Hill & Co.

Are you transitioning from B2B to D2C? Here's where to start. Building an accurate understanding of jewelry consumers is paramount for B2B manufacturers and designers aiming to transition into D2C sales because it shows you what they want and how you can fulfil their needs. Consider - Leveraging your market research and collecting new information. Look for consumer trends, buying habits, and preferences. - Analyze your customer data. Identify popular products and potential opportunities for growth and areas for improvement. - Monitor social media and online platforms, including your competitors. Who are your followers, and who is following your competitors? What discussions are they having? How can you foster engagement? - Create feedback loops. Use and act on information from post-purchase emails, customer satisfaction surveys, and product reviews. Most importantly, test and learn based on your research. This is the best way to adapt your strategy and improve your results. #D2C #BrandStrategy #BusinessStrategy #Diamonds #Gemstones #Jewelry

22 minutes. What impact could it have for your business? At the helm of Hill & Co. stands Elle Hill, our Founder and CEO, with 30 years of deep expertise in the diamond, gemstone, and jewelry industry. Elle is known within our team for her extraordinary “22-minute” special skill, which has become a hallmark of our approach to business strategy and growth. Within just 22 minutes of engaging in a conversation with a business owner, Elle’s mind crafts a detailed Gantt chart. An implementation plan that pinpoints the optimal strategy for growth and profitability. This unique skill, combined with the extensive knowledge and experience of our dedicated team, forms the backbone of our work with clients. We collaborate closely to implement these strategic plans and achieve their growth goals. What could your 22-minute business growth plan look like? Schedule a complimentary exploration with our Business Growth Expert, Amy Curran call to find out. #Diamonds #Gemstones #Jewelry #BusinessGrowth #BusinessStrategy

It takes courage to take action and embrace change, and let it be the catalyst for the next chapter of your jewelry business's growth and success. It also takes understanding. Here are some questions to consider to get clear on what you need to do: - How will industry change directly impact your business? - Where can you optimize your skills and assets to improve sales and profit? - Where can you improve your supply chain? - How can you differentiate your offer? - How can you improve your customers' experience? - How can you strengthen relationships and collaborate to bring more opportunities? If you are considering these questions today and thinking, "I need some help," then contact our team. Hill & Co. are specialists in analysis, strategy, and growth for diamond, gemstone, and jewelry businesses only. We can help you answer each of these questions, giving you the insight you need to make effective decisions. Reach out to us at inquiry@hillandco.co to book your complimentary consultation. #Manufacturing #B2B #B2C #D2C #JewelryIndustry

Joanne Ooi and our very own Founder and CEO, Elle Hill, once launched an award-winning, disruptive, online designer jewelry retail business together. Fast Company even dubbed Joanne the "Gucci Killer" for her impressive work at Shanghai Tang, predicting that it could be the first major luxury brand from Asia. A recommendation from this industry powerhouse is worth it's weight in gold. Thank you Joanne. #Clients #Diamonds #Gemstones #Jewelry #BusinessGrowthExpert

Meet Amy Curran: Business Operations Lead at Hill & Co. With 40 years in the industry, Amy is a seasoned Gemologist specializing in gem identification and grading. She's also renowned for her expertise in business plan development and execution. When you reach out to Hill & Co. Amy will always be your first point of contact. She will take the time to carefully listen and understand what you seek to create - whether it’s a jewel, a business, or a partnership—and how Hill & Co. can help you achieve your goals. But did you know Amy’s career journey is as diverse as it is impressive? Before discovering her passion for the jewelry world, Amy worked as a paralegal specializing in medical malpractice, in IBM's Engineering department, and as a university librarian. She even spent one memorable day cold-calling for newspaper subscriptions before vowing never to do that again! Curious to learn more about Amy? Reach out today and start the conversation. You can visit our website to get to know the people behind the profiles. www.hillandco.co #Diamonds #Gemstones #Jewelry #Team #GrowthTeam

In 2024, your brand's online presence is more than just a platform; it's the story you tell the world. Your digital channels will almost certainly be your customers’ first touchpoint, and your brand story must resonate across your entire online footprint. From your website to each of your social media channels, there should be consistent messaging and creative look and feel across every element to ensure instant brand recognition. Our teams’ digital expertise isn’t just in building websites or managing social media profiles; it’s about crafting a personalized digital strategy that truly supports your business growth. We create an exceptional digital experience for your customers, developing a narrative that reflects the unique essence of your brand, your heritage and your talent. If you’re interested in finding out more, then email inquiry@hillandco.co today.

Digital transformation – what does it really mean? It’s more than having a website, or transacting sales and purchases online. While these are indeed part of the larger picture, neither of them is the entirety. Perhaps the most important part of digital transformation is having the correct technology to underpin your operations and to make your team more powerful, more efficient, less fallible, giving your business the ability to get more done in less time. In the exciting first edition of GEMEDGE, our Founder & CEO, Elle Hill, dives deep into this topic. Elle shares invaluable insights on not just the criticality of digital transformation but also on understanding the evolving consumer behaviors and the compelling success stories that are setting the path for the future. Spearheaded by industry experts Nancy Leach, Birgit Rieder, and Sarah Birklbauer, together with renowned jewelry historian and journalist Vivienne Becker, Gemedge is an exquisite publication dedicated to the upcoming trends, designs and narratives in the world of fine jewelry. We invite you to explore the full publication today. https://bit.ly/4ajsUTg

At Hill & Co., we have an industry expert for every challenge your business might face in the diamond, gemstone and jewelry industry: -Want to grow your business but don’t know where to start? -Expanding into new markets and need global knowledge? -Ready to launch a new line? -Need help with a new website and digital marketing strategy? -Do your operational processes need a rethink? The Hill & Co. team will help you achieve your specific growth goals. Each of our Principal Consultants has decades of experience; there is is no challenge they haven’t seen, and no solution they haven’t designed. We take a 360° view of your business, identifying your greatest opportunities for growth, from operations, merchandising and digital strategy to marketing and organizational planning. The result will be a strategy as unique as your business, and then we do the work to implement it. But we're not just focused on short-term growth - we're all about making your business sustainable business for generations to come. Like all great business partnerships, our process begins with a conversation. Reach out to us at inquiry@hillandco.co to book your complementary consultation. #Diamonds #Gemstones #Jewelry #BusinessGrowth

Your success hinges on understanding your customers' needs. Surveys and customer feedback are instrumental in this process. They provide us with invaluable insights into their preferences and pain points. As we move into complex digital spaces, there are plenty of opportunities for customer touchpoints to present feedback. The data you gather can create a living, breathing customer profile with real depth, globally and locally. By actively listening to our customers, we can enhance their experience and better cater to their needs. When was the last time you asked your customers for feedback? #CustomerInsights #CustomerFeedback #CustomerExperience #BusinessStrategy #Diamonds #Gemstones #Jewelry

What's the number one reason people come to Hill & Co.? Every client is different, but what unites them is their desire to take the next step in their business, their growth ambitions and appreciation that they may not have the right resources within the organisation to create and execute the strategy to deliver these ambitions. That’s where our team of consultants come in. We have a consultant for every possible challenge you can face and deep understanding of the whole industry, from mining to retail. If you are ready to take the first step on your growth journey, reach out to us at inquiry@hillandco.co. #Diamonds #Gemstones #Jewelry #BusinessGrowth #GrowthStrategy