Cruise Adviser

Cunard unveils dates for Le Gavroche at Sea with Michel Roux https://lnkd.in/eWGKkMrT

P&O Cruises signs partnership with Southampton Football Club - marking first foray into sports marketing https://lnkd.in/epBWnECy

Really interesting piece here from Antonio Paradiso for Cruise Adviser. A spotlight on sports marketing and why it's an avenue well worth looking at for travel companies. From the large partnerships that MSC and Explora Journeys embarks on to relatively smaller ones for agencies and even homeworkers. Have you had success with sports marketing? Paradiso writes: "As a passionate advocate for sports marketing, I firmly believe in the immense business potential that comes from tapping into the enthusiastic fanbases of beloved sports. Strategic partnerships in this arena can offer travel brands substantial benefits, including third-party endorsements, increased exposure, broader reach, and enhanced credibility, all infused with compelling ‘wow-factor’ and ‘star power.’" https://lnkd.in/e3HkvSGe

Rebecca Barnes walks us through the sublime spaces onboard Regent Seven Seas Cruises' latest ship, Seven Seas Grandeur https://lnkd.in/eZB2rkT7

Congratulations on the promotion David Milo Jones https://lnkd.in/ecxZ8TWd

AmaWaterways River Cruises announces monthly agent appreciation award “Central to our business is showing our appreciation and support for the wonderful work our travel partners do all year round,” said Andrea Stafford, Sales Director. “However, when an individual goes the extra mile, we want to be able to shine a spotlight on them and express our gratitude for their passion and hard work. We have so many fantastic agents offering their clients an exceptional level of service, so there will be a huge number of worthy candidates each month.” https://lnkd.in/eyVjB8gX

In the first of his columns for Cruise Adviser, Antonio Paradiso, Vice President International Sales, MSC Cruises and Explora Journeys, explains why the family cruiser is evolving. And why agents need to be ready. https://lnkd.in/ehPJsN8K

Good luck in your new role Ben Bouldin https://lnkd.in/eeaH_9My

Congratulations on the new role Anthony Daniels! Ponant's new general manager UK and Ireland. https://lnkd.in/efpJHCEM

We talk to Brad Bennetts, head of sales & business development at APT Travel Group https://lnkd.in/eiHH2HGz