We are Product Purpose, your new type of market research partner. A Virtual Network Agency, offering strategic insight support for FMCG/ CPG and Consumer Healthcare products and brands.
As a Virtual Agency, we're powered by a large global network of research specialists, marketers, technicians, academics, innovators and sample providers.
With fewer overheads we deliver much more for your research budget with more speed, flexibility and agility.
We provide full service research design & delivery, business insight and supporting strategic direction, which begins with understanding you, your business and your product’s Purpose.
We are 'joined-up thinkers'. Experts in New Product Development (NPD) and product innovation but we focus on the whole Product Life-cycle (from ideation to in-market renovation).
Specialising in Health & Personal Wellbeing, and Food & Drink FMCG, we dig into consumer interaction, and connection with your products across multiple judgement moments.
This includes the:
- Development and communication of your proposition
- Path to purchase and shopper experience of buying it
- In-home consumer experience of using and living with it
To discuss further how we can help, please contact Matt on matt.nelson@product-purpose.com
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Industry
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Market Research
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Company size
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2-10 employees
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Headquarters
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United Kingdom
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Type
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Privately Held
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Founded
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2021
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Specialties
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FMCG & Consumer Healthcare, Quantitative & Qualitative, Consumer & HCP, Product Innovation, Product Renovation, Usage and Attitudes Studies, Concept Development and Assessment, Functional and Emotional Packaging Research, Range Building , Claims Research, In-Home Product Testing, Volumetric Sales Forecasting, and Shelf Testing
