Innovation Visual Limited

⭐ ️Wish us good luck tonight at the B2B Drum Awards 2024 - we're up for for the Technology-Led Innovation Award! Due to our thoughtful chatbot implementation for Citron Hygiene, which led to an incredible 155% increase in chatbot-generated leads, we have had the privilege of being shortlisted for this award. Read more about how we did it here: https://hubs.ly/Q02W_75H0 #DrumAwards2024 #InnovationVisual #B2B #Technology #AI #Chatbot #AwardsNight

Is 95% of marketing work going to be done by AI by 2025? 🤖 In a recent episode of Digital Marketing Answered™, our CEO Tim Butler sits down with Performance Director Clotilde Watson to discuss Sam Altman’s bold prediction on AI’s impact on the marketing industry. They explore how AI is transforming marketing roles and the skills marketing professionals need to stay ahead in the AI era. 🧠✨ 💡 Key Insights: - The decline of traditional marketing roles due to AI - How knowledge sharing will be critical for marketing teams - Using AI for personal career growth in marketing - Automation's effect on content creation and marketing tasks 👉Listen to the full episode here: https://hubs.ly/Q02WzHMq0 #AIinMarketing #DigitalMarketing #AIFuture #MarketingAutomation #AIPowered #AIImpact #Marketing2025"

Following our fascinating DMA discussion with Yuwon Song of Symanto; How AI Can Enable Personalisation Through Emotional Understanding, we have written a blog to give you a run down of the best bits. In it we dive into: 👉 The shift from demographic to psychographic segmentation 👉 Real-world examples, like Adidas’ success with targeted messaging 👉 The importance of ethical AI usage and consumer privacy Ready to unlock the potential of AI for your marketing strategy? Read the full blog here: 🔗https://hubs.ly/Q02WzHR90 🎥 Watch the episode here: https://hubs.ly/Q02WzJ270 #DigitalMarketing #AI #Personalisation #InnovationVisual #MarketSegmentation #Privacy #Blogs

As it's Halloween, we have some Spooky Marketing Tips to share with you! 🎃 🏚️Avoid the Haunted Metrics: Regularly review your analytics to avoid being haunted by poor-performing campaigns. Make adjustments before they linger toooo long! 🧌Eliminate the Spooky Spam: Avoid sending out spammy emails that scare off potential customers. Focus on personalised, valuable content that builds trust. 🧟♀️Creepy Content Creation: Don’t let your content go stale! Keep it fresh and engaging with new formats—like videos, polls, or interactive posts—to keep your audience captivated. Read about the Power of Lead Scoring and more of our revenue driving tips here 👉 https://hubs.ly/Q02WzLWw0 #Halloween #MarketingTips #SpookyMarketingTips #ContentCreation #Trends #Insights

We’re excited to share our latest case study, “A Community-Centric Approach to a Fantastic Integrated Campaign”, where we spotlight the incredible success of our work with Joseph's Wigs. This campaign even earned us a finalist spot at the UK Agency Awards for Best Integrated Campaign! 🙌 Here’s a quick snapshot of the results we achieved: 💥 35% increase in overall revenue 💥 440% boost in email revenue 💥 Conversion rates improved by 115% Check out the full blog to learn more: https://hubs.ly/Q02VsR_s0 #MarketingCaseStudy #IntegratedCampaign #UKAgencyAwards #CustomerFirst #DigitalMarketing #JosephsWigs #CommunityDrivenMarketing #CampaignSuccess

The buying journey is becoming more complex than ever! With multiplying channels and evolving platforms, both B2B and B2C journeys are increasingly intricate. 📊 In our latest trends article, our excellent Client Services Manager, Helen, and our resident E-Commerce expert and MarTech Executive, Megan, explore: - The evolving landscape of B2B and B2C buying journeys - Key differences and similarities between B2B and B2C - Best practices for reaching your audience effectively - How inflation impacts consumer behaviour Discover insights on navigating this 'never normal' era and tips to keep your marketing strategies sharp and adaptable. 📖 Check out the full blog here: https://hubs.ly/Q02V35TP0

We had a fantastic time at the marketingSHOWCASE on Tuesday, at Ashton Gate Stadium in Bristol! Our CEO, Tim Butler, delivered an insightful presentation on how technology and data can build an unfair advantage. 📈 It was a great opportunity to connect with industry professionals and showcase how Innovation Visual can help businesses harness the power of technology in their marketing strategies. We’d like to thank everyone who stopped by our stand and attended Tim's session. If you couldn’t make it, get in touch with us and we can send you the full presentation: https://hubs.ly/Q02VQbDY0 #MarketingShowcase #BusinessGrowth #TechnologyInMarketing #MarketingInsights #DigitalMarketing #InnovationVisual

We are excited to be exhibiting at Marketing Showcase today at Ashton Gate Stadium in Bristol. Not only are we exhibiting, but our CEO, Tim Butler, will also be doing a fascinating presentation on How to Build an Unfair Advantage Through Technology and Data!✨ ➡️ Head to Theatre C at 10:20am to catch him in action and learn how to transform your marketing strategy and outshine competitors using technology and data! It's going to be a good one! See you there! Find out more here: https://hubs.ly/Q02TF7cH0 #MarketingShowcase #BusinessGrowth #TechnologyInMarketing #Personalisation

Remember the days when search was just a list of 10 blue links? How things have changed! Today, the search landscape is more complex than ever, with AI-driven tools, voice and visual search, and even social media transforming how we find information. Our latest blog, "Search is No Longer Just Typing into Google", breaks down these changes and what they mean for businesses. From TikTok's growing role as a search engine to the rise of Reddit and AI-powered assistants like ChatGPT, we explore: - Social media becoming search engines - The impact of AI on search & SEO - Visual and voice search gaining ground 👉 Read the full article: https://hubs.ly/Q02TDsjw0 #SearchEvolution #AIDrivenSearch #SocialMediaSEO #VoiceSearch #VisualSearch

Don’t miss out❗️Our CEO, Tim Butler, will be speaking at the upcoming Marketing Showcase next week on Tuesday, 22nd October at Ashton Gate Stadium. Tim will be sharing how technology can transform your marketing efforts—enhancing personalisation, generating higher-quality leads, driving business growth, and boosting profitability! 📈 It’s going to be an insightful session you won’t want to miss! Find out more here: https://hubs.ly/Q02TF2zL0 #MarketingShowcase #BusinessGrowth #TechnologyInMarketing #Personalisation