Terminalfour

What sets thriving higher education digital teams apart? 🌟 Digital marketing is vital for student recruitment, brand visibility, and institutional success. But why do some teams flourish while others falter? In our latest blog, we unpack the key success factors driving high-performing digital teams in higher education, including: ✅ Strategic alignment with institutional goals ✅ Data-driven decision-making ✅ Collaboration across departments ✅ Effective resource allocation ✅ Agility to adapt in a dynamic environment Whether you’re leading digital efforts or supporting them, these insights may help you transform your team’s impact. 👉 Read the full article here: https://lnkd.in/ej6JH2Ee

A busy week for us with Ben Kenyon and Declan Faulkner at the Scottish Web Folk Conference in Dundee, Scotland 👋 👋 If you're there, make sure you say hi as we're always delighted to share our experiences from working with over 250 Universities and Colleges worldwide 👋 👋  Also, later today Ben will also be presenting and sharing experiences on an exciting project we launched during the year, more on that later :)

We're in Las Vegas this week at the American Marketing Association #AMAHigherEd Conference and have a very special prize draw to celebrate the launch of our Terminalfour Search product built with the help of our partners SearchStax & Amazon Web Services (AWS) #HigherEdMarketing Make sure you come over and say hi 👋 👋 👋 We always love to chat about all things digital engagement, web content management and search.

This year, colleges and universities turned up the creativity for Halloween, finding fun and inclusive ways to bring students together and build campus spirit. 🎃👻  From haunted house tours to virtual costume contests, these initiatives show how institutions are adapting to keep traditions alive while engaging students in fresh, innovative ways. Get inspired by how institutions across the country are making student engagement a priority! 👉 https://lnkd.in/d86nJdZJ Nice job, Georgetown University Boston University Penn State University University of Galway Miami Dade College University of North Carolina at Chapel Hill UCLA

We’re heading to the AMA Symposium for Higher Education Marketing in Las Vegas next week, and we’re ready to connect! If you're attending, stop by for a chat about digital engagement, web content management and website/portal search. We'll also have a very unique and special Lego competition you can enter :) #AMAHigherEd #HigherEdMarketing #Terminalfour #VegasBound

Students' attention spans are short, and visuals are vital for engagement—especially in higher education. But what if you’re not a trained designer? Our latest blog post, "Visual Storytelling Made Easy: Top 10 Tools for Non-Designers in Higher Ed," showcases powerful, user-friendly graphic design tools that empower higher ed marketers to create impactful visuals, from social media posts to infographics. Ready to transform your storytelling? Explore the top tools to elevate your content without needing extensive design experience! 🌟 🔗 Read the article here: https://lnkd.in/ev7bprtm #HigherEdMarketing #VisualStorytelling #MarketingTools #DesignForNonDesigners #DigitalMarketing

Attending Educause 2024 in San Antonio?👋👋👋 Make sure you say hi 👋👋👋 As well as our amazing Digital Engagement & Web Content Management Platform, come over and see Terminalfour Search, our new website and portal search solution built for the needs of Universities and Colleges. Help students and staff find answers fast! #educause24 #highered #digitalexperience

Is your higher ed website delivering the results you need? From enhancing user experience to optimizing for mobile, this article outlines 5 powerful strategies that can elevate your institution’s digital performance. Whether you're focused on increasing student engagement or boosting recruitment, these tips offer actionable insights to help you stay ahead. 🔗 Check out the full article on our higher ed marketing blog: https://lnkd.in/eR64-i69 #HigherEd #WebsiteOptimization #DigitalMarketing #StudentRecruitment #UX #HEmktg #higheredmarketing

We're delighted to be attending the Higher Education focused ContentEd Conference 2024 in Liverpool, organised by the amazing Pickle Jar Communications and Tracy Playle PCC. If you're there, make sure you say hi to Ben Kenyon & Aileen Sheridan 👋 👋 👋 👋

As the demand for STEM graduates continues to grow, higher education faces the challenge of standing out to attract the next generation of talent. Effective marketing plays a vital role in showcasing the unique opportunities STEM courses offer, from cutting-edge research to real-world career pathways. In our latest article, we explore 7 innovative ways universities are successfully marketing their STEM programs to prospective students, including: 🎯 Personalized outreach through social media 🔍 Highlighting research and state-of-the-art facilities 🌎 Connecting students with future career opportunities 🎓 Promoting diversity and inclusion in STEM 💻 Engaging prospects with virtual experiences Read the full article here: https://lnkd.in/e8J7Aei9 👏 Shout-out to: Montana University System Southern New Hampshire University Massachusetts Institute of Technology Northern Arizona University University of Washington University of California, Berkeley University of Nebraska System Keck Graduate Institute Georgia Institute of Technology Northern Michigan University Victoria University of Wellington University of Glasgow Margie and Bill Klesse College of Engineering and Integrated Design at UTSA Community College of Rhode Island #HigherEdMarketing #STEM #UniversityMarketing #StudentEngagement #EducationTrends #DigitalMarketing