🚨Prepare for an exclusive journey into the lives of Britain's soap royalty with the launch of a brand-new reality TV series Drama Queens, launching tonight at 9pm on ITVBe and ITVX! 🎬
Drama Queens promises an authentic and aspirational glimpse into the lives of some of the nation's favourite stars from three of the most iconic soaps in the UK - Hollyoaks, Coronation Street and Emmerdale, taking viewers beyond the scripted drama of the screen, and into the real lives of soap personalities. 🫧
Watched by over 10 million people a week, Amy Walsh, Brooke Vincent, Ellie Leach, Jamelia, Jorgie Porter, Laura Norton, Lucy Fallon, Roxy Shahidi and Rita Simons are now opening the doors to their real lives, showcasing their personalities, struggles, and triumphs. ⭐️
The press campaign has been a whirlwind since the greenlight! We've made waves in the pages of prominent UK print media, graced magazine front covers, dominated online outlets, and dazzled the daytime TV circuit with appearances on GMB, Lorraine, This Morning, and Loose Women - we've left no stone unturned to hype up this launch, and there’s still so much to come! 🗞️
A massive shoutout to Lucy Connolly and Amy Sands for their invaluable collaboration in shaping the publicity for this series. They're the absolute queens of soap PR, which has helped elevate this campaign to new heights. Stepping into the world of soap PR with both of you has been an absolute pleasure and a great learning experience. It's always fantastic to collaborate across different areas of the business here at Lime Pictures and acquire new skills. ✨
So put your feet up with a proper Northern brew and get ready for some feel-good vibes. Drama Queens is here to brighten up your screens and give you the escape you've been craving. Big congrats to the fabulous exec producer Cheryl Price for pulling off another stellar show! Always a joy to work with you! 🫶🏼
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