Twenty One Twelve Marketing

Incredible morning with Mio Coaching at The Ivy Collection last week! 🤩 Chloe Staines and Cameron Bailey enjoyed a morning learning from the Mio Coaches & Founders Chris Evans, Victoria Gosling OBE , Rhian Davies, and David Haimes. The session focused on creating the right conditions for team success: 🧘♀️ Leading calmly through chaos 🔄 Showing up consistently every day 🦁 Making tough calls with courage 🌱 Building environments where people flourish These sessions with Mio are fantastic for picking up actionable strategies while building valuable connections. We can’t wait for the next one! #Leadership #Coaching #Mindset

Check out that view 😍. We had a great time leading a partnerships workshop for an inspiring group of fintech leaders last week! Henry McIntosh and Gabriel McCluskey helped attendees craft an ideal partner profile and create compelling partner value propositions. They also shared insight from the Fintech Partnership Playbook, which is dropping next week. It contains everything fintechs need to know to successfully identify, create and enable partnerships. A huge thank you to Kyle Masterson and SHIFT Open Finance Community for inviting us to talk. A big thank you to Matthew Lamb and Howard Kennedy LLP for hosting. And kudos to Alexander Ford for a brilliant go-to-market session! Sign up to our newsletter to get access to the playbook! https://lnkd.in/eHGQa8BS

📈 Stuck on your partnership strategy? You're Not Alone. Most channel partnerships fail within a year, but it doesn't have to be that way. In our recent Forbes Business Council article, we uncovered the four critical reasons partnerships underperform: - Misaligned goals and values - Broken onboarding processes - Weak performance tracking - Lack of ongoing support The good news? These challenges are fixable with the right approach. We've created actionable, proven strategies to transform your partnership model from struggling to successful. 👉 Check out the full insights on Forbes:  https://lnkd.in/gEv79rzy #ChannelPartnerships #BusinessGrowth #StrategyTips

💡 Have you ever felt like your sales and marketing efforts are missing the mark? You’re not alone—and the issue could be a faulty value proposition. Providing real value is the difference between clients walking away or saying yes. That’s why Twenty One Twelve Marketing have co-created “The 5 Symptoms of a Faulty Business Proposition” with Sold to help you craft a clear, unique value proposition. Inside, you'll discover:   🟣 How to spot the warning signs of a weak value proposition  🟣 Why traditional corporate branding might be holding you back  🟣 The domino effect that's crushing your growth potential  🟣 Real success stories to inspire your transformation  🟣 Our exclusive Triple C Framework for unlocking your unique advantage 👉 Want a free copy of the guide? Comment “Guide” below, or message us directly to book a strategy call. Let’s help your business stop blending in and start standing out. #StrategicPartnerships #ValueProposition #B2BPartnerships

🚀  Introducing The Ultimate Guide to Scaling Referrals 🚀 84% of B2B sales start with a referral – are you missing out? Referrals are a powerhouse for business growth, yet so many companies overlook them, thinking they’re unpredictable or hard to control. We’ve got you. Our Playbook will cover how to: ✅ Identify and engage the right referral partners  ✅ Build a scalable acquisition framework  ✅ Measure success with proven strategies  ✅ Leverage tools to expand your client base and drive revenue 💡 We recently helped a wealth management firm double its referrals using strategic introducers – smart strategies work! 🎯 Looking to unlock more referrals for your business? If you would like a FREE copy of our playbook, send us a message or comment below! #ReferralMarketing #BusinessGrowth #LeadGeneration #Networking

Delighted to share that Twenty One Twelve Marketing has been featured in Forbes, discussing why traditional cold outreach is failing and what actually works in B2B lead generation. Some key insights from the piece: 1. Only 5% of your target audience is "in market" at any given time. Cold outreach to the 95% is only likely to burn addressable market. 2. 84% of B2B decision-makers start their buying journey with a referral, not a cold pitch. 3. The average decision-maker receives 120+ emails daily. Your generic "Hey {FIRSTNAME}" isn't cutting through. Instead, we explore how strategic partnerships are revolutionising lead generation. It's about connecting with people who already have your prospects' trust and can make warm introductions when the timing is right. Want to learn how to build a sustainable pipeline through strategic partnerships? Read the full article via the link below. https://lnkd.in/exHN-8G8 Grateful to Forbes for the opportunity to share our perspective on the future of B2B growth. #B2B #LeadGeneration #Marketing #BusinessGrowth #StrategicPartnerships

Twenty One Twelve is 9 in January! Read our latest blog article to learn about the Twenty One Twelve journey, from being founded with £300 to a global client base. But before we celebrate our birthday, let us just say Merry Christmas to all our followers - we hope everyone enjoys a great festive period.

🚀 BizFest is back! 🚀 Following the success of BizFest 2023, we’re thrilled to invite you to BizFest 2024, hosted by Blue Peak Consulting Limited. 🎉 This year, business owners and senior executives will have the opportunity to book one-on-one sessions with experts in marketing, tax, financial planning and much more. These private, 25-minute sessions allow you to discuss your most pressing business concerns confidentially. In addition to one-on-one meetings, there will also be interactive workshops. These 40-minute sessions will provide an excellent opportunity to hear from industry experts and engage with peers on key business challenges. 📅 Date: Thursday, 14th November 📍 Venue: Hotel Du Vin, Henley on Thames 🕑 Time: 1:00 PM - 5:30 PM This is a fantastic opportunity to gain personalised insights, attend specialist workshops, and form new partnerships. 👉 Register your interest now! Link in comments. #BusinessNetworking #HenleyOnThames #Oxfordshire #marketinginsights 

In a world where social media can feel like a ‘sea of sameness,’ standing out has never been more important—or more challenging. That’s why we’re excited to share that Twenty One Twelve has contributed to Pimento’s expert-led Social Media Thought Paper! 🎉 Our article dives deep into the power of strategic partnerships and how businesses, both B2B and B2C, can leverage collaborations to: 📈Amplify their brand’s reach 🚀 Boost lead generation 📊Drive substantial growth Read the full Thought Paper for actionable insights from leading agencies in the Pimento network—including how TikTok is dominating the social media space (Energy PR)  and how to make your brand truly unforgettable (Tangerine )📝 👉Download it via the link in the comments Let us know your thoughts! We'd love to hear how you're leveraging partnerships to grow your brand. #Pimento  #StrategicPartnerships #Partnerships #PartnershipMarketing 

We’re seeing increased interest in this B2B marketing tactic. It’s nothing new but it’s worth being aware of how to leverage it to drive results. Discover more in Henry McIntosh’s post.