Channel 4 Sales

We’re toasting a glass to Channel 4 Sales and Pernod Ricard's new E4 prime entertainment sponsorship deal! 🍹🎉 Starting from 1st July, the creative content will be shown across E4 and Channel 4 streaming. This collaboration highlights Channel 4’s unique ability to connect brands with a younger audience, with 3.6% of E4’s viewership being 18-24 year-olds, compared to the Commercial TV average of 1.8%. 📈✨ 🥂 Cheers to innovative partnerships and unforgettable experiences! Read more: https://lnkd.in/evgAtstK 🙌🏻 #Channel4 #PernodRicardUK #NewSponsorship #BrandPartnership

Let’s change the conversation on disability 🌟💬 🙌🏻 Check out this 4Talks discussion on how businesses need to shift perspectives and promote inclusivity in advertising, covering powerful stories and insights that challenge stereotypes and celebrate diversity. 💪🏻 👀 Our next Diversity In Advertising Award brief is now live, so let's all work together to create a more inclusive world 🌍 👉🏻 Watch the full 4Talks session: https://lnkd.in/d9cYnsZM #Channel4 #4Talks #ChangingTheConversationOnDisability #DisabilityRepresentation #DisabilityInclusion #InclusiveAdvertising #DiversityMatters

⚠️ Flashing Images Warning ⚠️ Last week, our Channel 4 Sales team hosted brilliant evenings in London and Manchester, bringing together partners from across the country for our Big Fat Quiz of the Year! Check out the fierce competition in London 👀 🔥 Hosted by the legendary Rob Broderick (aka Abandoman), teams representing media agencies and trade marketing bodies went head-to-head in a test for the biggest brains in TV trivia! 🧠📺 But only one could take home the winning prize! 🏆 A Big Fat congratulations to Sam Johnston, Sholay Taylor, Fatima S, Rebecca Marsh from All Response Media who won our London quiz 🎉 And also Will Burns, Damilola Falade, Henry Long, Mike Lloyd from EssenceMediacom who claimed victory in Manchester! 🎉 ⭐️ #Channel4 #BigFatQuiz #BigFatQuizOfTheYear #ComeWithUs

Calling all brands and agencies 📣 The brief of the year has just landed 💥 This year's #DiversityinAdvertising award brief is now live and we are looking for ads that are 'Inclusive by Design' and therefore reach more of the UK population than ever before 👂👁️ I could explain what we mean by that but we'll let the wonderful David Clarke OBE, PLY do the talking for us...🏅 We're looking forward what the brilliant brands and agencies can come up with 💡 Please enter here: https://lnkd.in/eCVU_pP2 #Inclusion #Diversty

🙌🏻 Channel 4 is bringing back "To Catch a Copper" for another season! 🚔👏🏻 This series takes you behind the scenes of police scrutiny to expose misconduct and criminal behaviour amongst officers, showing how they're held accountable. 🕵🏻♀️ 3.2 million viewers tuned in for the first series 💬 Sparked a national debate on internal police procedures 📺 Hailed “incredible television” by the Sunday Times We can’t wait for the second series! Read more: https://lnkd.in/dxWrGZit #Channel4 #ToCatchACopper #TrueCrime #BehindTheScenes #CrimeDocumentary

📣 Our Content Showcase is now available to stream! ✨ If you work in the advertising and media biz, you’re invited to enjoy a sneak peek of what’s coming up on Channel 4 this year 👀🎬 ⏯️🙌🏻 Get on-demand access when you register: https://lnkd.in/d97tqpdK #Channel4 #ContentShowcase #ExclusivePreview #AdvertisingAgency

💖✨ E4 exclusively says ‘I do’ to Vicky Pattison: Destination Wedding! 💒💍 Follow Vicky Pattison on her journey to the perfect wedding in a beautiful tropical paradise. Expect laughter, love, and stunning views. 🌍👰🏻♀️🌟 Catch all the details and join the celebration on E4! 📺✨ Read more: https://lnkd.in/dRDPsPtP Channel 4 #Channel4 #E4 #E4Exclusive #VickyPattison #DestinationWedding #WeddingGoals

🤝 We’re excited to share that Channel 4 Ventures has partnered with AI-powered home and living marketplace Fy! 🌿 The media-for-equity deal with Channel 4’s consumer investment arm will enable Fy to tap into significant audiences for popular home improvement shows, and advance Channel 4’s digital-first initiative.✨ ‘This partnership is yet another example of how we can create significant commercial benefits for the businesses that collaborate with us.’ ~ says Vinay Solanki, Head of Channel 4 Ventures 📍 Learn more about this partnership: https://lnkd.in/eWYGD6GK Channel 4 #Channel4 #Fy! #BrandPartnership #AIPoweredMarketplace #FurnitureMarketplace #HomeAndLiving

🚨 New partnership series alert! 🎉 Channel 4 and Co-op Funeralcare have teamed up for a groundbreaking new social-first branded entertainment series. Famous duos take part in a unique experiment to organise a pretend funeral for their celebrity counterpart, with advice from the experts of Co-op Funeralcare. Don’t miss this unique series now live across @Channel4’s social platforms. 👀 Check it out: https://lnkd.in/ejkwb44m 💻📣 The series has been developed in collaboration with dentsu-owned media agency Carat UK & The Story Lab creative agency Lucky Generals and production company Interstellar TV. ✨ #Channel4 #CoopFuneralcare #CelebritySendOff #NewSeries #BrandPartnership

👏 👏 👏 Channel 4 is making its Paris 2024 Paralympic Games coverage the most accessible yet! Every broadcast of live sporting action and all advertisements during the event will feature subtitles to support the 18 million people in the UK with hearing loss 👂🏻✨ In collaboration with partners like Peach, XR Extreme Reach, and Clearcast, Channel 4 is committed to improving accessibility in TV advertising. Let’s celebrate this significant step towards inclusivity! 🎉 👉🏻 Read the full press release: https://lnkd.in/ePkCSctv #Channel4 #Paralympics2024 #Accessibility #AccessibleTV #AccessibleAdvertising