CEO of The Gate, talks about aligning the whole team on a sales mission, telling the business story with passion, not letting the exit KPIs engulf you, clarifying your positioning and doing deals in the pub. WATCH NOW: https://lnkd.in/gsQeYj9k
Every Monday morning, Claire Richardson-Critcher and Steven Byrne have been sharing their Firestarters to help agencies ignite their pipelines, and shift how they think and act on New Business. Lots of you have been in touch to say you are already putting these into action, so keep sending us your stories and successes! We'll be continuing to share our weekly wisdom so stay tuned. Here's a roundup of November's hacks: