EPG Health

We can all agree that better informed healthcare professionals = better care for patients, and the medical evidence our industry generates has a vital role to play. But how do we ensure all HCPs, regardless of their location or role in the multidisciplinary team, can access the medical education they need? EPG Health was recently joined by a panel of pharma leaders for a fascinating webinar discussion exploring the way forward. Catch up with the on-demand recording to hear expert perspectives on the accessibility challenges HCPs face, the industry barriers, and how a smarter digital approach can unlock better access for all. View the recording – https://lnkd.in/eknTfpAd #HCPEngagement #Pharma #MedicalAffairs

Last chance to register for today's webinar!   Join us for an insightful panel discussion as we consider how to improve the accessibility of medical education for healthcare professionals globally.   Don’t miss your opportunity to be part of the conversation.   Register now for free – https://lnkd.in/ehU-rKQj Mansee Jajoo, Dr Kishan Rees, Monica Mercer, Paul Simms, Jonathan Macdonald

How can we ensure that education on the latest medical updates makes it into the hands of healthcare professionals everywhere? With 57% of HCPs warning that they can’t find the information they need in clinical practice at least weekly, it is a question that speaks to one of pharma’s core missions: empowering better treatment decisions and patient outcomes. Explore how digital platforms and tools are unlocking opportunities to close the gaps in this free Impatient Health webinar, featuring insight from a panel of industry leaders including Jonathan Macdonald, General Manager, EPG Health. Date: 24 October 2024 Time: 3pm London / 4pm Paris / 10am New York Register for free – https://lnkd.in/ehU-rKQj Paul Simms, Monica Mercer, Dr Kishan Rees, Mansee Jajoo #MedicalAffairs #HCPEngagement #Digital #Pharma

What does ‘impact’ look like for digital HCP engagement and medical education? While many within the Industry continue to rely on basic ‘volume’ metrics, increasingly sophisticated data insights into HCP needs, behaviours and learning outcomes are unlocking opportunities to drive deeper engagement and demonstrate truly meaningful impact in this space. Read more about how EPG Health measures impact for Industry-funded educational programmes on our independent Medthority platform in this article, authored by our Head of Insight Matthew Hellyer - https://lnkd.in/e8SiRsvc

Healthcare professionals rely on the latest scientific evidence to support clinical decisions and improve patient outcomes. But for too many HCPs globally, access to relevant information remains limited. This free webinar, hosted by Impatient Health, will discuss smart digital approaches to reach every HCP, and realise every opportunity. Join Jonathan Macdonald, General Manager, EPG Health, and a panel of pharma industry leaders to explore how digital platforms can be harnessed to keep all HCPs well informed, no matter their location or role. Why you should attend: • Reimagine how medical information is shared and used globally • Explore innovative digital tactics to expand reach and influence • Discover how your strategy aligns with the wider industry • Pose burning questions to an expert panel Register for free – https://lnkd.in/ehU-rKQj Paul Simms, Monica Mercer, Dr Kishan Rees, Mansee Jajoo #MedicalAffairs #HCPEngagement #Digital #Pharma

Want to quickly expand the reach and impact of the latest scientific information from congress? Published within days and available on-demand, independent Congress highlights hosted on our HCP learning environment Medthority disseminate the most clinically-relevant takeaways, far beyond the live event. See how in this case study - https://lnkd.in/dBgyKpQm

Healthcare professionals want credible sources of quality medical information that are easy to consume online. Enter Medthority: EPG Health’s award-winning and independent learning environment trusted by HCPs worldwide. Catering to their evolving needs, our educational programmes help pharma industry partners to reach and engage these HCPs with valuable scientific content, and demonstrate meaningful impact on knowledge and behaviour. Find out how - https://lnkd.in/d9ugZr7u

What are the most pressing challenges in digital HCP engagement for hashtag #pharma? Here is a snapshot from our latest research into evolving HCP and #pharma trends in this space. As we share further takeaways over the coming weeks, we hope you will find valuable insights to help steer effective #HCPengagement strategies. #EPGHealthResearch #Digital #MedicalAffairs #Pharmamarketing #Medcomms

Is your pivotal congress output cutting through to a global HCP audience? In this case study, see how EPG Health helped one pharma client achieve 30x reach with repurposed symposia and other enduring content hosted on Medthority, our independent learning platform for HCPs worldwide. Access the case study - https://lnkd.in/e9Xk9z3Y

Use of mainstream social media is on the rise among healthcare professionals! 41% of HCPs now consider it 'very important' for accessing scientific information, having risen from 33% in 2021. In these latest #EPGHealthResearch insights, we reveal which channels they choose to access most frequently. Find more insights into HCP channel use and preferences in our latest report, The Future of HCP Engagement Impact - https://bit.ly/3KXUGdx #MedicalAffairs #pharma #MedComms #HCPengagement