Connective3

Connective3 x Powerhouse 👊📸🤝 We’re so excited to share Connective3’s acquisition of creative content agency Powerhouse! Founded in 1999 Powerhouse operate out of their 14,000 sq ft studio in Leeds, and deliver standout photography and film at any scale for leading brands such as Iceland, Yorkshire Tea and SharkNinja. Connective3's CEO, Tim Grice says: “The acquisition is an amazing way for us to mark five years of trading, and we’re beyond excited to welcome the Powerhouse team to the group. The relationship will allow us to elevate our creativity and produce outstanding content at scale, offering clients from both sides the skills and experience to deliver world-class campaigns.” Watch this space for more news on this in the coming weeks!

Introducing Connective3 Leadership Insight, a new series where our leadership team shares insight into what’s going on in the industry at the moment and answer questions that we’re seeing asked frequently. 👇 In this edition, JJ Grice, our Chief Client Officer, shares how you can tackle rising CPCs by: 1️⃣ Feeding the algorithms richer signals 2️⃣ Generating thumb-stopping creative 3️⃣ Investing in your brand over time

How to prepare your PPC account for retail peak 📈 To succeed during retail peak, retailers need a comprehensive PPC strategy that spans the entire period, focusing on measurement, a full-funnel approach, optimised feeds, and the effective use of AI and Smart Bidding. Bart O. and Subhash Herur from our Paid Media team break down exactly what you need to do at each stage to prepare your PPC account 👇

Digital Bites is next week and we can't wait to welcome you to the Everyman, Manchester for an afternoon of talks and networking! 🙌 We'll be welcoming 14 speakers to the stage with each talk lasting just 8 minutes, keeping a fast pace and covering a whole host of marketing topics including behavioural science, CRO, and cross-generational influencer marketing. We also have pizza, drinks, and popcorn throughout the event and tickets are completely free! 🎟️ Grab your free ticket: https://hubs.li/Q02RvzTb0 Digital Bites speakers: 🎤 Ellie Kime (MA) - Eleanor Mollie/The Enthusiast & Co - Showing off your yoU-SP 🎤 Chris Nightingale - Can-Do Digital Marketing - From standout to startup: the lessons learnt from leaving a giant retailer and starting my own marketing company 🎤 Andriy Starukh - Iglu.com - Data overload? Practical strategies for managing SEO data for mid-size enterprises 🎤 Daniel Marshall - Moneypenny - CRO > Everything else 🎤 Ronja Ostner - Connective3 - Unlocking EU markets: The native insight advantage 🎤 Ben Martin - Powerhouse - Gen-AI & Virtual Production - Using emerging technologies to level up your visual content 🎤 Georgina Honeyman - REFY - TBC 🎤 Lizzie Lewington - Connective3 - Why GEO is the new SEO, and how to master it 🎤 Mercy Fulani - GatenbySanderson - It starts with a like 🎤 Molly Bartram - Connective3 - The key to cross-generational influencer marketing 🎤 Chris Hockin - The Trade Desk - The future of retail explained 🎤 Tom Higgins - GIFTA - Cutting through the noise: How strategic influencer gifting at scale strengthens brands 🎤 Broghan Smith - TikTok Shop - Social commerce and driving sales through TikTok Shop 🗓️ Thursday 7th November 🕑 1pm - 5pm followed by drinks 💥 Check out the agenda here: https://lnkd.in/eqTQY7tN 🎤 Full speaker details here: https://lnkd.in/eZEtDh_g

We're thrilled to share that we are now working with Instaloft LTD across Paid Social and PPC! 📢 Claire Stanley-Manock “We are delighted to have won a multi-agency competitive pitch to work with Instaloft for their Paid Media. We look forward to using our vast experience in the home improvement sector to promote their market-leading product and drive strategic business growth” The results we've seen to date on this client have been seriously impressive, with a number of award entries and case studies in the making. We look forward to sharing more on our approach to driving performance success with Instaloft over the coming months! Read more over on Prolific North 🗞 https://lnkd.in/es3iAHFV #agencygrowth #clientwin #performancemarketing

Q4 lifestyle trends you can incorporate into your PR strategy 👇 Senior PR Strategist, Jayna Maya Mistry, shares how you can use newsjacking to incorporate trends into your PR strategy and highlights upcoming PR opportunities lifestyle brands can jump on including: 🧠 International Stress Awareness Day - 1st November 🎬 MTV EMA Awards in Manchester - 10th November 🧙 Wicked film release - 22nd November

Connective3 x GIFTA Supper Club 🤝 🥂 Last week, we welcomed 30 senior marketers from brands across FMCG, beauty, healthcare, and hospitality to join us at Gloria in Shoreditch, London for an evening of great food, drinks, and networking, hosted by ourselves and our friends at GIFTA. A big thank you to everyone who joined us! Our next dinner will be taking place in the new year in 📍Manchester - if you're a brand-side marketer and would like to join us, please email hello@connective3.com

The Digital Bites agenda is officially live! 💥 In just two weeks, we’ll be returning to Everyman Cinema in Manchester for our final Digital Bites event of 2024. We have 14 incredible speakers delivering actionable 8-minute talks: 🌟 Ellie Kime (MA) from Eleanor Mollie/The Enthusiast & Co 🌟 Chris Nightingale from Can-Do Digital Marketing 🌟 Andriy Starukh from Iglu.com 🌟 Charlotte Louise Sharpe from Connective3 🌟 Daniel Marshall from Moneypenny 🌟 Ronja Ostner from Connective3 🌟 Ben Martin from Powerhouse 🌟 Georgina Honeyman from REFY 🌟 Lizzie Lewington from Connective3 🌟 Mercy Fulani from GatenbySanderson 🌟 Molly Bartram from Connective3 🌟 Chris Hockin from The Trade Desk 🌟 Tom Higgins from GIFTA 🌟 Broghan Smith from TikTok Shop View the agenda here: https://lnkd.in/eqTQY7tN There are only a few tickets remaining so be sure to grab yours here: https://hubs.li/Q02RvzTb0 🗓️ Thursday 7th November 🕑 1pm - 5pm followed by drinks 📍 Everyman Cinema, Manchester 🎫 Free tickets, drinks & food

Episode 4 of Connective3 Unplugged is live featuring former Brand Manager at Lounge, Sonia Hussain! 🙌 We sat down with Sonia to discuss: 1️⃣ The importance of brand building in 2024 2️⃣ How to maintain brand consistency across different social channels 3️⃣ The top piece of advice Sonia would give to anyone looking to build a strong brand presence 🔗 Check out Sonia's full episode - https://lnkd.in/geK4qvWZ

We took our Paid Media team to Dublin two weeks ago to visit Google EU HQ! 👏   During the trip, our team had tailored training sessions from Google, an office tour, a visit to the Guinness Storehouse, and much more! 🍺   We filmed a vlog during the trip, giving you a behind-the-scenes insight into what the team got up to and their top takeaways. Check out the link to watch the vlog, in the comments👇