PHD’s cover photo
PHD

PHD

Advertising Services

Bankside, London 256,310 followers

About us

Welcome to PHD. Powered by our next-generation network, PHD’s advanced thinking - Intelligence. Connected. - combines data, technology, and human expertise collaboratively to achieve greatness. This is how we are one of the world’s most awarded media agencies, and currently ADWEEK’s Global Media Agency of the Year. We have around 6,500 people in 81 offices across 74 countries, all connected in one platform, Studio. Studio, which launched in 2018, allows our account teams, planners, and strategists worldwide to collaborate to create online campaigns, producing 70,000 unique ideas from across the agency, together. This is how we transform experiences. This is how we move brands and businesses forward. www.phdmedia.com

Industry
Advertising Services
Company size
1,001-5,000 employees
Headquarters
Bankside, London
Type
Privately Held
Specialties
media planning, account planning, media buying, strategy, digital, SEO, PPC, mobile, social media, direct response, research, affiliates, econometrics, data analytics, content, regional media, sponsorship, retail, ethnic marketing, sports marketing, and barter

Locations

Employees at PHD

Updates

  • View organization page for PHD

    256,310 followers

    **PHD UK NOMINATED 15 TIMES AT THE CAMPAIGN MEDIA AWARDS **   Congratulations to the UK teams and partners who were nominated FIFTEEN times at the Campaign UK Media Awards yesterday. A fantastic recognition of our innovative campaigns and teams who make it all possible! The nominations include: ⭐️Agency team of the year – Shoutout to the exceptional New Business team: Sarah Nugent, Hannah Woodman, Andrea Smart, and Sam Connor ⭐️'Streams of (un)consciousness’ campaign for British Heart Foundation in the ‘Branded Content – Gaming’, ‘Media Partnerships under £250k’ and ‘Creative Idea under £250k’ categories ⭐️'Til I Died’ campaign for British Heart Foundation (in partnership with Talon) in the ‘Public Sector & Charities’ category ⭐️‘If you're into it. It's in the V&A’ campaign for the Victoria and Albert Museum in the ‘Best Use of Insight’, ‘Creative Idea: budget over £250K’, ‘Total Communications Campaign’ and ‘Travel & Leisure’ categories ⭐️‘Andrex gets comfortable with Commerce Media’ campaign for #Andrex in the ‘Best Commerce Media Strategy’ category ⭐️‘Getting Comfortable in the Big Brother Diary Room’ campaign for #Andrex (in partnership with ITV) in the ’Media Partnerships: budget under £250K’ category ⭐️‘Making local media 'Uber Contextual’ campaign for Uber in the ‘Automotive’ and ‘The Data & Creativity Award’ categories plus two Sainsbury's campaigns executed in partnership with our content partners at DRUM   ⭐️’Habitat 60th Anniversary x The Design Museum’ for Best use of Experiential ⭐️‘The Showroom by Elle x Tu’ for Best use of Experiential Best of luck to everyone as we head into the ceremony on April 16th Check out the full list of nominations here: https://lnkd.in/eQT-t9UZ. #PHDIntelligenceConnected #CampaignMediaAwards

  • View organization page for PHD

    256,310 followers

    Last month, PHD UK hosted its annual thought leader PHD Connect event, diving deep into the subject of optimism with a new cultural research project called ‘Is optimism dead?’ The key takeaway? Optimism is alive and well in 2025. The research also found that optimists are more likely to engage with ads and take spending risks —making them a more attractive target audience for brands.   The Media Leader UK attended the event and breaks down the research’s findings in this write up: https://lnkd.in/gJtzF_rr If you’d like to know more about the research, reach out to PHD UK’s Insight team at insight@phdmedia.com #PHDConnect2025 #PHDIntelligenceConnected #CulturalInsights

  • View organization page for PHD

    256,310 followers

    PHD has solidified its position as a leader in the global media landscape, maintaining the top spot in the final 2024 Campaign UK global new business rankings. Earning around $3.6 billion in net new-business billings, PHD has outpaced the industry by securing more than double the billings of the second-place agency network. This recognition marks an incredible year for PHD and underscores our PHDers’ ability to consistently outthink, outpace, and outgrow, delivering exceptional results for both the network and our clients.    Read the full story via Campaign UK: https://lnkd.in/ekfutyWH #PHDIntelligenceConnected #NewBusinessRankings

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  • PHD reposted this

    View profile for Anna Bourne

    Brand Manager - Diageo (Don Julio)

    A star-studded week, for Don Julio's smallest show-stopper! Creating brand firsts, bringing brands to life and helping people feel part of something amazing, are the things I love most about marketing; this past week has been a whirlwind of all three! Made for moments of iconic celebration, our highly anticipated Don Julio 1942 minis launched in GB this week at The Baftas, providing the perfect opportunity to deliver brand-firsts like never before: The first ever Don Julio Winners' Bar at the official Bafta afterparty hosted by Raven Smith and covered by British Vogue. Winners were invited to get their award engraved, create a personalised Don Julio 1942 bottle, enjoy a mini cocktail and cheers with Raven. The first ever Don Julio OOH media, taking over Europe’s biggest format, the BFI IMAX at Waterloo for two weeks, with brand new lifestyle assets showcasing all Don Julio 1942 formats together for the first time. Nothing quite like seeing your brand and the assets you brought to life 65ft high!   The first ever Don Julio wrapped taxis across London, driving Don Julio guests Joe Alwyn, Kelly Rutherford and Raven Smith to the Bafta Awards.   The first ever Don Julio Phone Case, the pinnacle of Don Julio collectable merch! (Watch this space)   The first ever Don Julio x Zapp collaboration with a full Don Julio 1942 mini App takeover. The first ever Don Julio x The Savoy x Bafta cocktail at the American Bar - ‘La Musa Dorada’ available throughout Feb for guests and stars to enjoy! The first ever Vogue x GQ afterparty at Tramp, where guests were served delicious Don Julio 1942 margaritas from our mini bottles. Plus we surrounded 5* hotels, supported at more than 15 events and made sure Don Julio minis were unmissable!      A huge thank you to the phenomenal teams and partners who collaborated with the Don Julio brand team to bring these plans to life and pave the way for activation excellence. Agencies: Katlist Agency | BAFTA | PHD | Condé Nast | INKD| Studio September | Ingenius | Bayy   Diageo Team: Nuno Teles | Hinesh Shah (ACMA, CGMA) Shah | Laura Pearce | Bethany Weston | Andre Bogues | Simran Garcha | Cara Watson   On-Trade partner: Savoy Hotel Off-Trade partners: Zapp

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  • PHD reposted this

    Audi UK joins the grid as the official sponsor of Sky Sports F1! Today, we announce a three-year partnership that will see Audi take pole position as the full channel sponsor of Sky Sports F1. This multi-platform deal - planned and brokered by Sky Media and PHD (Omnicom Media Group) - covers every practice, qualifying, and race, plus documentaries, analysis, and more. It includes sponsorship across broadcast, Sky Sports digital platforms, with extension via Sky Advance, as well as coverage via Sky Sports social channels and the Sky Sports F1 podcast 🎙️. The partnership begins on February 18th, perfectly timed with F1 75 Live, where all 10 teams reveal their 2025 liveries for the first time. With testing starting in Bahrain on February 26th and the first race in Australia on March 17th, we’re gearing up for another thrilling season! Sky Sports is the home of F1 in the UK & Ireland until 2029, delivering record-breaking viewership in 2024 - including the most-watched British Grand Prix! With a new season just around the corner, we can’t wait to bring fans closer to the sport they love. So, it's lights out and away we go! 🚦🏁 Read more here 👉 https://lnkd.in/eP2JTrDt #SkyMedia #SkySportsF1 #AudiUK #F1 #Formula1 #Audi

    Audi takes pole position with 3-year Sky Sports F1 deal

    Audi takes pole position with 3-year Sky Sports F1 deal

    skymedia.co.uk

  • View organization page for PHD

    256,310 followers

    Big congratulations to PHD UK's Chief Planning Officer, Rebecca Burchnall and PHD London Managing Director, Sarah Nugent on being named in Campaign UK’s 2025 A-List, which celebrates talent that is pushing boundaries, driving innovation, and inspiring creativity across the industry. In addition to their thoughts on 2025 trends and what makes PHD special, you can also find out which one of them has a phobia of bananas and who wants to be Mary Poppins by clicking the links in the comments below. #PHDIntelligenceConnected #CampaignAlist #CampaignAlist2025

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  • View organization page for PHD

    256,310 followers

    🍕 When you’ve done enough, Uber Eats. 🍔 Across the UK, people are being encouraged to celebrate life’s everyday wins in Uber Eats new campaign. With consumer insights at its core - delivered with the brand’s signature humour and charm - the campaign reflects Uber’s commitment to being there for people who want some downtime delivered to their door. PHD UK has brought the campaign to life across a host of media platforms that range from unmissable TV and OOH formats to hyper contextual media moments in social and gaming. Thank you to the UK Uber client team for their insight, energy and drive for excellence, to Mother for their creative brilliance and to Talon, Artbot and the squad of media partners who worked with us to bring the campaign to life across the most impactful and contextual media canvas possible. And remember. When you’ve LinkedIn’d enough, Uber Eats. #PHDIntelligenceConnected

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