Craghoppers

We are delighted to have won this award with National Trust. Such a great team effort. It's exciting to see what this year will bring, with two more collections for Spring/Summer and Autumn/Winter.

We like to celebrate the inspiring and hardworking women we are lucky to work with, every day, including International Women's Day.

We are excited to attend our first and Social. event next week and tell you more about some of Craghoppers innovative and performance outdoor ranges. Why our leading NosiLife insect repellent and odour eliminating technology is trusted by adventurers in the UK and worldwide? We have been supplying The Duke of Edinburgh's Award recommended expedition kit to participants for 15 years. What makes our range so special? Last year, we launched, in collaboration with The National Trust, an outdoor collection which celebrate the great outdoors. Which National Trust conservation projects benefit from the 10% of net sales? Our dedicated team will tell you all about these ranges and more and not only that - you also get to choose a great gift from our lucky dip! See you in Edale on the 11-13th March. Richard Marples, David Sewell, Outdoor Industries Association (OIA)

Craghoppers was delighted to once again support Outsider Magazine Awards last week and celebrate the very best in Irish Outdoor Adventure and those who are achieving incredible things out in the great outdoors. As part of our support we sponsored The Olly O'Neil Most Inspiring Person of the Year & the Eco-Hero Award. A huge congratulations to Frank Conroy who at 82 remains an active member of the Irish Mountain Running Association (IMRA) taking part in multiple mountain running races per year as well as giving back to the community by volunteering regularly at races. A most worthy winner of The Olly O'Neil Most Inspiring Person of the Year. The Eco-Hero Award went to 2 very deserving people. Flossie Donnelly Flossie and The Beach Cleaners has shown how one person can make a change and get young people interested and engaged in climate change. Thanks to Flossie, young people will understand environmental issues in the future as she has got Climate Action and Sustainable Development onto the Leaving Cert curriculum. Our 2nd Eco Hero was Ornithologist Seán Ronayne who, in order to show people the beauty that is right on their doorstep, has managed to record over 10,000 species of the birds in Ireland. And in doing so, has raised awareness of the country’s deepening ecological crisis.

Craghoppers is proud to announce another year of outstanding growth, achieving an 8% year-on-year increase across all areas of the business. Our 2024 strategy focused on strengthening our core categories, particularly legwear, where we saw continued momentum, selling one pair every minute throughout the year. International expansion played a key role in our success, with a 32% increase in sales of our insect-repellent adventure travel collection, NosiLife, and a 43% revenue uplift in Europe. Strategic investments in digital capabilities and innovation also delivered record-breaking results, with our busiest peak trading period ever—culminating in 173,000 units sold. As we look ahead to 2025, we’re set to build on this momentum with exciting new product innovations and technologies, reinforcing our long-term growth ambitions. #Craghoppers #2024Results #2025

We are excited to be starting our own journey with Gaisce - The President's Award by working with them as their 40th Anniversary partner. That's 40 years of providing young people, aged 14-25, with Ireland’s invaluable national youth award and personal development programme to encourage all young people to dream big and realise their potential. Our practical support will focus on providing high-quality, durable outdoor gear to Gaisce Youth Ambassadors, staff and council members. We will also be offering exclusive discounts on kit for Gaisce participants and President’s Award Leaders (PALs) in-store and online as well as running events and promoting the Award in our stores. It was fantastic to meet all the Youth Ambassadors at Gaisce HQ when Glenn Sheridan presented them with their kit. We are looking forward to working with them all this year.

To put our new Spring / Summer collection to the test, we set off on a journey across south Wales, from coastal coves to hilly heights. We let the salty sea air blow through our hair, we felt the ridges of clam shells between our fingers. We watched the sun emerge over the hills, then later sat mesmerised by its shimmering light across the sea. We wandered past wild horses, swished our way through ferns, let our laughter echo through a crashing waterfall. We were inspired, emboldened, and nurtured by the outdoors. Ready for more adventures, near and far. Our new season collection embodies everything we're about as a brand, experiencing the outdoors with all of your senses. #DiscoverYourWorld #Craghoppers #NewSeason #SS25 https://lnkd.in/eReYmNXh

We are over the moon that our collaboration with National Trust has been shortlisted to win an award. There was a huge team effort from across our teams to bring this collection to life, and we're so proud that that work is being recognised. Wish us luck, the awards take place in March.

Did you watch the new series that landed on Netflix last night? Celebrity Bear Hunt starring Bear Grylls, and presented by Holly Willoughby sees twelve celebrities become prey as they are hunted down by Grylls in the Costa Rican Jungle. Craghoppers provided the cast and crew with our world leading insect-repellent NosiLife clothing and accessories range to help repel biting insects in the jungle. (Unfortunately NosiLife does not repel against people named Bear Grylls) However with its UPF 50+ sun protection, anti-odour tech and lightweight and quick drying fabrication it will definitely keep them comfortable. Here is rapper Big Zuu wearing our NosiLife Adventure shirt in woodland green. https://lnkd.in/gNA7F7TY We can't wait to see the series unfold. Bear Grylls Ventures #Craghoppers #Netflix #NosiLife

Craghoppers Discovers; a new home for us to to share inspiring truly stories from the around the world. We are pleased to share 'More than a guide' a film by documentary maker Nathan Siegel This film takes us on a journey with Hafida Hdoubane, Morocco’s first female mountain guide, as she tells her story and shares her passion for the mountains. As Hafida looks to hang up her hiking boots after over 30 years in the job, she discusses the need to carry on her incredible legacy by inspiring the next generation of young women in Morocco to become mountain guides. You can watch it on our Youtube channel by clicking the link below ⬇️ https://lnkd.in/ej_UjfkG