Scratch Creative

Cole Buxton X KaDeWe Another one of our latest retail installations in Germany for Cole Buxton. KaDeWe is Europes second largest department stores after Harrods, London and now features a 3 month retail installation for British luxury sportswear brand Cole Buxton. #Retail #Design #Build #Fitout

UVU London Popup We partnered with UVU for their latest popup store on Greek Street, London this April for the launch of their latest collection; Devine Stampede. UVU has captured the high of running like no one else. Started as a group of close friends of founder Adi Gillespie, UVU is now a fully-fledged sportswear brand filled with an international club of athletes pursuing greatness. The brand is driven by a core philosophy – “The graceful pursuit of a superior self”. Taking over 59 Greek Street, we designed, built and installed a temporary retail space, opting for a minimalistic approach utilising light boxes & custom fabricated floating rails. Within the basement, we also created the exhibition space, featuring the brands devil mascot, utilising the existing light well to create an immersive experience for consumers. The pop-ups have been a huge success for the brand, their community is very much worldwide and meeting them face to face again adds more weight to what they do. #design #build #retail #popup

Introducing Gymshark Selfridges 🇬🇧 We’re proud to share a project that we have been working on over the past few months, as Gymshark launch two new permanent stores and two pop-up locations in Selfridges London and Manchester Trafford Centre. Towards the end of 2023 we began work, creating an entirely new SIS retail concept for the brand as Gymshark launch their most premium Athleisure collection, with one of the UK’s most prestigious retailers, Selfridges. The concept was always intended to be minimalist, creating a premium retail environment that feels as good as it looks, allowing larger circulation around fixtures with integrated product lighting and details such as custom barbells for product rails, knurled fixture details within the fitting rooms as a subtle nod to the gym. Featuring bespoke joinery finished with Forcrete Micro-quartz with colour matched porcelain tiles sourced in Italy to achieve a monochromatic design, intended to create a premium space that allows the product to take centre stage throughout. 📍 Selfridges, Oxford Street LV1 & LV3 📍 Selfridges, Trafford Centre LV0 & LV1 #RetailDesign #VisualMerchandising #BrandExperience #StoreDesign #Fitout #Design #Build #VM #Retail

Candy Kittens ISM 2024 Founded in 2012 by Ed & Jamie, Candy Kittens has taken the confectionery world by storm; creating 100% plant based sweets that taste as great as they look. Now stocked across stores such as Selfridges, Waitrose, Tesco, Sainsburys, Boots & Asda to name a few, trade shows such as ISM have been an important opportunity to show off the product and tell the story behind the brand. This year, we were approached to bring their brand to life at this years ISM Trade Show in Cologne, Germany. We created this immersive 8x7m space, to welcome potential buyers into the world of Plant Power. Featuring a greenhouse with product display area, meeting zone, open bar and digital screens. Designed in a modular construction to allow for easy reconfiguration across multiple shows. Welcome to Plant Power 🌱🍬 #Design #Build #Exhibition #Experiential

Sol De Janeiro X SpaceNK Delica Drench officially launched, and how else can we celebrate other than touring the length of the country in partnership with SpaceNK, giving thousands of visitors a chance to experience the latest launch from Sol De Janeiro? The experiential Popup space brought Brazilian warmth and spirit to London, Edinburgh and Liverpool, officially launching the new Delica Drench Body Butter in the UK. The pop-up provided customers with a variety of experiences within each layer of the space. Visitors can try out the latest range of Sol De Janeiro products, write a compliment for the next person on the pay-it-forward screen, get skin hydration levels checked by an expert, test their concentration on the custom buzz wire for a chance to win a free Delicia Drench Mini and create memories in the photo booth before leaving the space. This fully custom space toured Westfield White City, Edinburgh St James Quarter and finished up at LiverpoolONE. #Design #Build #Experiential #popup #beauty #tour