Remaking Fertility

For patients, fertility clinic websites are one of their first sources of information.      For clinics, websites are their store window, in which they want to present their services in the best light possible.     But what role do you think fertility clinic websites should play?       Let us know about your experiences in the comments ⬇️    Read more about this and our other research here: https://lnkd.in/dqPE7QBq

Fertility treatments can be expensive for many patients 💰      In our final workshop brief, we dive into the information gap surrounding the hidden cost of fertility treatment.       We explore the importance of supporting patients in making informed decisions and the steps we can take to get there.     Read more here:   https://lnkd.in/dqPE7QBq     Our greatest thanks to:    - Remaking Fertility's research lead Manuela Perrotta,   - The project partner Progress Educational Trust and its director Sarah Norcross,    - The British Academy for funding,   - Our design collaborators Research Retold.     Please share our research digest with anyone who might be interested and do let us know what you think in the comments below.       #FertilityResearch #ivfaddons #ResearchDigest #MedicalEthics #FertilityTreatment #Debate 

How can #fertility professionals support their patients and inform them about their options regarding time-lapse videos?    In this short animation, we break down our research into the critical issues surrounding how IVF embryo development videos are received by patients.     We have found that most IVF patients do not know how to interpret embryo development or understand what the video means for their particular case and treatment.     If you’re interested in sharing this video with your patients, get in touch.     Read the full report here: https://lnkd.in/eCbicZ7t    #IVF 

How can #fertility professionals support their patients and inform them about their options regarding time-lapse videos?    In this short animation, we break down our research into the critical issues surrounding how IVF embryo development videos are received by patients.     We have found that most IVF patients do not know how to interpret embryo development or understand what the video means for their particular case and treatment.     If you want to share this video with your patients, get in touch.     Read the full report here: https://lnkd.in/eCbicZ7t    #IVF 

Do fertility clinic websites provide accurate information about fertility treatment add-ons?      In our research digest, we took a closer look at how fertility clinic websites portray these treatments. Our new brief highlights the urgent need to enhance the quality of information on add-ons.    You can find the full research digest here: https://lnkd.in/dqPE7QBq    Our greatest thanks to:   - Remaking Fertility's research lead Dr Manuela Perrotta - The project partner Progress Educational Trust and its director Sarah Norcross   - The British Academy for funding - To our design collaborators Research Retold   Please do share our research digest with anyone who might be interested and do let us know what you think in the comments below.     #FertilityResearch #ivfaddons #ResearchDigest #MedicalEthics #FertilityTreatment #Debate  

In our latest research digest, we take a closer look at the wide information deficit regarding the costs of fertility treatments.      We explore the importance of allowing patients to make informed decisions and the steps we can take to get there. Read more here: https://lnkd.in/erxhjc5N   #CostofLiving #FertilityTreatment 

I am delighted to share the culmination of a decade of work in my new open access book, "Biomedical Innovation in Fertility Care: Evidence Challenges, Commercialization, and the Market for Hope". In this book, I explore the often-debated treatment add-ons as examples of the biomedical innovation model in fertility care, examining how evidence-based medicine intersects with a highly commercialised sector. One of the central themes I discuss is the concept of a 'hope market', where the potential of new treatments can sometimes outweigh the evidence. This market, largely unregulated, can put significant pressure on patients, turning them into consumers faced with difficult treatment decisions. If you're interested, the book is freely available here: https://lnkd.in/eZSw3VD7 I am deeply grateful to all who supported me throughout this journey: the Wellcome Trust and The British Academy for their generous support, all my collaborators, and the patients and professionals who shared their insights with us. This work would not have been possible without your invaluable contributions. #hopemarket #fertilitycare #biomedicalinnovation #IVFaddons #newbook Bristol University Press and Policy Press Paul Stevens

How can we empower patients to make well-informed decisions within an increasingly commercialised market?     Earlier this year, we invited a range of participants to discuss the importance of cost transparency when making informed decisions.     Workshop participants underscored the importance of providing precise written information about treatment costs to enhance patients’ informed decision-making and consent.     Several participants stressed that patients should have the opportunity to take this information home, fostering open discussions with others, including fertility counsellors and individuals within their social networks, before committing to treatment.     This information should include signposting to reliable sources such as the NHS and the HFEA and include an average cost list from authoritative sources to facilitate comparison.    Read more about this research: https://lnkd.in/erxhjc5N     

Catch up on the recent Progress Educational Trust event about IVF add-ons.     It was an insightful event we're proud to have been part of! Listen to the event podcast here: https://lnkd.in/ePmwiA7y And read more about our work on addressing the challenges raised by 'add-ons' to IVF treatment here: https://lnkd.in/e5ASniby 

📣 New Resource Available 📣     We are thrilled to share with you the release of a comprehensive toolkit to address the challenges and concerns surrounding the potential overuse of add-ons in fertility care.     In collaboration with the Progress Educational Trust, we have successfully developed this toolkit, which encapsulates in-depth discussions, concerns, and innovative proposals to tackle the key challenges identified in the field of fertility care.     The toolkit, a result of extensive engagement with diverse stakeholders, offers fourteen collaborative proposals and key recommendations for their effective implementation.     It serves as a valuable resource for patient associations, clinics, and regulators, with a focus on empowering patients in their treatment decisions and improving the quality of information in fertility care.    We’re excited to hear what you make of it! Please let us know if the comments below or send us a message!    Discover the toolkit here: https://lnkd.in/e5ASniby