Find out here ➡️https://hubs.ly/Q02TH7Vx0 #PredictiveAI #VisualDesign #Ecommerce #Retail #DigitalShelf
Dragonfly AI
Technology, Information and Internet
London, Greater London 5,122 followers
Creative intelligence and optimization
About us
Instantly predict attention on visual assets across all channels and environments. Trusted by global CPG brands for a new layer of insights to optimize assets specifically for attention. Empower your brand with creative confidence.
- Website
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http://www.dragonflyai.co
External link for Dragonfly AI
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- London, Greater London
- Type
- Privately Held
- Founded
- 2018
- Specialties
- AI, FMCG, CPG, Retail, eCommerce, Advertising, Predictive Analytics, In-store, Artificial Intelligence, Insights, and Creative testing
Locations
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Primary
8-14 Vine Hill
London, Greater London EC1R 5DX, GB
Employees at Dragonfly AI
Updates
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Angharad Elfyn Jones shares her thoughts on how beauty brands can create seamless impactful journeys across multiple channels. See Angharad's full interview here https://hubs.ly/Q02TS1gd0 There are some key ways brands can manage this as they expand - which is your go to strategy? #BeautyBrands #GlobalBrands #Expansion #CustomerJourneys #Omnichannel
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🎉 We are so proud to have such an incredible chief scientist and inventor in Hamit Soyel. This recognition from PraxisAuril is just amazing! Dragonfly AI echo Hamit's words in thanking Queen Mary University of London and Queen Mary Innovation. #Award #Innovation #Commercialisation #ChiefScientist #2024KEAWards
🌟 We are delighted to announce the KE Awards 2024 finalists! These remarkable individuals, teams, and initiatives have shown exceptional innovation and impact in Knowledge Exchange. Thank you to everyone who submitted nominations and to our judging panel (Gurmit Kler, Stuart Wilkinson, Orla Kelly, David Bembo, Simonetta Manfredi, Alex Chaix, Jen Fensome, Joanna Rodin and Rachel Egan) for their time and dedication. We also extend our thanks to our supporters and sponsors: UK Research and Innovation (Overarching Supporter), Anchored In Ltd. (Headline Sponsor), Withers & Rogers, EAUC, Oxentia, and TenU. Read more about the finalists here: https://lnkd.in/dVRaB2XN Don’t miss the chance to celebrate with us—book your tickets now for the awards ceremony! 🏆 #PraxisAuril #KEUK #KEAwards24 #KnowledgeExchange
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Marc Redl shares a great example of consistent branding with Lluc Martinez in the latest episode of Game of Attention. Have you seen the episode yet? 💻https://hubs.ly/Q02TgxCV0 🎧https://hubs.ly/Q02Tgj2S0 #Podcast #NewEpisode #OutofHome #ConsistentCreative #CPG
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Jessica Litherland asks expert Gordon Glenister about how AI can support long term partnerships between brands and influencers. To hear more from Gordon, and from other leaders Josh Clarkson, Ruchika K., Dom Dwight, and Danielle Le Toullec, click here ➡️ https://hubs.ly/Q02Tgxfm0 #ExpertInsights #AI #Influencers #ExclusiveInterviews #CPG
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Excited to announce that Alex Townsend, Cluster Brand Manager for Birds Eye UK & IE, is joining CEO, Steve King, on stage next week to discuss 'How AI transforms creative decision making'. The Digital Grocery Summit, hosted by My Digital Shelf promises to be an exciting event packed full of industry leaders. We hope to see you there! #CPG #Grocery #DigitalShelf #CreativeDecisionMaking #AI #CreativeConfidence
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October brings some personnel shifts plus a host of new tech moves... 🍫 The Hershey Company names Gene Kholodenko as CIO. Kholodenko will be tasked with spearheading the brand's ongoing tech modernization. 🚚 Chosen Foods is reducing its food waste bringing it close to zero to create a more agile, data-driven supply chain. ⭐ Mondelēz International is testing out retail media with a new collaboration with Albertsons Media Collective and rewards app Fetch. 🎮 PepsiCo and General Mills are partnering with Instacart to use gamification functionality via Caper Carts. 👖 Centric Brands is automating its supply chain operations with AI-powered sourcing and compliance capabilities. The brand is using AI to automate manual processes across the supply chain. 👩 Ocado Retail has launched a 'Buy Women Built' landing page carrying over 1,000 products from 130 female founded businesses. This is part of a campaign to raise awareness of women entrepreneurs. 👜 Privately owned US department store Belk has launched a retail media arm in partnership with commerce media company Criteo. 🕶 Puig brands' Spanish fashion and beauty brand, Rabanne, took over an Ulta Beauty store in Illinois for a two-day interactive consumer experience. 🏆 Former PepsiCo, ESPN exec, Vikram Somaya, joins Ripple Street's board of directors. 🎙 New podcast with Lluc Martinez and Marc Redl talking about out of home creative is live https://lnkd.in/eYmH2e6u ✍ New article from Steve King in Forbes can be found here https://lnkd.in/ejG356z6 Keep up with industry news by following this page! #Headlines #News #CPG #Retail #AI #Technology #Updates
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Discover how consumer data can direct advertising to a new level of precision, ensuring each campaign resonates with target audiences in valuable ways. Read more on the strategic role of consumer insights in modern advertising: https://lnkd.in/ew4dwJ5v #AdvertisingInnovation #ConsumerAnalytics #DataDrivenMarketing #DragonflyAI #MarketingExcellence #PredictiveAnalytics #BrandStrategy
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"Humans ultimately want connection and have done since the dawn of time. Now, we want this connection wherever we are." Steve King wrote an insightful article for Forbes about the impact of personalization on CPG. Read it here ➡ https://lnkd.in/ejG356z6
How Personalization Is Transforming Consumer Packaged Goods
social-www.forbes.com
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📣 NEW EPISODE 📣 So many of you have asked when we're going to unpack out of home creative, how to tell the right stories, which brands are smashing it, where nostalgia comes into it, etc. For this discussion it was exciting to have two experts from completely different brands to dive into it; Lluc Martinez, Global OOH Media Manager, and Marc Redl, Head of OOH, got together to talk it over and there are some golden nuggets in this one! Make sure to watch or listen to the full episode! #Podcast #NewEpisode #OutofHome #OOH #Nostalgia #Storytelling #CPG #CreativeWins
Storytelling in Out of Home
Dragonfly AI on LinkedIn