Ingenious Design

Graphic design is the perfect medium for storytelling! Layout, visuals, font style and colour schemes convey different emotions and feelings, helping to communicate the stories behind your organisation and its products and services. In fact, design is often the determining factor in why people choose you! Let us help tell your brand story www.ingeniousdesign.co.uk   #creativeinspiration #design #graphicdesign #creativedesign #branding #visualcommunication #storytelling

Ingenious were delighted to team up with the World Association of Girl Guides and Girl Scouts (WAGGGS) once again to design Our Impact Journey 2021-2023, an informative pullout, summarising the organisation’s activities and achievements of the last three years.   During this time, WAGGGS has seen a remarkable 32% increase in membership. With the help of over 1 million volunteers in local communities across the globe, WAGGGS mission is to nurture leadership and provide hands-on learning opportunities to enable girls and young women to realise their full potential and become positive catalysts for change.    We have designed a clever and eye-catching document which opens out from A5 to A3, incorporating front cover, intro and stylish infographics which highlight key data in different areas of operations as a colourful foldout poster. The report is available in different languages including French, Spanish and Arabic.   Our Impact Journey 2021-2023 is available online and in print and was launched in support of a global meeting where 127 countries were represented. #graphicdesign #creativedesign #designagency #creativeagency #branding #visualcommunciation #foldoutdesign

We’ve been mining books in the Ingenious library for design inspo and love this quote from IdeaSpotting by Sam Harrison. Sam is a speaker, author and coach on creativity-related topics with years of experience in creative communications. One of his key messages is to encourage creative thinking outside the box - something we do on a daily basis here at Ingenious! #creativeinspiration #design #graphicdesign #creativedesign #branding #visualcommunication

Our client ACCO Brands recently contacted us to ask if we could update their Sustainable Development Report 2023 for which we designed a PowerPoint template a while back. Naturally we were pleased to help out. The report is in PowerPoint format so that ACCO can regularly update it but over time, layouts had become crowded and were not reader-friendly. They therefore asked Ingenious to tidy it up and improve the graphic structure. We did initial designs for approval, after which we provided a designed template for them to populate with the report. The final result is a clean, professional report giving a much better impression, which can easily be updated by the client as required. We are always happy to revisit and update projects we have worked on previously. If you would like us to refresh any designs we have created for you in the past, don’t hesitate to get in touch! #graphicdesign #PowerPoint #templatedesign #creativedesign #designagency #creativeagency #branding #visualcommunciation #designupdate

September has been an interesting month for design and branding news. Here’s our latest creative round-up with Ingenious Design’s pick of happenings that have caught the eyes of the design team over the last few weeks. Here’s a taster… PayPal rebrand Financial tech company PayPal is 25 years old and has just had a brand refresh led by Pentagram partner, Andrea Trabucco-Campos. The logo has been redrawn with a sharper, more contemporary cut and a new wordmark set in the brand’s custom typeface, PayPal Pro. The colour palette has been edited, losing excess colours for a focus on its traditional blues with neutral black and white backgrounds. In contrast to the pared down palette, a colour-saturated photo series featuring people in ‘moments that felt real, spontaneous and authentic’ gives the brand a more personal look and feel and clever motion graphics mimic payment gestures such as tapping, flipping and swiping. Look out for the refresh which also marks the launch of a new PayPal debit card together with other new expressions and applications. To read our full Round-Up click here https://lnkd.in/esPJZW_K #design #graphicdesign #creativedesign #designagency #creativeagency #branding #visualcommunication  

Well executed design makes a real difference and is always a wise investment, saving you time and money in the long run. It is worth investing in the best graphic design you can afford to create a compelling identity and join up all the elements of your brand, which can then be used across all your marketing and comms to get a better response from your target audience. Find out how Ingenious Design can make a difference for you www.ingeniousdesign.co.uk #design #graphicdesign #creativedesign #designagency #creativeagency #branding #visualcommunication

Ingenious Design always love collaborating with ICE Benevolent Fund who recently asked us to create some designs for a series of adverts to appear in New Civil Engineer, a monthly magazine distributed to 90,000 Institution of Civil Engineers (ICE) members in the UK and abroad in digital and printed format. The ads highlight financial and other support available to ICE members and two different designs will run alternately across four issues of the magazine. One ad is specifically to showcase dementia support and the other focuses on ICE Benevolent Fund services more generally. We were asked to submit a minimum of four designs to choose from with at least two options for each ad type, all of which needed to incorporate the ICE Benevolent Fund logo and be suitable when viewed digitally or as hard copy. Our designs are bright, eye-catching and positive and we were particularly pleased with the clever and original brick hat design for the generic ad, which works well and is very specific to the client. We were also careful with choice of imagery for the dementia ad to avoid stigmatising those living with dementia. We are delighted with the results which successfully highlight the valuable services and support provided by ICE Benevolent Fund. #graphicdesign #creativedesign #designagency #creativeagency #visualcommunication

July has been busy month on the sporting front with the Euros, Wimbledon and now the Paris Olympics. Unsurprisingly, there has been plenty of sports-related design and branding news which also dominates our latest Creative Round-up. Here’s a taster… Team Mongolia’s stylish Olympic kit The chic Olympic kit worn by Mongolia’s athletes at the Olympic Opening Ceremony in Paris has generated a lot of attention. Created by fashion label Michel and Amazonka, the sister designer duo has also designed uniforms for Mongolian Airlines and official kit for previous Olympics. Boxy vests embellished with beautiful gold embroidery blend modernism with Mongolian tradition. The double layer of top and vest are also worn by traditional Mongolian flag bearers during celebrations and competitions. The gold of the embroidery signifies gold medals and mountains depicted amongst other natural imagery represent hard work and perseverance. Accessories include pouch bags, sash belts, pointed buryat hats and gutal boots and the kit received a viral response when it was launched on social media. Let’s hope that gold thread translates into some gold medals for Mongolia too! Read our full Round-up here https://lnkd.in/eJzTGTUR #ParisOlympics2024 #design #graphicdesign #creativedesign #designagency #creativeagency #branding #visualcommunication

We are in the process of making a few updates to Ingenious Design’s website and have added some new case studies showcasing projects we have worked on recently which we are proud to share. Click here to check out one of our new case studies: https://lnkd.in/eyjqATcv We will be working on further updates to the website over the next couple of months so watch this space… ...and if you like our work and have a design project you need help with, don’t hesitate to get in touch: https://lnkd.in/eRrDRw87 #graphicdesign #creativedesign #designagency #creativeagency #visualcommunication #animation

After last night’s EURO victory for England, it seems apt to share a classic quote from Gareth Southgate which could equally be applied to design (and many other areas of life) as well as football. In fact, there are any number of inspiring quotes from the England manager which we could all learn from. Who needs Instagram inspiration or corporate training days when we’ve got the man from Crawley motivating us all - what a guy! #inspiration #graphicdesign #creativedesign #designagency #creativeagency