Viewyonder

Could I ask for 120secs of your time to give me your insights to test the thesis: "Is winter coming for #SaaS?" While we all consume SaaS to some degree, I'm looking for insights from people who either work for a SaaS, or have bought/run one for a consumer/enterprise. I'm looking to get to n=100 this week. Ideally, n=1000 for the report. THANK YOU! https://bit.ly/4de95O9

Coming soon... #caasm

Woah, Notion got an upgrade. Looking to move the Viewyonder research to that instead of using Google Docs and Forms, because it also has tasks and stuff to track. Also working out how to use this for client work -- a client facing microsite.

If writing is talking to yourself, then creating content (not outsourcing the idea/creation) is a way of discussing your business with yourself. If you do this, even for an hour a week, you'll learn at least one thing of use. You'll also feel better. I promise. Here's an example: Use your favourite recording method -- voice-to-text, type a note, hand write on paper. I prefer the latter for "discussing with myself". You might explore a recent experience, like a study of something that happened. An observation. Why did it stand out? How did it arise? What actually happened? What happened after? Who was involved? What has changed? Did you learn something? Why do you feel this is important to write down -- do you want to share it with someone? Who? Why? What do you want them to do? Is it just you that thinks this is notable? What about your peers? Competitors? Can you do some quick research with Perplexity.AI? You can also do this by pairing with someone. I've done many a session with someone as the "journo" and asked questions, listened, prompted, laughed, etc. If you are comfortable with someone, get on a Zoom/Meet/Teams/whatever and use recording/Otter.ai/whatever to record -- don't take notes by hand, focus and pay attention and let the computah do that. Then end the note, close your notebook, or shut the document, or stop the recording. Make an appointment to revisit in the next 72 hours. No longer than that. Preferably tomorrow. In this next session/hour, first add any new ideas. Then, start to think about what you're going to do with this. Start small with a private, internal "essay" to organize your thoughts. Get it into a format that you'd be happy to read if someone sent it to you. Share it with someone you trust. Get their feedback, but don't blindly accept their feedback. The last bit is to go public. And that, my friends, is a whole other topic. But you can do the above many times per week and build up an impressive "ice box" or "swipe file" of topics, which then someone (you, or a content marketer) can inject into a system... Hope this helps! Do you have a different routine? Love to hear how people work, it fascinates me!

New post, part 1 of 2, but probably kicking off quite a few things. Have been helping some companies and specific individuals with new, modern ways of doing content. Saw a great post from John Bonini and I thought "There's some anti-patterns we can start with!" After all, knowing what to do often begins with knowing what not to do... https://lnkd.in/evb6zeGT

The Thoughtworks Bi-annual Tech Radar is out

I put together a youtube analyzing a Kamala Harris 2 min monologue, then using AI to generate a fake Donald Trump version based on her monologue. It's a really funny outcome. I also wrote a blog post with all of the analysis in it (link in comment) This isn't about politics, it's about public speaking at the highest level and seeing what we can learn about style and substance. Hope you enjoy it! https://lnkd.in/dma4VtEw

Does anyone want to watch me, live, take a page/post and turn it into social posts and schedule them via Buffer? If I get 10 people interested, I'll do my first ever live stream. It will be rough, so buckle up, butter cup! :-) If I don't get 10, I'll just do it alone. In my basement. With the lights off. :-D This will be the article > Three Reasons Why Risk-Conscious Leaders Are Saying “No” to AI at Work https://bit.ly/4eDzZAO

Big thanks to Rhys Sharp, Anthony Sutton, and the unforgettable Michael Pellegrini for their guidance, insights, and contributions! If you're a hiring manager, you'll either laugh or cry at this. Maybe both! Next installment is the "Candid Candidates" perspective: what do hiring candidates thing of the hiring people, process, and technology? That's gonna be a good one! LMK what you think -- agree or disagree with anything in here?

Hello you small band of intrepid followers! We are taking another step up Mount Dumbass, this time using our AI crampons. My feet are already hurting and I've not even put them on yet. Let me know your thoughts on this, and can I quote you? https://bit.ly/3Yjlhck