Lake Solutions

PICTURE THIS: In a recent blog, we talked about the power of video on a website. While not every site will incorporate video, it will almost certainly include photography. But, just as the content you add to your site needs to be of a good quality, so do any images. First impressions count and if you use low resolution or poorly cropped photos, visitors will probably not stick around. Discover more in our latest blog: https://bit.ly/3Llhcgp #firstimpressionscount #photography #photosonawebsite #webimages

UMBRACO 14: TIME FOR A SPRING CLEAN Here at Lake Solutions, we only recently wrote a blog about the introduction of Umbraco 13, which featured the integration of .NET 8 and Blocks in the Rich Text Editor. Now, Umbraco has shared news of the imminent release of Umbraco 14. In this update, while the front end will look familiar for content editors, behind the scenes, in the backoffice, there have been quite a few changes. Discover more here: https://bit.ly/3xidlgN #umbraco #umbraco14 #webdeveloper #webagency

DON'T KEEP ALL YOUR EGGS IN ONE BASKET: In early spring this year there were a number of reports in the media about various retailers and food outlets having to shut down temporarily, while website and software issues were resolved. Sometimes things can go wrong with your IT and your website but – do you have a plan if they do? As ever, it’s always sensible not to keep all your eggs in one basket… Discover more: https://bit.ly/3QBPX4a #webdesign #websites #webagency

WHY DO ALL WEBSITES LOOK SIMILAR? Rather like a book or a car, most websites look quite similar, with the main features in the usual places. But why is this? Discover more in our latest blog: https://bit.ly/3xvXScT #webdesign #websites #webagency

AI – IT’S LIFE… BUT NOT AS WE KNOW IT: AI has infiltrated many aspects of our lives, often without us even knowing. In this blog, we discuss some of the latest advances, particularly when it comes to marketing: https://bit.ly/3T56hLk #ai #websiteoptimisation #lakesolutions #aiforgood #aiforbusiness #aiforwebsites

UMBRACO 13: NEW KIDS ON THE BLOCKS: The end of last year saw the introduction of Umbraco 13, the newest Long Term Supported (LTS) version of Umbraco CMS which the company calls ‘one of the most exciting Umbraco releases in years’. While there’s lots to talk about regarding this latest release, here at Lake Solutions, we think the most significant introduction is Blocks in the Rich Text Editor. As an alternative to Macros, this allows for a more structured and dynamic content creation experience. It will make editing a much smoother process, while offering content managers a user-friendly solution with more flexibility. Discover more here: https://bit.ly/3wu6xMt #umbraco #umbraco13 #blocks

SITECORE MOVES ON FROM A ‘ONE SIZE FITS ALL’ APPROACH: As it continues to win accolades for its personalisation technology - mostly recently as a leader in the 2023 Gartner Magic Quadrant for Personalisation - Sitecore has moved towards a more Composable digital experience (DXP). Today, the organisation is looking to bring in the best of breed tools from other providers, particularly when this comes to personalisation. Discover more in our latest blog: https://bit.ly/48TAiVj #website #websitedevelopment #websitedeveloper #websitecontent #webcontent #webcopy #webdesignanddevelopment #webdesign

FESTIVE TIMES: Wishing everyone a very Happy Christmas and a peaceful New Year from the team at Lake Solutions!

HOW GREEN IS YOUR BUSINESS? The environment and climate change is on the agenda more than ever with 2023 recently recorded as the hottest year on record. King Charles III – a long time voice for the environment – spoke at the recent COP28 UN climate summit in Dubai saying: “Records are now being broken so often that we are perhaps becoming immune to what they are really telling us. We need to pause to process what this actually means: we are taking the natural world outside balanced norms and limits, and into dangerous, uncharted territory.” Nowadays, most businesses are committed to being as environmentally-friendly as possible but what things can a company do on a daily basis to be greener and can your website be part of this plan? Read our latest blog: https://bit.ly/3RL9mAJ #website #websitedevelopment #websitedeveloper #websitecontent #webcontent #webcopy #webdesignanddevelopment #webdesign

GETTING THE JOB DONE, PART TWO: WHY PROCESSES MATTER IN MARKETING AND SALES: In the first part of our ‘Getting the job done' series, we looked at why implementing processes is beneficial for your website. In part two, we discuss why processes are important in marketing and sales as well - from sending out emails to sorting out any returns. Discover more here: https://bit.ly/3TenovT #website #websitedevelopment #websitedeveloper #websitecontent #webcontent #webcopy #webdesignanddevelopment #webdesign