Scoop.

We recently teamed up with Albert's Schloss on their mega-successful Oktoberfest 24’ campaign! With keg tapping, live brass bands, and plenty of biers and bratwursts, it was not to be missed.🍻 Before the Oktoberfest kick-off, we built pre-event hype with our PR gifting strategy, where PR boxes filled with Bavarian-beer and branded steins were sent to handful of lucky influencers and media contacts! To make sure Albert’s Schloss was seen as the go-to destination to celebrate Oktoberfest, we invited our top-tier media contacts and some of our fave creators to experience the full Schloss vibe, across their venues in Manchester, Birmingham, and Liverpool. Here are some of the standout results we achieved: ✔️ 38 Pieces of Press Coverage ✔️ 288.4M Estimated Media Reach ✔️ 15 Influencers in Attendance ✔️ 62 Pieces of Influencer Coverage ✔️ 268.4K Estimated Influencer Reach Overall, the campaign generated some amazing content and results, and we cannot wait to see what’s brewing next for Albert’s Schloss!🍻 Check out our Instagram, @scoopagency_, to get the inside scoop on our latest case studies, client news, and everything exciting at Scoop!⭐️ https://lnkd.in/eq_qVM-6

I’m absolutely DELIGHTED to announce that I have been promoted to Senior Communications Executive at Scoop. 🥰 The past 18 months have been insane, filled with challenges, growth, hard work and learnings every single day. I couldn’t have reached this point without the unmatched support from the whole of my lovely team Scoop - with a special shout out to Kara Doyle who has literally coached me every step of the way 🩷 Looking forward to this next chapter and the VERY exciting projects coming up 🚀 Let's goooo Scoop. ⭐👏

We're super excited to share some of our highlights from our recent work on the Museum of Illusions Manchester launch campaign✨ Partnering with some of Manchester’s top suppliers, we supported the planning and execution of the museum's epic launch party, where we invited some of Manchester’s local businesses and biggest creators to give them a sneak peek at the museum’s mind-blowing exhibits. From crafting illusion-inspired canapés and cocktails to organising some mega entertainment with live performers, and even sourcing edible entry tickets and balloons - we made sure every element left guests speechless! Here are some of our launch campaign highlights: ✔️A total of 67 pieces of media coverage ✔️An estimated media reach of 247M ✔️A total of 89 pieces of influencer coverage ✔️An estimated influencer reach of 1.02M Museum of Illusions Manchester is now open to the public and trust us — you don’t want to miss this one! Video credits to Laurence Ellis 🙌

Proud moment for Team Scoop!✨

BACK TO SCHOOL! 📚💼 Exciting times for our managers Kara Doyle and Tasha Bloom as they start the Marketing Week Mini MBA with Mark Ritson this week, to brush up on their marketing skills. Our team is always learning, growing, and staying ahead in the marketing world. We can’t wait to see the new skills and insights they’ll bring back from the course, implement in client campaigns and inspire the Scoop team! 🚀 Just watch this space…

A little appreciation post for team Scoop. 💥 It's the first week we've had our full team in HQ for what feels like *forever* after a busy few months of events, NSOs and of course... summer holidays 😅 The creative ideas, teamwork and passion coming from everyone this week has left me feeling v proud, and we've had a lot of fun doing it. Excited to see all of the team's graft come to fruition over the next few weeks our campaigns begin to land and we open new venues to the public 🌀 We're also mega excited to have expanded the team with the official appointment of Natasha as Marketing Exec, plus bringing in Martha Moore on a long-term contract to support on all things PR, as we head into Q4 with a couple of exciting new client announcements 👀 Let's go team 🚀 Kara Tasha Izzy Bethan Tom Natasha

Have you spotted Museum of Illusions mind-bending OOH around Manchester this week? As we ramp up anticipation ahead of the launch in a couple of weeks, Market St's heritage illusionist 'The Windswept Man' was swept up in the excitement, seemingly being drawn into the striking fly-posters around the city centre. We loved working in partnership with the super-creative team to deliver the stunt, engaging onlookers and already racking up over 375,000 views on social across owned & earned channels. A fun week in PR indeed! It's the first of many exciting plans for launch, as the first Museum of Illusions in the UK officially opens in the city centre two weeks today. Big thanks to all of our brilliant partners & everyone involved in bringing this one to life. Full content linked in the comments. 📸 Adam Pester

From Madrid ➡️ Manchester... One of the best bars in the world, SALMON GURU , will be in the city for ONE DAY ONLY this Sunday (25th August) in an amazing takeover, for Bar Finders Keepers 1st Birthday Celebrations! 🥂 Salmon Guru will be swapping the streets of Madrid for the marina of New Islington - hosting an amazing pop-up event featuring mixologists from Salmon Guru Madrid - which was recently named the 16th Best Bar in the World on the prestigious World’s 50 Best Bars list. 🔥 The event, which marks Salmon Guru’s first residency outside of London, will give Manchester residents and cocktail lovers from afar a chance to taste the Madrid bar’s creations, including its infamous Tropical Vieux Carre, featuring Highland Park whisky, cognac, red vermouth, mango and hops. Head to @barfinderskeepers on Instagram for more information & bookings - to make sure you don't miss out! 🇪🇸 https://lnkd.in/e5QWehJS

The Castings, a brand-new Build To Rent community in Manchester’s up-and-coming Piccadilly East, was gearing up to open its doors to residents in Summer 2024 and in order to make the development a success, they *had* to build hype and create major interest. With 352 homes to rent sitting in the heart of the next generation of the city, The Castings was set to become the city’s hottest new BTR, as a bustling, community-led development - and who better to spread the word than team #Scoop? 📣 Prior to launching, Scoop were brought on to build intrigue around this gorgeous, design-led development and drive enquiries from potential residents. We were tasked with raising awareness of the new location and securing tenants - and that’s exactly what we did. Our campaign resulted in an incredible 41 pieces of coverage, with a total reach of over 18M ✔️ In addition, we welcomed in 15 influencers across The Castings’ launch events, securing engaging content and reaching an additional audience of over 489k. Read more by heading to our website 🏠 https://lnkd.in/ekvhEh5W #manchesterproperty #propertynews #propertypress

Happy Birthday to The Blackfriar Salford! 🥳 After the massive success of last year's huge giveaway, our friends at The Black Friar are celebrating their 3rd Birthday with a special £33 menu AND another massive giveaway, with over £70K worth of scratch card prizes to be won… All. Month. Long. During the whole of August, every visitor (whether drinking or dining) will receive a free INSTANT WIN Birthday Scratch Card. with their bill. Prizes include winning your meal on the spot, free cocktails, or vouchers to be redeemed in September! And that’s not all, the exclusive birthday menu, curated by award-winning Chef Ben Chaplin and his team, is priced at £33 for 3 courses and is available from Monday to Saturday. The menu features a mouthwatering selection of delicious a la carté dishes and pub grub favourites, such as Harissa Spiced Lamb Meatballs, Whole Line Honey Glazed Mackerel, Pork Tomahawk + Baked Feta and Sicilian Lemon Tart. 😋 Don’t miss out on the best 3rd Birthday celebrations in town!