Movement for an Open Web (MOW) was established by a group of businesses that care deeply about the future of the World Wide Web. We're concerned that the principles that underpinned its foundations are being forgotten and their freedom to operate threatened. We want others to be able to do the same and for governments, media and regulators to recognise that the Open Web must be protected. To pursue what is a David versus Goliath struggle we require your support, so join us in this vital cause, one that affects the future prosperity of the many not the few.
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Movement for an Open Web reposted this
Tune in to this week's MadTech Podcast as Movement for an Open Web's James Rosewell joins ExchangeWire's John Still and Rachel Smith to discuss the CMA's latest report on Google’s Chrome Privacy Sandbox and Apple vs the DM. https://lnkd.in/e4EuvyuD #Apple #Cookies #DigitalMarketing #Google #Privacy
Find out what our founder, James Rosewell, had to say about the latest CMA report in Media Post here: 👉 https://lnkd.in/eh-Z9miQ
The CMA today released the latest in its series of reports into the development of Google's Privacy Sandbox. In response, James Rosewell, co-founder of MOW said: “Here we are, nearly three years since the CMA originally agreed the Commitments with Google, and it seems we are no closer to a satisfactory solution. There are still a litany of unresolved competition, privacy and product concerns that Google, the CMA and the ICO seem unable to resolve. The first line of the CMA’s assessment highlights that Google will be advantaged by Privacy Sandbox ‘given its access to first-party data’. This is a fundamental concern that has been flagged from day one and it’s still outstanding. How long does the industry need to be held hostage at the whim of a monopolist? We need to chalk this anti-competitive effort up as a failure and move to guarantee interoperability for all. “One area which is being touted as progress is in Google’s so-called Governance Framework. This is being pushed as a solution to many ills but it’s clear that it’s a weak veneer of self regulation that does little to calm real-world concerns. The proposed structure is little more than Google’s marking its own homework as it oversees its monopolistic dominance of the market. Without true independence and broad scope Google’s so-called Governance Framework will just be more window dressing that serves to prolong the Privacy Sandbox ‘distraction tax’. Helpfully, I and others at the W3C produced Success Criteria for improved digital advertising in 2020 that can guide this work. “Google’s pullback from Cookie deprecation is also still unresolved. The CMA recognise that Google will need to amend their proposal for user choice screens. They and the ICO maintain the position from their May 2021 statement that it is for individual data controllers to decide how they adhere to laws. The sooner regulators require Google, and their partner in crime Apple, to guarantee interoperability across different service operators the better. We’ll continue to make that case. “Given Google’s alleged claims to improve privacy, we are also eager to hear when Google will commit to stop using individuals’ identity to share cross-site information from marketers (aka Customer Match) to improve the monetization of its O&O inventory?" You can find the CMA's report here: https://lnkd.in/ezgrdE-m
📪 MOW's latest newsletter is now out! This month has been a pivotal one for the Open Web, with the US Department of Justice beginning the process that will lead to competition remedies against Google in its Search Trial. In addition, we’ve seen a major intervention in the AI debate from the UK government, the French competition courts have found against Google and our founders have been talking about our cause with some leading media. Read more here! ➡️ https://lnkd.in/eaJ5Wsxn
In a potentially significant judgement, Google has been ordered to pay Equativ more than €26 million for anticompetitive practices in online advertising by a French court. There is likely to be an appeal but, if this judgement is upheld, we’re looking at a precedent that could mark the first domino in a very long chain. This is the first time that Google has been ordered to compensate a competitor for its anticompetitive actions and there are many others who would make the same claim against them.
Info mind Media : Google condamné en France à verser plus de 26 M€ à Equativ pour pratiques anticoncurrentielles dans la publicité en ligne Selon nos informations, le tribunal de commerce de Paris vient de donner raison à la société adtech française Equativ dans sa demande de réparation financière. Equativ se prévalait de la décision de l'Autorité de la concurrence de juin 2021 qui a constaté l'abus de position dominante de Google dans la publicité en ligne et des pratiques anticoncurrentielles dans l’adserving publicitaire et les outils de vente publicitaire programmatique. Le tribunal de commerce a constaté qu’Equativ fait effectivement partie des sociétés victimes. La décision fera date dans le secteur français des médias et de la publicité en ligne. Si le montant accordé est bien plus faible que celui qui était réclamé, le montant est déjà très importé pour un tribunal de commerce et, surtout, c’est la première décision de justice en France (dans le monde ?) qui condamne Google à indemniser une société concurrente pour des pratiques abusives dans la publicité numérique. Le groupe américain conteste le verdict. Une décision avant d'autres similaires ? Comme nous l'indiquions il y a quelques semaines, de nombreux éditeurs médias français ont engagé des contentieux identiques. Les détails sont à lire dans mind Media
Movement for an Open Web reposted this
In the latest vox pop from ATS London, Jon Walsh chats with James Rosewell, Co-Founder at Movement for an Open Web and 51Degrees - Fast & Accurate Device Detection, about how the industry needs to rethink its approach to personal data. James doesn't mince words—the old categorization of first-party versus third-party data is becoming obsolete. He points to the ICO and CMA's joint statement from May 2021, making it clear that it's about mitigating risk and harm when it comes to handling personal data. Instead of fixating on data ownership, James argues that the industry needs to prioritize derisking personal data and minimize its usage to when it’s absolutely necessary. Movement for an Open Web, co-founded by James, is advocating for a shift in mindset. There's so much that can be achieved without relying on personal data, using tools like random identifiers—an approach Apple has already embraced with its privacy policies for news personalization. The key takeaway? If advertisers and publishers don’t join this change, they risk stagnation—running endlessly on the same old hamster wheel without moving forward. James also raises the stakes by emphasizing the upcoming shifts in data exchange as giants like Google and Apple face potential breakups. A safe and interoperable data exchange will be essential in this new landscape, and the Movement for an Open Web is focused on ensuring a future where data verification and local exchanges can happen seamlessly. This discussion is a call to arms for the industry to adapt or risk being left behind. #ATSL24 #AdTech #cpms #adrevenue #publishers #advertising #monetization #webmonetization #mobile #dataprivacy #identity #google #privacy #firstpartydata #data #tech #idsolution #identitysolution #pubtech #xenoss
MOW’s co-founder, Tim Cowen, joined Marketecture’s Ari Paparo on The Monopoly Report podcast (https://lnkd.in/enbumCwR) for an in-depth discussion about the Department of Justice’s Remedy Framework following the Google Search trial. With options from a breakup of the business through to behavioral and access remedies on the table, this is a key moment for the future of the Open Web. 🎧 Listen here: ➡ https://lnkd.in/eEHgnz65
⚖️ Following the US vs Google Search trial, the US Department of Justice has announced its proposed Remedy Framework for Google’s monopoly. The document sets out a portfolio of remedy options that could be imposed on Google as a result of the guilty verdict. Whilst some have speculated that this could lead to the breakup of Google, MOW believes that a series of behavioural and access remedies are the more likely outcome. In Google’s response they – predictably – claimed that the proposed remedies were incompatible with privacy but in fact their response seems to highlight potentially toxic data practices with their business. To find out more read our full statement. 👉 https://lnkd.in/e243YYkz
The Department of Justice must insist that Google share use of its search and advertising data, says MOW in its recently submitted recommended remedies. In anticipation of an announcement from the US DOJ regarding the US vs Google Search trial, read on to find out more about how we think the outcomes should look. 👉 https://lnkd.in/euj4U5jq
Movement for an Open Web reposted this
We are delighted to share that our co-founder James Rosewell has been nominated for AdTech Personality of the Year at The Wire Awards 2024. Please vote for him via the link below to support his nomination. Thank you in advance! ▶️https://lnkd.in/erK8zfZY