Harvard

Spartans assemble! 💪 This weekend, a few of us completed a Spartan Race in celebration of Dom Conolly - a beloved colleague we tragically lost last year. A massive congratulations to Laura Cahill, Ben Roberts and Emily Pearce for bossing the race and for raising an amazing £2,005 for Cardiac Risk in the Young. Donations are still open if anyone would like to give. Thanks to everyone for their donations and support. 💝 https://lnkd.in/ekE9hrsA

This weekend, a few of us will be completing a Spartan Race in celebration of Dom Conolly - a beloved colleague we tragically lost last year. Dom, always up for a challenge and a laugh, is sorely missed by us all. As part of this event his memory, we are raising money for the charity Cardiac Risk in the Young (CRY), and there's still time to donate here: https://lnkd.in/ekE9hrsA

📣 Last chance to sign up!📣 This Thursday 3rd we're hosting a breakfast event with The B2B Institute and our sister behaviour science consultancy Cowry Consulting on how B2B marketers and comms professionals can become memory makers. Reach out to your account team to sign up! Event synopsis 👇 Marketing and PR agencies promise marketing effectiveness and to take care of brands' commercial interests. So why is more money being wasted than ever before? For example, 71% of B2B ads are unlikely to deliver any growth due to a lack of emotional resonance and therefore recall. In any other industry this would be a case for trading standards. Given this chronic lack of recall in B2B creative communications, how do brands capture a share of mind to capture a share of the market? The answer lies in understanding how we form memories - particularly how memories are stored, encoded and retrieved; as well as the different types of memory and their role for brands. Join us, our sister agency Cowry Consulting and The B2B Institute to discuss how B2B marketers and comms professionals can become memory makers.

 🎉 We're #Hiring 🎉 Wanting to make your next move in B2B tech? 👀 We're on the lookout for an experienced Account Director who is: ☑  Confident managing multiple projects / clients and ensuring delivery against targets ☑  A media expert – pitching and securing top-level interview and byline opportunities with national, broadcast and internal media ☑  Eager to guide and mentor junior members of the team, leading by example and sharing best practice advice Interested? You can check out the full job ad below 👇 and, if this sounds like you, reach out to us with your CV at iwanttowork@harvard.co.uk https://lnkd.in/eEATeWyq #B2BPR #PRJobs

The PRWeek / People Like Us Pay Gaps Report is here and we are proud to be one of the agencies to report its data. We know how important transparency is around this data and the impact it can have on company culture and progress in addressing any disparities. This year, we are pleased to have complete pay parity across both gender and ethnicity, so every account executive, account manager, or account director knows they are being paid fairly. While we are also proud to have closed our gender pay gap completely, we know we are still on a journey to close our ethnicity pay gap - with greater senior representation being the clear focus for us. And finally, we'd really encourage any agencies who don't already take part in this reporting to consider it next year. It's a hugely valuable way to track our progress, and identify where we need to improve. And for the industry, the more agencies reporting, the more progress will be made! #PayGap #GenderPayGap #EthnicityPayGap https://lnkd.in/euCpWn6r

📣 CALLING ALL B2B PR FREELANCERS... 📣 With a few new client and project wins coming in, Harvard is looking for talented freelancers in b2b tech PR! We're looking for experienced hands - those around Account Director level - who are able to get stuck in helping onboard new clients and oversee our PR programmes, supported by SAMs, AMs and AEs. You'll be working with some household name brands, and some up-and-coming names - and involved in varied work across PR newsrooms and campaigns. The work is initially for a 3-month period with a potential to extend further and a highly competitive hourly rate that we can discuss with you in more detail. If you're interested, please email your CV along to IWantToWork@Harvard.co.uk and we'll be in touch speedily! #B2BPR #B2BTech #WeAreHiring #PRJobs

A staggering 71% of B2B ads are unlikely to deliver any growth. 📉 Why? A lack of emotional resonance and recall. As Marketing and PR agencies we promise marketing effectiveness and to take care of brands' commercial interests. Therefore we must crack the memory code, and understand the science behind how memories are formed, stored and retrieved. We're hosting a breakfast event with The B2B Institute and our sister behaviour science consultancy Cowry Consulting where we'll explore how to capture a share of mind to capture a share of market. 📅Thursday 3rd October ⏰ 8.45-10am Reach out to your account team for full details!

Our Out and About programme allows anyone in the Outleap collective to spend up to two weeks working at any of our offices. 🌍 🏢 Alongside our Outleap sister agencies, Method Communications and Sling & Stone, we give our people the chance to work in and learn from different markets and cultures. We always find it’s a hugely valuable experience! The brilliant Annabel Harper-Fenwick who usually resides in our Content & Editorial team in London, can currently be found with the Slingers in Australia before she heads off on sabbatical - we are not remotely envious! 

🎉 We're hiring 🎉 Wanting to make your next move in B2B tech or consumer tech? 👀 We're on the lookout for the following to join our team, across both PR and marketing: ⭐ Junior Account Executive with Eat the Fox - Consumer PR ⭐ Junior Account Executive - B2B PR & Marketing ⭐ Account Executive - B2B PR You can check out each job ad below 👇 and, if this sounds like you, reach out to us with your CV at Iwanttowork@harvard.co.uk #B2B #B2C #Marketing #PR #Comms

Exciting news in the B2B tech marketing space! 📊🚀 We've just launched an AI-powered Insights-as-a-Service (IaaS) offering. This innovative service, powered by deep web listening partner NarrativeWorx, will revolutionise how B2B tech companies understand their customers, create more effective positioning and GTM strategies. The C-suite or IT decision-makers are not going to reveal their vendor gripes or business challenges publicly. That's what we believe makes our new service so powerful for our clients. We can use insights from these hard-to-see conversations to gather insights on: ✅ Sales enablement ✅ Value proposition and messaging development ✅ Partner and alliance strategy ✅ Reputation management ✅ Campaigns This partnership between us and NarrativeWorx (AI Communications Agency of the Year 2023) promises to deliver data-driven strategies that truly resonate with B2B tech audiences. #B2BTech #AIMarketing #InsightsAsAService #MarTech