Bluprintx

‘We couldn’t have got here without Bluprintx’. We always focus on our clients’ business outcomes. So, when clients give feedback on the impact we’ve had, we like to share: 🕒 💰 Saved significant time and budget 🔎 📊 Achieved full visibility of which channels deliver the best return 🛠️ 🌐 Accelerated system implementation and effective CRM integration

Congratulations on your Adobe Real-Time CDP Business Practitioner certification, Santi Munia! This ambitious certification, awarded by Adobe, recognizes Santi’s abilities using Adobe Experience Platform (AEP) engagement products including Marketing Automation and Customer Journey Automation. Santi took on new and advanced modules, and attended an Adobe bootcamp, to keep himself at the cutting edge of Adobe Real-Time CPD. In achieving the award Santi demonstrated his strategic and implementational abilities, blending business objectives and KPIs into variable digital marketing technology stacks and weaving in platform integrations while unifying customer data flows. Skills which he will now deploy to drive Bluprintx clients towards their goals. Santi is one of our Senior marketing Technology Consultants, and part of a Bluprintx team upholding an Adobe Silver Solutions partnership (Adobe Partners).   His achievement is emblematic of our growth-obsessed nature. Striving forward not just for your growth, but for the individual professional development that facilitates it. 🎓📈 

You’ve got a #personalization plan. But is your team on board? Adoption is fundamental to success. Sometimes, this means smart comms to sell the project internally. 💭 Ryan Forrest ♠️, Bluprintx Global Director of Strategy & Insights, talks below about presenting the career development opportunities of #transformation projects and new tech or tools. And that’s not all. Building employee impact into your personalization strategy enhances outcomes all round. Better campaigns, happier employees, and greater revenue. Want more like this? Join Ryan’s ‘how-to’ personalization webinar on 12th September entitled ‘How to become a customer-first organization’: https://okt.to/52zYSI

Marketing campaigns not making an impact? 🤔 Sometimes it’s not what you’re saying, but how you’re saying it. Every sale has a window of opportunity. Even your sharpest campaigns can’t cut through if they’re hitting at the wrong moment. Personalized Journey Management enables you to strike at the ideal moment for each customer. Bluprintx helps you build a process that delivers customer experiences and revenue growth at scale. 🎯💸 Here’s how: https://okt.to/iKLsrR

Please join us in welcoming Robert Mol as our new Global Director of Data & Analytics, and the leader of our new Data & Analytics practice! Robert is an experienced founder with an extensive tenure leading analytics and insights businesses. His visionary approach has consistently delivered results in his own businesses and in director positions at industry leaders Symantec and Phoenix Technologies. Robert and his teams have added value for customers in cloud-based dashboarding, analytical strategies, market sizing, segmentation and demand generation. Robert will help our customers get more value from their data to drive growth and productivity. From performance dashboards to enhanced customer journey analytics, Bluprintx’s additional investment in this area will deliver increased data science capacity and accelerate value from AI. Welcome to the Bluprintx team, Robert! #DataAnalytics #AI #ROI

Don't miss out! Start meeting your customer demand on their terms. Fast-track your personalization transformation with our expert ‘how-to’ webinar: 🔍 Establish a ‘Customer 360’ viewpoint 💡 Build a segmented personalization strategy  📈 Manage capacity while scaling  🤔 Understand personalization in your Content Supply Chain   Personalization is possible. In your business, on your budget, and with your people. Get a head start in the Bluprintx webinar, hosted by Ryan Forrest ♠️ - ‘How to become a customer-first organization’: https://okt.to/jRPG4q

This is the age of buyer demand. Buyers decide how they want to access your products or services. For agile firms, this means adaptive selling. How can you sell to individual customers, exactly how they want to be sold to? #Personalization is the key. Hear it direct from #CX transformation specialist, Ryan Forrest ♠️, and consider – are you there yet? It’s not too late. To fast-track your path to Personalized Journey Management, join Ryan’s exclusive webinar ‘How to become a customer-first organization’ on 12th September and start taking personalization seriously. Register now to secure your spot: https://okt.to/FRar35

Looking back on a hugely productive few days in Sydney and Melbourne! Fantastic as ever to get on-the-ground with our Bluprintx ANZ team, great to see the work you are doing and thanks to all that got out on the road with me. Also brilliant to speak on a subject close to my heart, #mentalhealth in Marketing Operations from a Workfront angle. Please do message me if you want to pick up on that thread. To all of the clients we met in person to discuss strategies across our key practices and solutions – from Marketing Automation, DAM, Work Management through to Content Supply Chain and Real-Time CDP. All in a few days’ work! Shoutout especially to Philip Cronin and Conor Campbell ☁, deeply engaging and thought-provoking as ever to be hosted by Adobe in Sydney. Finally if you’ll indulge me, it wouldn’t be a trip without maintaining my Brazilian Jiu-Jitsu training each morning, this led to an impromptu entry to the Melbourne Open and a double-gold win on the final leg of this particular ANZ journey! Happy to be heading home with a head full of ideas and a suitcase full of silverware 🥇 🥇 Nora Slattery Nicky Allen

Customer demand is the currency for growth. It’s time for hard truths on moving the needle in a buyer’s market: 🎯 Customer centricity is not an objective. It’s the bare minimum for a seat at the table. Meet your customers on their terms, or lose your audience. 💵 Personalization is an investment. But your investment won’t pay dividends without alignment and adoption across your people, platforms and processes. 🤝 Many businesses aren’t ready to go it alone. A proven partner can streamline and accelerate the path to personalization: https://okt.to/dsG0U1

Ready to hit the road for Cancer Research UK (CRUK)! 🎗️🚵♀️ With six months of training under her belt, Jillian McGillivray’s sponsored cycle from John O’Groats to Land’s End is just a few days away! The route will take Jillian and her fellow fundraisers from the southernmost point in the UK, to the very tip of Scotland – a 980-mile trip in just 9 days. It’s a huge commitment for a worthy cause, raising for Cancer Research UK (CRUK). Jillian and team are still raising via JustGiving, and we know every contribution will help them hit the pedals even harder: https://okt.to/qxrkSB We’re proud to be sponsoring Jillian in this fantastic cause. Our Group CEO, Lee Hackett, caught up with Jillian ahead of the trip – where it’s clear she’s raring to go and up for the challenge! See what Jillian had to say 👇🎤