We're in a new era of news consumption. With social media taking over as the number one news source, our Head of Research Ishbel explores what this means in the fight against misinformation.
More than half of the UK population is using social media as a news resource – but what does this mean for the publishing landscape? In this new era of news consumption, Ishbel Macleod - Head of Research from specialist social media agency and brand partner of PA, We Are Hydrogen - explores this changing audience trend. She looks at how publishers are reacting to the change and the additional challenges it brings with the rise of dis- and misinformation. With contributions from PA’s Social Media Editor Edd Dracott and Managing Director of Hydrogen, Nicky Logue, read the blog here: https://lnkd.in/e-Nh5miU #socialmedia #news #journalism #online #publishing