The Influence Crowd

Widgit is a powerful visual language that helps adults and children with special needs and disabilities to communicate, read and learn by using pictures instead of words. Widgit has been on a mission to make family days out more accessible to people with additional needs and provide guides and signage that help individuals navigate a day at the zoo, theatre or amusement park. When Widgit partnered with Woburn Safari Park to help autistic and pre-verbal children prepare for their visit, they asked us to secure publicity for the collaboration. The aim was to highlight the great work Woburn Safari Park are doing so other businesses in the leisure sector would see the benefits of using the Widgit resources. ⭐Read our case study to find out what we achieved for them: https://ow.ly/bxN850TIA1E #Autistic #Austism #Education #SEN #Communication #PR #PRAgency

If you have data, then a press release is the best way to get the news story out there, following it up with offers to interview schools or experts on the issues the data reveals. What's more, post about the coverage on your social channels and email it to your marketing lists to further develop trust. #PR #PublicRelations #Education #EdTech #marketing

Is PR good for your business? Catherine Lane of The Influence Crowd shares the three main reasons why companies come to us for help. #EdTech #PublicRelations #PR #EducationPR #Education #EducationIndustry

Do you ever feel like your marketing campaigns aren’t hitting the mark? In our latest blog post, we dive into how smart PR strategies can help to build trust within education, giving your business the credibility it needs to stand out. Think great messaging, media coverage, influencer shoutouts, and conference speaker slots that ensure your audience notices your brand. We even share a real-life case study on how shifting to human-centred PR messaging took one education brand’s exposure through the roof. Read it here: https://ow.ly/etFl50TQyTA #PR #PublicRelations #Education #EdTech #marketing

Having third-party endorsement from the media can catapult your business in the trust stakes.🚀 We saw traffic to one of our client’s websites increase by thousands following a slot that we secured for them on BBC’s The One Show. And even 12 months after the broadcast appeared, schools were still calling up for demos of the product mentioning that they had initially come across it via The One Show. #PR #PublicRelations #Education #EdTech

Huge congratulations to super star teacher, Alison Eason, who won the Change-Maker of the Year award at the Nasen awards!🎉 We've had the pleasure of working with Alison as part of our PR work for Widgit. #teacher #teachers #PR #education #schools

We're thrilled to share this coverage that we secured for our client Ellucian in Times Higher Education #HigherEducation #Education #Students #University

Wow, we're overwhelmed by the response to our new 'Sell to Schools' guide! If you'd also like to unlock the secret to selling to schools, including learning how to: ⭐Engage with schools successfully ⭐Secure qualified leads ⭐Build trust and increase sales ...download your FREE copy here: https://ow.ly/T2Cs50SVbzk #EdTech #PublicRelations #PR #EducationPR #Education #EducationIndustry

We get it. It’s that mid-point of the Autumn term and you are slowly drowning in all the content you need to create by December. A new product page for the web site here, the weekly blog there, oh and you cannot, must not let the case studies slide. And did I mention that e-book that has to be written by Christmas so your January campaign kicks off with a bang? If this is you right now, what you probably need is a team of communications experts that know the education market inside and out to step in and just get *things* done. Although we spend most of our time working on PR campaigns that set the world alight, there is nothing more we love than helping you spruce up your content. So if you need a bit of help, here are some of the things we can take off your list for you... #education #PR #content #contentmarketing #marketing #PRagency #edtech

Anyone who has ever struggled to join in a conversation, ask a question or follow a discussion will know just how isolating such an experience can be. This is what school is like for many children with communication difficulties or language delay. We're delighted to share this HWRK Magazine coverage that we secured for our client Widgit in an article about wellbeing strategies for children with communication difficulties. Read it here: https://ow.ly/k4C350TueBK #communication #SEN #languagedelay #school #schools