Digital Leaders Club *Powered by Blu Digital

🎉 We are thrilled to announce that our Digital Leaders Club has just hit a significant milestone - 300 amazing members and counting! 🌐💼 Four years ago, we embarked on a journey to create a haven for digital leaders - a space to connect, collaborate, and conquer the challenges of the ever-evolving digital and ecommerce sector. Today, we're thrilled to announce that the Digital Leaders Club has reached a remarkable milestone of 300 members! Being a leader in the digital space can be challenging, but it doesn't have to be lonely. Our community provides a supportive environment for leaders to come together, share experiences, and advance their learning in this ever-evolving industry. 👥💡 Our members are pioneers and forward-thinkers in the digital and ecommerce sector. Together, we address current challenges, embrace change, and lead the way for others. Our most recent event was a testament to the power of collaboration. Members came together, shared insights, and showcased how, as a community, we overcome obstacles and address market conditions. The synergy within our community is truly remarkable. Our busy Whatsapp group ensures that our community is always 'on' and ready to offer immense support 24/7. We are on a mission! Our goal is to arm digital leaders with the right tools, help them master the right attitude, develop the right strategies, and make the right choices. But also to bring the digital community closer together and make long lasting friendships. Thank you to each of our 300 members for making Digital Leaders Club the vibrant and dynamic community it is today. Here's to more connections, collaborations, and milestones in the years to come! 🎉🥂 #DigitalLeaders #CommunityMilestone #DigitalTransformation #LeadershipJourney #NetworkingSuccess

We just concluded our "Black Friday Clinic," where leaders came together to discuss the challenges they’re facing as Black Friday approaches. It was an invaluable opportunity to tap into the expertise within the Digital Leaders community, exchanging insights and solutions under Chatham House Rules. This year’s Black Friday could be one for the books. Meta anticipates record-breaking activity, with inflation showing signs of easing and the potential for more attractive deals than we’ve seen recently. Yet, with factors like the U.S. election and the announcement of the budget tomorrow, there are still some uncertainties from some around the event’s overall performance. Across the Digital Leaders Club *Powered by Blu Digital, several trends and priorities are emerging. Many brands are focusing on profitability over sheer volume, prioritising sustainable growth rather than the view they are going to significantly exceed last year’s numbers. Some are taking a conservative approach, setting similar or slightly lower targets to navigate risk carefully. Others are exploring new tactics to maximise impact, such as bundling products to increase average order value, using Black Friday as a launchpad for new products instead of heavy discounts, or even starting promotions early and aligning with Singles Day on 11/11. What does everyone else anticipate for BF this year?

Movers & Shakers! 🔔 👏 Danielle Robinson has joined DUSK.com as their new Head of Ecommerce. She will be adding to her previous experience with Boohoo Group PLC; where she was Head of Ecommerce - Trade. #moversandshakers #digitalleaders

Movers & Shakers! 🔔 🤝 Seema Kumari has joined Philip Morris International as their new Global Head of Ecommerce. She joins from Hearst UK; where she was Senior Director of Marketing, Ecommerce, and CRM. #moversandshakers #digitalleaders

Microsoft and Crown Commercial Service, on behalf of UK Government, have entered into a five-year agreement, providing access to enhanced value across Microsoft’s portfolio of AI-powered products and services. Subscribe on LinkedIn: https://lnkd.in/eDrb2pZe #digital #news

Movers & Shakers! 🔔 🤝 Doris Childs has joined Charles Tyrwhitt as their new new VP, Director of Marketing & Sales. Doris will be adding to her previous experience with names such as L'Oréal and Ralph Lauren. #moversandshakers #digitalleaders

Movers & Shakers! 🔔 🤝 Gabriele Tomlinson has been appointed as the new Marketing Director at Lane7! Gabriele will be adding to her previous experience with names such as PizzaExpress, The Restaurant Group plc, Hawksmoor and D&D London. #moversandshakers #digitalleaders

Movers & Shakers! 🔔 👏 Liam P. has joined AllSaints & John Varvatos as their new Global e-Commerce Director. Liam will be adding to his extensive experience with major brands such as Warehouse Fashions, L.K.Bennett, Oasis Fashion and FatFace. #moversandshakers #digitalleaders

Movers & Shakers! 🔔 🤝 Nikki Akers has joined Ocado Solutions as their new Head of Retail Media & Monetisation - Partner Growth. Nikki has previously worked with brands such as Tesco PLC and L'Oréal. #moversandshakers #digitalleaders

The secret to measuring results in 2024 ⬇️👇 Analytics and measuring marketing performance in 2024 has become even more challenging. Last month, Digital Leaders Club *Powered by Blu Digital Jack Johnson and I hosted a session on analytics and how to win in 2024. Save yourself on a training course and take a watch. #ga4 #analytics #data2024 #marketing2024 #digitalmarketing