FERO Retail Marketing

Fantastic project to be involved in BrewDog - and we love bringing random sketches to life in cardboard.

We are delighted to have been awarded GOLD for our work with Superdrug. #POPAIAwards2024 #POS #retailmarketing #retail

We are just over the halfway point of Caudwell Youth’s Torchrunners Global Challenge and the FERO team has covered 3817km of our pledged 5600km through a combination of running, walking and cycling. To date we have raised £430 but hoping to edge closer to our £1,000 target over the coming weeks. Caudwell Youth offer vital mentoring for young people who face risks around mental health, care experience, offending behaviour, and exploitation. More information about the challenge and Caudwell Youth is available here: https://lnkd.in/e4y2sEMp

Every month we visit stores to understand trends and photograph displays that capture our attention.   This month’s Retail Eye covers August activity across retail. August saw retailers focus on back to school campaigns. According to Gekko Marketing, UK parents are expecting to spend an average of £452.40 per child including uniform, stationery and technology – the equivalent of £2.3 billion If you are a brand or retailer and interested in receiving our Retail Eye monthly, then please get in touch – info@teamfero.com or visit https://lnkd.in/eyAzU-Bx    #POS  #retailmarketing  #retail

From the 9th September 2024 until 17th October 2024 16 colleagues at FERO are joining in the Torchrunners Globe Challenge for Caudwell Youth. Between us we are hoping to cover 5,800 kilometres of Caudwell Youth’s 38,000km challenge to raise funds for young people at risk. Caudwell Youth provide an up to two-year mentoring program for the young people they support. These young people face risks around mental health, care experience, offending behaviour, and exploitation. The aim of the Torchrunners Global Challenge is to be able to support ten young people for one year, covering all costs of their face to face mentoring in the community. Anything you can donate will help keep us motivated and support this great cause. You can read more about the challenge and support us here: https://lnkd.in/e4y2sEMp For more information about the great work Caudwell Youth undertake please visit: https://lnkd.in/eavqFbBX

Every month we visit stores to understand trends and photograph displays that capture our attention.   This month’s Retail Eye covers July activity across retail. The month saw the Euros final, Wimbledon and the start of the Olympics with retailers and brands creating campaigns to mark the occasions and generate excitement in store. If you are a brand or retailer and interested in receiving our Retail Eye monthly, then please get in touch – info@teamfero.com or visit https://lnkd.in/ewqZUdrg    #POS  #retailmarketing  #retail

Every month we visit stores to understand trends and photograph displays that capture our attention. This month’s Retail Eye covers May activity across retail. Summer has come to the high street with bright colourways, and fun props and scenes evoking that holiday feeling. If you are a brand or retailer and interested in receiving our Retail Eye monthly, then please get in touch – info@teamfero.com or visit https://lnkd.in/en-UZXM9   #POS #retailmarketing #retail

Every month we visit stores to understand trends and photograph displays that capture our attention. This month’s Retail Eye covers April activity across retail. With Easter falling early this year, retailers and brands turned their attention to Spring themes and getting the garden prepared for warmer days ahead. If you are a brand or retailer and interested in receiving our Retail Eye monthly, then please get in touch – info@teamfero.com or visit https://lnkd.in/e-3vf3-Z #POS #retailmarketing #retail

Delighted to be a Torchrunner for Caudwell Youth and support their fantastic work.

Every month we visit stores to understand trends and photograph displays that capture our attention. This month’s Retail Eye covers March; a busy month for retail with both Mother’s Day and Easter activity. According to GlobalData, Mother’s Day spend was expected to rise this year with over half of consumers intending to buy gifts. GlobalData also reported UK consumers were set to spend £1.9 billion this Easter, a 4% increase on 2023. If you are a brand or retailer and interested in receiving our Retail Eye monthly, then please get in touch – info@teamfero.com or visit https://lnkd.in/eY6SPHGZ  #POS #retailmarketing #retail