DOOH.com

This week marks 10 years of DOOH.com! As we celebrate our 10th anniversary, we're filled with gratitude and excitement for the journey that has been and the horizons yet to explore. A decade of innovation, growth, and success has shaped us into the leaders we are in the digital advertising industry. This remarkable journey wouldn't have been possible without our amazing team, past and present. Your loyalty, creativity and exceptional talents have been the catalyst of all of our achievements this past ten years. Together, we've navigated challenges, seized opportunities, and crafted impactful campaigns that have left a lasting impression across the globe. As we stand at this significant milestone, we look back with pride and forward with anticipation. The future is bright, and we are excited to continue pushing the boundaries of our industry. To our clients, partners, and the incredible team at DOOH.com - thank you for being part of this remarkable journey. We look forward to a proper celebration at a later point in the year, but for now, here's to the next decade!

This is more than just a webinar – it’s the official launch of our brand-new product, Redeem! Alongside Steven Dennison, Helen Davis, and Steve Smith (CLMP), I’ll be sharing actionable insights and tips that can elevate your next campaign, no matter your brand's size or budget. We’ll explore how DOOH and Mobile Coupons can seamlessly collaborate to engage audiences and build unparalleled loyalty, while unveiling our exciting joint venture with the savi UK team – Redeem! So make sure to sign up!

At The Drum's Media Awards this week, our Bonjour, Hallo, Ciao, Hola & Namaste: Pioneering the Elizabeth Line's Multilingual Welcome campaign for TfL with GroupM, Wavemaker, VCCP, and Extime JCDecaux Airport took home two golds! The campaign won gold in both the ‘Innovation or Disruption in Media’ category and the ‘Media Campaign (under $250k)’. Not only this, but this innovative campaign took home the Chair’s Award. We are so honoured by this recognition for the TfL campaign, as it has continued to soar to heights we never imagined. This follows last week’s The Drum awards for Advertising, where this very campaign took home another gold in the ‘Innovation’ category. At this year’s Drum Awards Festival, we have also taken home: 🏅Silver and bronze in ‘Dynamic and Interactive Digital Screens’ and ‘Digital OOH’ for our Coca-Cola #TakeATaste Virtual Vending Machine with EssenceMediacom UK, savi UK and Studio Dialect 🏅 Bronze in ‘3D DOOH’ for Magnum Fantasia: Wherever Pleasure Takes You with Golin, LOLA MullenLowe, Mindshare UK, GroupM, PHD-, U Studio and Hot Pickle. Thank you to everyone who has a hand in bringing these campaigns to life and to The Drum for such an honour! https://lnkd.in/e82FNmcr

If you are lucky enough to be attending Mindshare UK wonderful Huddle event today, please join us for “Immersive Environments: The Now & Next of Destination DOOH” at 10:30 with expert panelists Tom Perrett , Melanie Blood and Daniel Cheetham #GoodGrowth

🚀 Join Us for an Insightful Webinar! 🚀 Are you ready to take your brand's marketing strategy to the next level? Join us on November 28, 2024, at 10:00 AM for a free webinar with savi UK’s Coupon Academy: Harness the power of DOOH and Mobile Coupons! Learn how DOOH can captivate audiences and transform them into loyal shoppers, as we launch our brand-new product, Redeem. Our very own Andrew Newman (he/him), and Steven Dennison, with savi UK’s Helen Davis and Steve Smith (CLMP), will share valuable insights and tips to ensure your next campaign triumphs, regardless of your brand’s size or budget. 📅 Date: November 28, 2024 🕙 Time: 10:00 AM 👉 Who Should Attend? Marketing & Brand Managers, Social Media Marketers, and more! Don’t miss this opportunity to enhance your marketing game! Register now! https://lnkd.in/edBSFdqY

A historic transformation at Piccadilly Lights! 🌟 In this industry-first campaign, the famous lights of Piccadilly transform into a magnificent stone patchwork featuring ads from Gladiator II, Samsung Electronics UK, Trainline, TK MAXX, and the LEGO Group. Each brand showcases its adverts reimagined in the style of Roman AD 211, complete with intricately “hand carved” stone bas relief, echoing the art form of the era. Conceived by our very own Creative Director, Becky Power, speaking about this campaign she comments, “Iconic movies like Gladiator II don’t come along very often and we’re delighted that our work can be a part of its story. It’s been such a great experience working alongside the brands who embraced the idea of taking their ads back to 211, with the talented artists who have beautifully ‘sculpted’ Piccadilly Lights from stone, and with Paramount and Wavemaker who have been generous collaborators from beginning to end.” This campaign required unprecedented tenacity from Wavemaker, Ocean Outdoor, and our own team as well as a herculean effort to align the hearts and minds of senior leaders across four brands, ensuring they joined us on this journey. Watch this space as more on this groundbreaking campaign will be revealed in time. The dedication to this project and the collaboration between both brands and partners is something that has never been seen in our space before. This monumental project is a result of teamwork with Paramount Pictures, Wavemaker, GroupM OOH, Ocean Outdoor, Mindshare UK, Starcom, and Cheil Worldwide.

What an incredible night we had on Monday! 🎉 We’re beyond excited to announce that three of our campaigns have won four awards at The Drum Awards 2024! 🏆 Here’s a look at our winning campaigns: Coca-Cola #TakeATaste Virtual Vending Machine with EssenceMediacom, Savi and Studio Dialect – A silver award in Dynamic and Interactive Digital Screens and a bronze award in Digital Out of Home. Magnum Fantasia: Wherever Pleasure Takes You with Golin, LOLA MullenLowe, Mindshare, GroupM, PHD-, U Studio and Hot Pickle  – A bronze award in 3D DOOH. TfL Bonjour, Hallo, Ciao, Hola & Namaste with Wavemaker, VCCP, GroupM and JCDecaux  – A gold award in Innovation. Thank you to The Drum for this honour. We're so proud and grateful for this recognition and can’t wait to see where our journey leads next!

Our CEO, Andrew Newman (he/him), recently shared DOOH.com's incredible 10-year journey with Maddyness UK. From our humble beginnings to becoming a leader in the digital out-of-home (OOH) advertising industry, we’ve consistently pushed the boundaries of what's possible. Throughout the decade, we’ve remained grounded in our core values of creativity, respect, and inclusion—fostering a culture that empowers our 28-strong team to deliver over 200 award-winning campaigns. Read the full story (link below) to hear some lovely additions to the piece from our senior leadership team, who share insights on innovation, from pioneering Dynamic and WinDOOH to blending creativity and technology to shape the future of OOH. As COO Neil McKenney says, “Together, we’ve created something truly special, and I’m excited for what the future holds.” https://lnkd.in/e28gh5P5

Today we celebrate Neil McKenney’s 10th Anniversary at DOOH.com! 🎉 We’re incredibly proud to recognise Neil McKenney for reaching an incredible milestone— not too far after our own company anniversary! Starting out as DOOH.com’s first official employee in 2014, Neil has since been instrumental in shaping the direction of DOOH.com. His recent rise to COO in November 2023 is a testament to his unwavering commitment to driving our business forward, both in the UK and globally. Neil’s dedication to fostering a diverse and inclusive workplace has had a lasting impact on our team and culture. From leading and supporting our team through Covid, to constantly advocating for diversity is something we admire and appreciate deeply. From our very own CEO, Andrew Newman (he/him): “Neil is the ying to my yang. He is a no-nonsense kind of person—meticulous, with a strong sense of right and wrong and uncompromising standards. I, on the other hand, thrive on risk, making quick decisions and not always as organised. We complement each other perfectly." “So, to the person I annoy the most, thank you for putting up with my chaos, for picking me up, for holding me to account, and for always being right ;-).” Here’s to celebrating a remarkable decade with Neil—and to many more milestones ahead! 🥂

What a month October has been! Full of celebrations and milestones—catch all the highlights in our latest newsletter.