IDC Europe

As part of our #SmartCities research, we have been documenting the expanding role of architecture, engineering, and construction (AEC) firms, commercial real estate (CRE) companies, and developers as key orchestrators of these initiatives. Read about it here: https://ow.ly/MYc350TUfNr Louisa Barker

Security spending will grow across the board in EMEA in 2025 but three industries are expected to grow their investments the most. Building resilience against cyber threats will be a high priority for Financial Services companies, as they will still be among the main targets of cyberattacks. Regulatory compliance will also be at the top of the agenda as the EU’s DORA will become effective. Software and Information Services firms will keep on investing on cloud security and the protection across the whole supply chain, as cyberthreats will be increasingly targeting the ecosystem level. Healthcare organizations will put a high focus on the protection of critical data, as the impact and cost of data breaches is becoming more and more unsustainable for them. Download our Security eBook for deeper insights and strategies on how to stay ahead of these evolving threats. 👉 https://ow.ly/YEgt50TQynE #Cybersecurity #IDCDataAnalytics #IDC

💡 𝗧𝗵𝗲 𝗣𝗼𝘄𝗲𝗿 𝗼𝗳 𝗚𝗲𝗻𝗔𝗜 𝗨𝘀𝗲 𝗖𝗮𝘀𝗲𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗨𝘁𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 💡 Utilities led the charge in GenAI investments, balancing innovation with energy and carbon concerns. Now, it’s time to leverage GenAI for personalized products and service bundles—driving new revenue and sustainability. Discover how GenAI is shaping the future of utilities in our latest report! 🔗✨ https://ow.ly/qg2w50TRINo #IDC #GenAI #UseCases #Utilities If you haven't already, download our latest eBook for an overview of GenAI activity across EMEA: https://ow.ly/r6Xr50TRITf

In 2023, the enterprise applications market saw a significant 12% growth, fueled by AI integration, cloud technology, and a push for modernization. With 96% of organizations in EMEA prioritizing transformation, discover how cloud solutions are reshaping the landscape and driving innovation. Curious about the trends, challenges, and strategies shaping this evolution? Dive into our latest blog for in-depth insights! Read the blog now or save for later: https://ow.ly/Kg4F50TUgpj #EnterpriseApplications #Cloud #AI #DigitalTransformation #Modernization

#AI isn’t just another #IT project you can cobble together with clever coding and optimistic projections. It’s a sophisticated, data-dependent set of technologies that demands respect, thorough preparation, and patience. However, while meticulous preparation is essential, it should not paralyze organizations from embarking on their AI journey. Finding a balance is key. Read about it here: https://ow.ly/RH8650TT7ve Ewa Zborowska

✏️ 𝗠𝗶𝘀𝘀 𝗮𝗻𝘆 𝗯𝗹𝗼𝗴? Explore the latest insights from European analysts – Read our top blogs! 1️⃣ The Great AI Race or Does Meticulous Preparation Trump Hasty Implementation https://ow.ly/6HT950TTlrS 2️⃣ The Future of Enterprise Applications: Transforming Business with Cloud and AI https://ow.ly/LvWT50TTlvu 3️⃣ What Does the Future Hold for the Industrial Metaverse in Engineering? https://ow.ly/g7GN50TTlxM 4️⃣ Final Countdown to DORA: Prioritize, Plan, and Comply https://ow.ly/LRCN50TTlAi #IDC #MustRead #Blogs #BusinessBlogs #AnalystBlogs #ThoughtLeadership Ewa Zborowska Ashok Patel Manish Ranjan Byron M. Jan Burian Maria Adele Di Comite

European #AI investment is expected to rise significantly, with IDC projecting spending to reach $133 billion by 2028, expanding at an annual rate of 30.3%. #GenAI is driving much of this momentum, with a notable 55% increase, outpacing more established AI technologies. Discover the latest trends and insights in our press release: https://ow.ly/SuTl50TSiv5

The latest issue of The #Techies is finally out! Don't miss out on the latest IDC #DigitalFuture research highlights for #Q3! In this edition you will find: 💣 #AI: bubble or burst? 👩💼 #CSuite approaches to #DigitalBusiness 💹 The #Economic #Impact of #Technology 🔮 A glimpse into the #FutureofWork in an interview with Barbara Rizzo And, it's almost that time of the year: #IDC EMEA #FutureScape 2025 is coming, don't forget to register! Enjoy your reading! https://lnkd.in/eai3Vyip IDC Europe Andrea Siviero Meike Escherich Giulia Carosella Martina Longo Erica Spinoni

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💥 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿 𝘁𝗵𝗲 𝗽𝗼𝘄𝗲𝗿 𝗼𝗳 𝘁𝗵𝗲 𝗖𝗵𝗶𝗲𝗳 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗢𝗳𝗳𝗶𝗰𝗲𝗿 💥 As customer expectations rise, the CXO is transforming industries, boosting loyalty, and driving success. Get our exclusive eBook to explore: 💡 Top CXO priorities across industries 💡 How to effectively approach the CXO 💡 Technologies reshaping experiences Unlock insights to elevate your strategy. 𝗗𝗼𝘄𝗻𝗹𝗼𝗮𝗱 𝗻𝗼𝘄! https://ow.ly/zkRc50TLzzo #CXO #CustomerExperience #IndustryInsights