Taboola

Taboola is redefining performance advertising—going beyond native, beyond limits. Introducing Realize 🚀 our bold step into the full performance market. 💼 Ready to Realize your success? Watch this to hear more about today’s announcement from Adam Singolda, our Founder & CEO: https://lnkd.in/ga4_-fCJ Want to dig into the details? Read all about it here: https://lnkd.in/g_6PgWgx Let’s Realize what’s possible. #RealizePerformance #PerformanceMarketing #DigitalAdvertising #OutcomesAtScale #RealizeYourOutcomes

Wondering how AI can boost your targeting accuracy? 🤔 Our blog breaks it down! AI tools sift through massive datasets to find your ideal audience and predict how they'll respond to ads. 💡 📊 Learn how to leverage machine learning for better ad performance and reach the right people at the right time. 👉 https://lnkd.in/dFS6TDAw #PerformanceMarketing #MarketingStrategy #CampaignOptimization

💡 It's time to tackle imposter syndrome and gender bias head-on! Gender inequality can stifle creativity, but with mentorship and support, we can pave the way for true empowerment. 🙋♀️ Read tips on creating a workplace where everyone feels heard and valued. 🌍 https://lnkd.in/eUUydcUE #Empowerment #GenderBias #ImposterSyndrome #WomenInLeadership

Testing in a controlled environment is one thing, but testing with real traffic is a game changer! 📊 Our latest blog explores how we leverage real-world data to perfect its CI pipelines. Get all the insights https://ow.ly/ebeJ50Vc4MH #DevOps #SoftwareTesting #TechStrategy #AdTechInsights

🏅What does "performance" mean to you in 2025?  For us, it's driving results beyond search and social. It's the energy we felt at our recent Sales Kick-Off, celebrating the launch of realize and, the hard work and achievements of our Taboolars.  Want to learn more about how we’re defining performance? Head to the link below to read more about this year’s electric SKO event in North America! https://ow.ly/NVJa50Vk7FF #realizeforadvertisers #saleskickoff #realize #TaboolaLife

Want to know why some ads smashed performance goals — while others flopped? We broke down 2024's Best Display Ads to uncover what worked and how you can apply these insights for 2025 success. 👉 Read the full breakdown: https://lnkd.in/eUZzpymG #AdCreatives #DisplayAds #PerformanceMarketing ✨ Insights powered by: Georgi Todorov, Creator and Founder of Create and Glow Mimi Nguyen, Founder and Head of Cafely

Big news! We've hit a decade in working with Microsoft, powering advertising across their iconic properties, including MSN. And now -> we're going even further, powering advertising on Outlook and Office 365. Performance advertising takes center stage, as Taboola and its technology platform Realize continue to give advertisers more ways to drive growth.

🤖 Meet the Minds Behind #TaboolaAbby – our GenAI Assistant! Abby is revolutionizing performance marketing with cutting-edge GenAI, enabling advertisers to launch high-performing campaigns fast—creating visuals and ad copy in seconds. 💡 A global team of experts across Israel, Taiwan, and Los Angeles made Abby a reality—blending AI strategy, creativity, and technical innovation. And the results? Campaigns created with Abby go live 75% faster! Meet Abby—and the brilliant team behind her—here. 🔗 https://ow.ly/27an50V4m17 #AI #AdTech #GenAI

Have you asked yourself if Google Ads is right for your business? 👀 While Google Ads offers high customization, they also come with steep costs, especially in competitive fields! Read our blog for expert insights on when Google Ads are worth it and when they might not be. https://lnkd.in/ejvVJP_c 💡 Contributors include: Chris Coussons, CEO and Founder of Visionary Marketing Domante Gerdauske, Digital Advertising Team Leader at Omnisend Maggie Swift, Co-Founder and CEO of Unframed Digital Neal K. Shah, Chairman and CEO of Counterforce Health Muhammad Ummar Rashid, SEO Specialist at DigitalWillow Nikita Khandheria, Owner of ERIA Stephanie Kaufman, Founder and Managing Director of UPBEAT Lou Haverty, Owner of Skid Retailer Fergal Glynn, Chief Marketing Officer and AI Security Advocate at Mindgard #SMBMarketing #PerformanceMarketing #MarketingStrategy #AdOptimization

Many advertisers struggle with paying for views that don’t convert. Performance advertising offers a powerful alternative by focusing on genuine engagement and results. In our blog, you’ll learn: 💥 Why performance ads beat CPM 💥 How to use adtech for better results 💥 Tips to optimize ad spend Find out how to unlock your superpower and drive meaningful outcomes with your campaigns! 📈 https://lnkd.in/ekbDa6Ai #PerformanceMarketing #ConversionMarketing #MarketingStrategy