TRIP

TRIP is now available in Frontier Pubs! Whether you are catching up with friends, winding down after work or just looking for a moment of chill, you can now enjoy a TRIP in some of the best pubs around. Shoutout to Frontier for embracing the future of mindful drinking! 🥂

TRIP x Revolution Bars Group PLC 💥 Check out TRIP on the new menu at Revolution Bars nationwide – a game changer and fantastic step forward in bringing mindful drinks to even more people and even more occasions🍹 Whether it’s in a cocktail, mocktail, or enjoyed on its own, TRIP is ready to elevate your next night out with refreshing favourites: Peach & Ginger and Lemon Basil🌿✨ Social drinking has never been more stress free! We'll drink to that 🥂

🚨 We're hiring - Brand Spotlight 🚨 Want to be part of the fastest growing soft drinks brand? Passionate about growing meaningful brands? 🚀 Come and join our team of 60 superstars who are dedicated to making everyday mental wellbeing truly accessible.✨ Fresh from the success of our biggest campaign to date at TRIP, we're hiring for the below roles in our marketing team: 📍Content Lead 📍Shopper Marketing Manager 📍U.S. Brand Manager If you or someone you know might be a great fit, don't hesitate to get in touch! Apply via the link in comments 🙌

🚨 Younger generations could dramatically change the future of the alcohol industry 🚨 We’re incredibly proud to share that our founder, Olivia Ferdi, was featured in Euronews' The Big Question discussing the future of non-alcoholic beverages and how functional drinks like TRIP are shaping the way we relax and socialise. 🍹💆♀️ In the interview, Olivia dives into the growing demand for drinks that offer calm and relaxation. With the rise of wellness-focused consumers, particularly younger generations, it's clear that alcohol-free options are becoming a key part of how people unwind. As Liv says: “Show me someone who isn't experiencing a moment of stress every day. We all need a little calm in our lives.” 🌿 The future is bright for functional drinks, and we’re on a mission to make those moments of calm a reality for everyone. 🌟 Catch the full conversation linked in the comments and find out how TRIP is leading the way! 🚀

Will Gen-Z spell the end of the alcohol industry?   Co-founder of TRIP, Olivia Ferdi joins Hannah Brown on this week’s episode of #TheBigQuestion to discuss the changing attitude towards alcohol and why CBD could be the new way to socialise and destress. In full: https://lnkd.in/dP_jMUB5

A record-breaking month 😍 proving that mindful drinking isn't just for Dry January Dry Jan has been our biggest campaign yet, and we couldn’t be prouder of everything our team has achieved this month. To celebrate, here are some of our favourite moments from January 💫 1. Setting a new record-breaking month for TRIP (following 4 consecutive weeks of records being broken) 🎉 2. Making a return to TV screens or the 3rd time 📺 3. Over 1,000 FSDUs landing in stores across the UK 🛍️ 4. Our founder, Olivia Ferdi live on Bloomberg TV, Euronews, and BBC Radio 🎤 5. Seeing TRIP featured in Vogue, Forbes, The Daily Mail, The Sun, and over 25 other publications 📰 6. Launching our new Magnesium Powders and breaking the internet 💥 7. Ranking as the #2 fizzy drink on Amazon & the #1 & #2 best-selling drink on TikTok Shop 🏆 8. Launching our biggest-ever influencer campaign with support from celebs like Ashley Graham & Millie Mackintosh 🌟 9. Gifting January babies in our community all month long 🎁 10. Welcoming 6 new team members into the TRIP family 🫶 Here’s to more moments of calm and growth in the months ahead! 🙌

It’s Bonus season 💰 and it seems like our retail team deserve a pay rise 📈 💥 Apparently TRIP is the only drinks brand in the UK’s leading 12 national retailers (ex discounters) Coca Cola ❌ Pepsi ❌ Red Bull ❌ TRIP ✅ To think that when we started TRIP, the calming drinks category didn't exist, it’s truly amazing to be rubbing shoulders with all these great household brands! 🙌 🤯 That said, Linkedin we need your help doing some detective work 🕵, if anyone can point out a drinks brand that is in 12/12 of the below we’re offering a free 3 months supply of TRIP 💥 🙌

Party Hard, Drink Soft. 🎁 The perfect gift doesn't exi... 😍😍 ! January birthdays - we know they’re a hard sell. We're all quite happy to hibernate until February.... But January babies deserve to be celebrated just like anyone else. That’s why we've been gifting the ultimate Dry January birthday party kit to our incredible fans and community, all month long! 🎉 We’ve been blown away by the love and support we've seen shared on social and with just today left to enter, don’t miss your chance to win for yourself or a friend! Head to our website for more details. 💌

Millie Mackintosh is setting the bar high for Dry January with style! 🙌 Fresh off the success of her book launch this month, we're absolutely loving Millie’s delicious TRIP mocktail. Just pour over your favourite glassware, garnish it to perfection, and you've got the ultimate alcohol-free treat. 🍹 Mindful drinking isn't just for January - cheers to delicious options that help you relax and unwind, this month and beyond 🫶

450+ stores, 24 states and 300 cities - from this week helping millions find calm across the US! Delighted to share that we’re partnering with Sprouts Farmers Market 🙌 They are a perfect fit with the TRIP mission, known for curating the best of better-for-you, natural and innovative products. Always love seeing the range of TRIP drinks in store, especially with our Calm partnership meaning every single customer gets a free Calm premium membership with every drink. Team USA let’s go! 🇺🇸 We’re just getting started !